Snapchat receives Vertically Shot video Series in the Discover tab in the app. That is what the company has announced. The series have daily episodes that last about a minute or five.
The video series start Wednesday, Snap announces . The series come out under the name Snap Originals. In addition to the series itself, Lenses and Filters will be based on the series. In addition, there will be a function called Show Portals, with which users with a swipe up certain scenes in augmented reality can experience.
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It is not the first initiative for professional videos on Snapchat. Various programs about news and sports from channels such as NBC and ESPN appear in the chat app. There are millions of viewers for that, the company claimed recently.
Concurrent Instagram, a subsidiary of Facebook, came this summer IGTV. This focuses more on videos from YouTubers than on the makers of series.
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