What makes a great product video for marketing purposes
Do not focus on too many features. Pick your battles. Most people will not remember the 5 things it does from a 20-sec marketing video… Read More
Communicating with consumers and people, in general, these days is a “race against time”. A race against the time where they abort.
People’s patience levels are dropping ra… Read More
Let’s make one thing clear. We do not believe it is important to use animation for the sake of animation itself.
We believe that the following is important and key to good communicatio… Read More
Video has risen to the top of the digital marketing strategies as one of the most effective, if not the most effective, ways of reaching customers. But the type of video you use can make all… Read More
Video marketing is the most effective way to reach potential clients through digital means. It offers video and audio elements that tell a whole story. It’s eye-catching and exciting… Read More
When it comes to digesting any sort of information, text alone typically doesn’t cut it. The reader needs some sort of imagery to break up the text and illustrate the points the writer… Read More
We know that 3D animation is a great way to show how a product works inside and outside in various environments. But did you also know that it can be used and reused in a variety of ways to… Read More
In today’s world, attention spans are getting shorter. People have busy lives, and they don’t want to take a lot of time learning about a product from a dull presentation. As the… Read More
When it comes to the world of digital marketing, video is king. It is more engaging than other mediums. It is also more memorable which makes it an effective learning tool.
There are many ty… Read More
3D animation is something all of us have seen before and even grown up with. It is featured in animated movies like Toy Story. You may have also caught it in the rotating shoes in Nike comme… Read More
Have you ever read an instruction manual? Pretty boring, huh? Losing interest means you may never learn how to assemble or use the product you purchased or are about to purchase.
Add video a… Read More
Industrial animation is every video that shows tools, industrial devices, construction processes, or other technical aspects of various industries. It helps companies to showcase what they a… Read More
In the world of business, it’s all about increasing revenue through conversions. 3D animated video is an effective tool for generating leads and closing sales.
PinkSquare is a cr… Read More
The pandemic hit the world hart bringing devastation in its wake, but it also brought its share of silver linings. It created an increased reliance on online tools and communications which w… Read More
Research shows that video is one of the most powerful digital marketing tools. It provides consumers with video and audio telling an entire story in a format that is memorable and engaging… Read More
3D animation is becoming the way of the future. It’s a popular tool that can be used for showcasing products and providing installation instructions. It provides a visual platform that… Read More
The coronavirus pandemic has swept the nation resulting in devastating effects on people and businesses. The global trade show industry has suffered from unprecedented damage due to the fina… Read More
Get to know our production process. By following these 4 easy steps, we are able to keep you in the production loop, which gets you the exact animation you want. As a result, the production… Read More
Whatever your line of work is, a 3D video will ensure that your viewers can visualize the products you offer. PinkSquare delivers the finest detail-oriented 3D videos for your technical and… Read More
Businesses that use technical animation videos for marketing their products have the most success in customer acquisition and customer retention. Naturally, they have to know how to implemen… Read More
Most people’s imagination disappeared once they grew up. It’s why it is hard for them to picture concepts when hearing about them. If you’re a business owner, you know how… Read More
Most people’s imagination disappeared once they grew up. It’s why it is hard for them to picture concepts when hearing about them. If you’re a business owner, you know how… Read More
Video is all around us. You can find it in the corner store windows to your own laptop screen. Making one takes weeks, months, or even years. However, have you ever wondered how the videos y… Read More
Video is all around us. You can find it in the corner store windows to your own laptop screen. Making one takes weeks, months, or even years. However, have you ever wondered how the videos y… Read More
Product photos went out of fashion a few years ago, when companies started adopting digitally-made visuals for their promo material. Marketers switched to videos and pictures made by product… Read More
We’ve talked about why your company needs 3D animation in a previous post, but we never explained in detail the process of making a 3D animated video and why 3D detailing animation is… Read More
We’ve talked about why your company needs 3D animation in a previous post, but we never explained in detail the process of making a 3D animated video and why 3D detailing animation is… Read More
Pictures don’t do the trick in marketing anymore because your regular customer is getting more finicky each year. Even the video lost its charm in the past decade. What your product ne… Read More
3D modeling has been around for quite some time. Videogame creators, interior and product designers, architects, engineers, movie makers and medical experts use it on a daily basis. Just rec… Read More
It’s not surprising that video is rapidly becoming the most effective and powerful marketing for online business. Using animated marketing video for businesses can help break the new g… Read More
Have you ever incorporated 3D product demos into your B2B advertising strategy?
B2B companies have a narrow area of expertise to market. Most of the material produced for marketing purposes… Read More
Have you ever incorporated 3D product demos into your B2B advertising strategy?
B2B companies have a narrow area of expertise to market. Most of the material produced for marketing purposes… Read More
Technical animation videos have been around for years and are mostly used in the industrial machinery sector. Creating one such video requires a lot of technical knowledge about the product… Read More
Our last article talked about how industrial animation benefits your company. It’s perfect for marketing purpose or product demos. However, if you’re a construction business owne… Read More
Construction and technical company owners often have a hard time explaining their products or services to their inexpert clients. It’s not only difficult to enumerate every single part… Read More
Soon after making an excellent product, you’ll have to find ways to market it. If your intention is to explain how it can make your customer’s life easier, you’ll go with t… Read More
3D animation is a fairly new process that’s been invented in the 20th century. However, the companies around the world are using it as the go-to video marketing solution. Why? Because… Read More
The construction industry greatly depends on visualizing how certain projects are going to look like. Therefore, the most reasonable way to simulate any part of the construction endeavor, su… Read More
3D animation videos can show the product or the service in a way that any other marketing medium hardly can. Be they short of long pieces, if made with care, they can instigate emotion in th… Read More
Most people today know that Search Engine Optimization (SEO) is critical to having a successful on-line business. What they may not know is exactly how to use it in their marketing plan. Inc… Read More
Have you ever tried visualizing how a really complex product works from reading a long, detailed description of it? How did you do? Probably not too well, we’re guessing. Don’t… Read More
We all know the stats. Video marketing is not only essential to marketing, it’s becoming the cornerstone of all sales content on the Internet. That’s a problem for many bus… Read More
Do you own a construction, transport, or manufacturing company? If you do, you probably don’t think using 3D product animation video marketing is relevant to you.
It absolutely is!… Read More
Engineers. Who are they? What do they eat? Where do they hide? What marketing strategies do they respond to?
As a marketer, you want to make sure to speak to your audience in their own lang… Read More
Pitching up services and products by portraying the overall standard and vision of your business is essential, hence the booming of explainer videos in the last couple of years. Studies sho… Read More
So you’ve poured your heart and soul into this new product, your sweat and blood, you know why you love it, and you know why everyone else would love it. But why does no one seem to c… Read More
SEO (Search Engine Optimisation) continues to be a hot topic in 2018. Everyone wants to know the secret to getting their company’s website to rank on the 1st page of Google. Not a simp… Read More
3D animation is the secret weapon in your content marketing arsenal. It makes it possible to demonstrate your product in ways that text, images and traditional video just can’t do. Wi… Read More
Were you amongst the people looking for a Coke bottle with your name on it a couple of years ago? Do you rush to Youtube every time there is a new iPhone release? From a marketer’s pe… Read More
The 3D product animation and manufacturing industries may seem vastly different, but they actually work perfectly together. Here’s why 3D product product animation should be in… Read More
We see commercials everywhere. On average, we are exposed to 300-700 advertisements every day! That’s a lot of information to process. As consumers, we tune out from most of these mes… Read More
A good product deserves a good presentation. In an ideal world we would always be able to give our potential customers our very best sales pitch in person, but that’s not always the wa… Read More
How and Why 3D Animation and Video Improve Conversion
You’ll convert better. If you’re asking yourself why 3D animations or video need to be part of your site’s strat… Read More