2024-01-29 06:56
When it comes to business, first impressions matter, and a well-designed and strategically placed sign can make a significant impact. Single-sided LED signs have emerged as a powerful tool f… Read More
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Learn about the many surprising LED signage benefits that you may have never heard of before.
2024-01-23 06:51
Schools and education institutions today are constantly seeking innovative ways to enhance communication, create engaging environments, and provide an overall enriching experience for studen… Read More
2024-01-19 06:37
Double-sided LED signs are being used by businesses today as a dynamic solution to enhance visibility from multiple directions and engage customers effectively. In this guide, we explore the… Read More
2024-01-16 06:17
The implementation of cutting-edge technologies is becoming increasingly prevalent in the hospitality industry today. One such innovation that has transformed the dining landscape is t… Read More
2024-01-12 06:05
LED technology has revolutionized the way we illuminate and convey information, and LED boards have become integral in various industries. From advertising to signage, the versatility of LED… Read More
2024-01-06 05:59
In recent years, technological advancements have transformed the landscape of worship spaces, bringing about innovative changes that enhance the overall worship experience. One such technolo… Read More
2023-12-24 16:02
Indoor LED signs have emerged as a powerful tool for businesses today, offering versatile applications that extend beyond conventional advertising. These vibrant displays are revolutionizing… Read More
2023-12-19 15:57
LED signs and their impact on stage visuals
The incorporation of LED signs into stage setups has revolutionized the visual dimension of live performances. These signs are not merely decorati… Read More
2023-12-09 15:12
When it comes to signage solutions, choosing the right provider for your LED signs is pivotal. While various options exist, opting to purchase your sign from a LED sign specialist offers var… Read More
2023-11-24 16:53
In the ever-evolving landscape of advertising, businesses are constantly seeking innovative ways to capture the attention of their target audience. One such revolutionary solution that has p… Read More
2023-11-14 16:48
In the realm of outdoor advertising, LED Craft Inc. stands as a beacon of innovation, leading the way in end-to-end LED Digital Display Solutions. As the weather takes its toll on traditiona… Read More
2023-11-08 13:08
In the ever-evolving landscape of communication, churches are embracing digital technology to connect with their congregations in more dynamic and impactful ways using tools like digital sig… Read More
2023-11-04 16:41
In the fast-paced and high-stakes environment of emergency response, effective communication can make all the difference. Fire departments, in particular, rely on clear and quick communicati… Read More
2023-09-28 09:51
A school is the linchpin of formal education, a cornerstone for personal, social, and economic development. Parents, students, and entire communities place their trust in schools to shape yo… Read More
2023-09-22 08:52
Digital signage is integral to modern businesses and organizations. It offers a dynamic and engaging way to communicate with audiences. Signage, regardless of online mediums, proves to be on… Read More
2023-09-18 08:41
People spend a significant part of their life viewing screens. Therefore, real-life digital commercials now have more influence than before. Most online users can easily ignore pop-up ads an… Read More
2023-09-12 08:20
The ever-changing world is getting digitized every minute. Digital is at our fingertips, by the roadside, in our malls, and subways. It is constantly revolutionizing, priming, evoking, influ… Read More
2023-09-02 08:08
Imagine hyping up a live audience in a major arena without LED screens or BTS performing Mic Drop without the iconic giant red screen. Nor can we! Modern live entertainment is a multi-channe… Read More
2023-08-31 12:28
In the latest survey by the Out of Home Advertising Association of America (OAAA) and Morning Consult, nine in ten adults (88%) notice OOH ads, and nearly 80% of those viewers are inspired t… Read More
2023-08-23 12:06
Every school aspires to gain high regard, not just for academic excellence, but also for its character, values, and commitment to its students and community. The image and reputation of a sc… Read More
2023-08-07 11:34
In an era where information travels at the speed of light and digital communication drives engagement, schools across America are turning to new ways to communicate, engage, and connect. One… Read More
2023-07-23 15:30
Digital signage isn’t just for the in-store experience. It also drives online traffic. 35% of the audience visits the brand’s website or searches for the brand or produ… Read More
2023-07-18 12:20
It’s not just your phone or TV that is smart; the regular billboard you see every day is getting smarter. Smart technology can lower costs while increasing sales and improving the cust… Read More
2023-07-03 12:06
AI is transforming every aspect of our lives, so much so that Hollywood writers and actors are on strike over fears of an AI-dominated future. AL, however, is good news for digital out-of-ho… Read More
2023-05-28 17:18
You are hardly likely to find conventional lighting in an Olympic stadium, and for good reasons too. The last thing a sporting arena needs is a flickering light in a crucial stage of a game… Read More
2023-05-21 17:09
LED is everywhere, in our phones, HDTVs, microwaves, and GPS, so why not in our lighting systems? The U.S. Department of Energy says residential LED lights use at least 90% less en… Read More
2023-05-15 16:47
The world is a stage, and your brand is the star when you have a high-performance LED sign. And, stars should keep shining. The industry lifespan of a LED sign can be anywhere between 5-10 y… Read More
2023-04-22 08:10
The Out-of-Home advertising industry is currently experiencing a surge in demand. As the most impactful medium to reach consumers offline, it is not going anywhere anytime soon. OOH is… Read More
2023-04-12 08:02
Post-pandemic, out-of-home advertising is buzzing with new life. People are spending more time outdoors. After over two years of only virtual connection, people have a new found desire for r… Read More
2023-04-04 07:53
Out-of-home advertising has the lowest CPM. It isn’t just budget-friendly; it reaches audiences at a mass scale with contextually relevant messages shared at the right time. Recently… Read More
2023-03-22 18:32
LED has changed how we use storefront signs, when, and where. Outdoor digital signs are becoming a vital marketing tool. A 2022 study by Solomon Partners and OAAA showed outdoor signage… Read More
2023-03-13 17:16
Are you at all surprised? People retain 95% of a message when watching a video versus 10% when reading the same in a text. According to Dr. James McQuivey of Forrester Research, a single min… Read More
2023-03-03 16:43
Sometimes, we pass signs that stick to memory, like chewing gum. Some are so iconic they become landmarks. But, no signage can be either, if their visibility is limited. Modern monument sign… Read More
2023-02-17 10:02
IoT is causing a rapid shift in the world of digital signage – in terms of deployment, content and management. Organizations that were previously involved in manual content deployment… Read More
2023-02-10 09:19
We all know how rapidly evolving the digital signage industry is and we talk so much about how important it is for businesses to invest in LED displays in order to stay above competition and… Read More
2023-02-07 08:44
Bring on board team members from varying fields.
According to industry experts, firms succeed in their digital signage campaign when they think and bring in people from outside the box. Desi… Read More
2023-01-23 12:21
The core focus of any restaurant is to serve delicious food to satisfy customers. However, traditional restaurants end up investing a lot of time and money on physical paper menu cards and c… Read More
2023-01-13 11:05
Digital signage is more than a screen.
Prioritize people’s experiences first.
Emerging markets are of growing importance.
Content is still key.
Thanks to emerging technology, digital s… Read More
2023-01-03 10:46
In the rapidly growing industry of digital signage, it is expected that the new year has a lot in store! From communicating information to advertising products and engaging audiences in a va… Read More
2022-12-21 06:55
Once you’ve decided to go ahead with a digital signage investment, it is important to choose the right digital signage manufacturer. To help you research the market and make an informe… Read More
2022-12-15 06:09
It is crucial to plan a digital signage system before you purchase any component for it. Tackling technology is indeed an important part, but it does not suffice. Audience engagement is the… Read More
2022-12-11 05:57
With today’s digitized world, more and more people have adapted to online banking techniques. Nevertheless, banks have always tried dedicatedly to make their branch experiences faster… Read More
2022-11-29 16:29
LED Video walls come in all shapes and sizes as they are a collection of LED displays tiled together to form one massive screen. In an interconnected world, video wall technology makes a big… Read More
2022-11-27 16:03
It is not the building or the steeple that makes the initial connection with a visitor, instead, it is actually the digital sign that churches place outside their premises that have the most… Read More
2022-11-18 15:23
Digital signage is proven for boosting sales and increasing conversion rates for your business. The investment helps in directing foot traffic to your store and also influences buyer decisio… Read More
2022-11-13 15:08
Introduction
Out-of-home digital signage is being popularly used in cities, by marketers and businesses to deliver attractive digital content and to attract potential customers. The best par… Read More
2022-11-08 14:53
Marketers have found these past few holiday seasons a challenge as they need to come up with marketing strategies to promote gift ideas to people in today’s world – who seem to o… Read More
2022-11-02 14:29
With so many changes already taking place in the digital signage industry over the last few years, you are probably wondering what more could be changing? After all, it is important to stay… Read More
2022-10-31 12:22
Digital out of home (DOOH) advertising is evolving at a fast pace, making it hard for businesses and marketers to keep up. Therefore, at this point, it is crucial to focus on the essential p… Read More
2022-10-25 10:37
In a hospital, it is essential for authorities to achieve reduced stress levels for patients, staff and visitors. Implementing effective visual communication using indoor digital displays wi… Read More
2022-10-20 10:30
Owning a business comes with a lot of responsibilities.
Your priority should be the safety of your employees and the company’s assets. It is undoubtedly the right thing to do, the law… Read More
2022-10-11 10:22
From vibrant downtown centers to local retailers and lavish resorts, investing in a digital messaging and communication system is an absolutely effective marketing tool for a business. Resea… Read More
2022-10-08 10:13
A UK-based research firm published a Global LED Display Market Report in 2022, in which they stated that the LED display marketplace is expected to grow at 21% until 2026, with a sales figur… Read More
2022-10-04 09:57
Digital signage has completely revolutionized how a church can communicate with their followers and congregation. The technology goes a long way in assisting your church to create a strong c… Read More
2022-09-28 04:23
In 2018, the United Nations warned the world that we have only 12 years to restrict the catastrophe that will be caused by climate change. This led to businesses discussing how they can beco… Read More
2022-09-20 04:16
Restaurants have gone through a series of hits over the last couple of years, beginning with the labor shortage, supply chain issues, the Covid-19 pandemic, and now a huge spike in inflation… Read More
2022-09-13 04:03
The QR code was created by a Japanese corporation over three decades ago as a means to track auto parts for Toyota Motor Corporation. The recent increase in smartphone usage across the world… Read More
2022-09-10 03:58
Introduction
Digital signage is pushing itself into a wide variety of spaces, and conference rooms was one often overlooked space up until Covid-19 hit. That was when the corporate world rea… Read More
2022-09-03 03:50
When digital signage integrates data from a variety of sources, it creates a dynamic, personalized and engaging experience for your audience. Information such as breaking news, weather updat… Read More
2022-08-30 12:23
Introduction
In digital signage, size of the display is an important factor, but there are other additional factors that make an LED display highly impactful. For several years, LEDs have be… Read More
2022-08-23 11:34
Groceries and other retail stores throughout the United States act as branches of almost 4000 banks and credit unions, providing customers with a unique mix of convenience and efficiency. Th… Read More
2022-08-20 11:16
Your business exterior is the main attraction for local customers and can leave lasting impressions within the neighborhood. The more appealing your business exterior is, the more your poten… Read More
2022-08-13 10:18
Introduction
Most of the information convincing you to invest in digital signage tells you that LED signage is long lasting. But how long will it actually last?
Whether you are in the retail… Read More
2022-08-08 10:05
Staying on top of latest digital signage industry trends is essential for retailers to provide customers with more value from each visit. There is good reason to prove that digital signage i… Read More
2022-08-04 09:51
Digital signage is now incorporated in almost every business in every industry. For providing relevant information and event dates, and to time messages to a specific audience directly, only… Read More
2022-07-30 11:07
Outdoor LED displays have become a permanent sighting along highways, at sporting arenas, and on the sides of buildings due to their high durability, versatility, brightness and ease of inst… Read More
2022-07-25 10:52
When considering global trends, there is an indication that international QSR and fast casual brands are competing hard to automate and digitize their drive-thrus as fast as possible because… Read More
2022-07-21 10:31
Introduction
Since recently, direct view LED walls have seen an increase in market share in comparison to traditional LCD video walls. This is because for one, the prices of LED walls have d… Read More
2022-07-15 09:26
Internal communication within a workplace is a challenge, more so when employees are scattered across several locations or are working from home. Reaching the employees by cutting through th… Read More
2022-07-11 08:41
Introduction
By investing some time and operational skills, organizations can expand initially in terms of more employees, and then establish more offices, facilities and geographical reach… Read More
2022-07-04 08:23
The post pandemic world is seeing a shift in terms of consumers now spending less time online and more time in the real world. Business owners and advertisers must find a way to reach their… Read More
2022-06-30 13:14
The digital signage market was highly affected when the pandemic first hit, and more and more people resort to staying indoors and shopping online. However, it has been able to rebound quick… Read More
2022-06-29 13:11
From VHS media players to the huge digital signage deployments we see today, the industry has been continuously evolving. As you read along, think back to the last time you had an encounter… Read More
2022-06-20 12:45
Investing in digital signage content is one part of the challenge while managing the content to be displayed on the LED screens is another challenge. The employees in charge of managing cont… Read More
2022-06-14 12:18
Introduction
The next retail revolution focuses on a central point: digital signage in stores can be a powerful tool for communication. In other words – “The store as a medium&rd&hell…Read More
2022-06-10 17:04
When Covid-19 came about, the restaurant industry had to go through several ups and downs, and had to be flexible to adapt to change; including shifting sales focus to takeout and deliveries… Read More
2022-06-04 14:26
1. The medium may change, but art remains
Looking back to the 1600s, artists were known for creating clay sculptures or painting on large canvases. But the digital age has brought about innu… Read More
2022-05-26 12:17
Digital signage is not always about advertising. It is an effective source for delivering lifesaving information. LED fire department signs are designed particularly for firefighters –… Read More
2022-05-23 11:37
Your marketing department has probably already come up with a mix of advertising strategies for your brand: print, TV, online, social media and mobile. However, these are all focused on crea… Read More
2022-05-18 10:40
Introduction
We believe schools should impress their audiences with the latest indoor and outdoor digital signage screens placed strategically across campus. Paper notices and static sign bo… Read More
2022-05-14 09:58
In the retail industry, digital signage is fast gaining popularity, whether it is for small family businesses or for massive international chains. But one common and significant concern that… Read More
2022-05-12 09:34
Introduction
Quality content has become very powerful now more than ever in the world of digital advertising. Of course, the main reason being the rapid development in technology over the pa… Read More
2022-05-08 08:58
LED Craft Inc is here to convince you that digital signage is a single product that can save your business money, improve efficiencies, increase engagement, boost customer satisfaction and i… Read More
2022-04-30 05:47
Introduction
Outdoor LED signage is a popular form of advertising which allows brands to meet people while they are in the real world, and encourages them to take action. In 2020, outdoor ad… Read More
2022-04-25 05:10
While you may have heard so much about digital signage displays and its latest trends, little is often said about media players. For those of you who are new to the term, a digital media pla… Read More
2022-04-20 04:21
Introduction
Ever imagined being able to interact with a touch screen without actually touching it?!? Yes, technology has now made this possible. By using computer vision to recognize object… Read More
2022-04-19 10:40
Introduction
A digital pop-up store is a mini shop that can be visualized on an established e-commerce store. The pop-up shop is seen as a collection of products that are available for a res… Read More
2022-04-12 09:28
What is AI and AR?
In 2020, there was a threat of a retail apocalypse wherein E-commerce was a major factor contributing towards the shift from brick-and-mortar shopping to home/online shopp… Read More
2022-04-05 09:18
1. Think from the perspective of a first-time guest
When figuring out signs for churches, first evaluate the general flow of the space to identify what are the problem areas in the church co… Read More
2022-03-30 02:22
Libraries offer people the access to books and other important research resources. For this reason, they play a fundamental role in society. Once people know the location of your library, it… Read More
2022-03-28 07:48
Introduction
After the on-set of the coronavirus pandemic, there has been a significant revolution in the customer journey. The retail industry faces several challenges and must utilize new… Read More
2022-03-14 08:05
Experience-driven business is the key to success!
Introduction
Study the most successful businesses in the market and observe how they started churning profits by providing satisfying and ou… Read More
2022-03-04 07:55
Q: What makes promotional signage different from other types of signage?
A: Promotional signage uses language that tempts your target demographics to make a purchase.
Creating successful pro… Read More
2022-02-28 19:43
In the out-of-home advertising industry, digital billboards play a major role because they are highly versatile and significantly visible. A digital billboard is not just a huge poster that… Read More
2022-02-25 19:21
In today’s day and age, businesses must go beyond just flyers, business cards, and media advertisement if they want their brand to be well recognized. Create a budget to invest in outd… Read More
2022-02-21 19:32
Monument signs are a worthy investment for shopping complexes, campuses, churches, hotels, and for navigating people around a huge industrial park. These signs have a classic feel and are a… Read More
2022-02-15 04:02
While you are spending a lot of time and money in planning the size, design and content of your digital signage, you need to also give some consideration to the installation of the sign. If… Read More
2022-02-10 03:44
A business will succeed only if it is promoted. But promotion is a costly affair these days, and it is very difficult to tell what works and what doesn’t. As the safest bet, customized… Read More
2022-01-31 07:41
Introduction
Operating a business in the manufacturing industry comes with a big burden of responsibility. Managers of the department are responsible for making sure the machinery is maintai… Read More
2022-01-27 07:26
Introduction
Clear and accessible communication is the best way to enhance patient experience in healthcare institutes – which in turn also promotes healthier outcomes and gives your o… Read More
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