How to Pitch Your App Idea to Interested Investors?
Did you successfully follow all the steps mentioned above? Excellent! Now, you are prepared to face the harsh world of investors and cold-hearted VCs. Just kidding! Although the competition will be quite tough as there are almost hundreds of app ideas pitched to every big VC in town.
So, how will you make your app business proposal look different and interesting compared to the rest of the lot? Your top priority is to present your app-based business idea properly, so it gets bought or invested in as soon as possible.
Here are a few tips on how to present and how to sell an app idea. Always remember, the investors are looking for the best deal for themselves, so they’ll offer you the least amount, share, or royalty percent and make the most for themselves. However good they sound, always remember they are here to make money first, and help you second.
Young and inexperienced businesspersons almost always make a mistake while estimating the worth of their app idea. Frankly, this strategy is wrong because the valuation is never fixed and ever-changing.
Having said that, you have to keep a hypothetical price in mind while negotiating. My advice is to concentrate on other important things besides valuation, like a partnership, percentage in the company, royalty rate, etc.
But all this comes only after you have made them want your app very badly. For that, you need to give the best presentation of your life.
While presenting your app idea in front of potential investors, always;
- Be natural
- Be short
- Do not include too many technical terms
- Explain even the most complicated processes clearly
- Be exhaustive
- Always have the proof for every statement you make
- It’ better to have a working prototype app to show
#Startup Tip: Even after doing all of this, you’ll still be among the top 50 app pitches that they see each day. So to get among the top 5, you need to have a working model. Build An MVP app and make your space among the top 5.