AdStage Extends Product Suite From Automate to Report with Consolidated Cross-Channel Reporting AdStage launches its new product called Report, which lets advertisers and agencies create cus… Read More
July and August have been a busy couple of months here at AdStage. The product and engineering teams have been hard at work to bring you a blistering series of new products to help make… Read More
AdStage looks to simplify the complex technology needs of marketers with its centralized platform. SAN FRANCISCO — September 19, 2016 — AdStage Inc., the only cross-channel adver… Read More
September was a big month in AdStage and we’re excited to share all the network specific releases that will help you get the most out of your paid advertising efforts. After colla… Read More
November is shaping up to be an exciting month for AdStage. We’ve released an easier way to assign campaigns in Automate, a new KPI progress widget, drag-and-drop widget support, and g… Read More
The holidays can be a hectic time of year. Companies tend to slow down close to the holidays, trading in meetings and spreadsheets for secret santa meetups and eggnog, but not here at AdStag… Read More
San Francisco, CA — January 19, 2017 — AdStage — a cross-channel advertising suite for marketers and agencies, which enables users to automate and report on search and… Read More
Adstage, the go-to platform for managing search and social pay-per-click (PPC) campaigns, is looking to increase the number of channels it supports. The platform is now looking to offer… Read More
We’re kicking off February with some pretty awesome product announcements. We rolled out a simple way to automatically rotate ads based on metrics, make campaign optimiz… Read More
Welcome to the March edition of What’s New in AdStage! We released even more enhancements in Report, Automate, and Create & Manage to provide you cleaner management and report… Read More
If you’re a smart PPC advertiser, you have a whole lot of Facebook ads running at once. And, if you’re a savvy PPC advertiser, you know exactly how you want to optimize your ads… Read More
Welcome to the May edition of What’s New in AdStage! We spent the last month building a ton of feature enhancements in Report and Automate. Let’s take a look at the latest and gr… Read More
Welcome to the June edition of What’s New in AdStage! This month we launched our Slack app and made it even easier to get your data in and out of AdStage. Let’s go!👇 Repo… Read More
Here at AdStage, our goal is to give marketers tools you need to streamline your advertising strategy, while saving time and boosting efficiency. We’re marketers ourselves, so we know… Read More
This Q&A is part of an interview series for the upcoming MarTech Conference, May 9-11 in San Francisco, covering the agenda topics to be discussed at the event. Read on for an exclusive… Read More
Turn Your Alert Into a Rule As marketers, we keep eyes on our ad accounts all the time, whether it’s checking CPA, spend, or relevance scores. Here’s where Alerts come in. I… Read More
We’re excited to reveal Report V2—an incredibly flexible way to visualize and analyze your paid search, paid social, web analytics, and sales funnel metrics with customizabl… Read More
Digital advertisers have a data problem. They sink time into collecting, standardizing, and reporting on performance metrics across different ad networks, web analytics, and CRM systems. It… Read More
Under our vision to connect paid marketers to the data they need, we’re excited to announce a new data source integration: Yahoo Gemini. As a newly minted Yahoo Preferred Partner… Read More
This week on The PPC Show, Paul Wicker and JD Prater break down the top eight headlines in ad tech and digital advertising for the week of Nov 13 – Nov 17th.Tune in as they cover the l… Read More
Outsourcing and automating are two of the easiest ways for companies to cut costs and save time these days. Commonwealth Bank of Australia started minimizing their cyber security teams … Read More
Every week, I receive emails, Intercom messages, and DMs on my personal Twitter asking to submit an article to our blog at AdStage. Many come from good writers with interesting ideas. Most d… Read More
For the second time this year, advertisers are (at least temporarily) abandoning YouTube because the video platform compromised brand safety by displaying advertiser messages on videos… Read More
Welcome back to another episode of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week I’m joined by Sayf Sharif, Director of… Read More
Amid the flurry of holiday ads, achieving a high ad rank in AdWords almost seems like a miracle. The competition is tough! Many retailers launched their PPC campaigns very early this year to… Read More
As a marketer, you probably spend so much time in Google Sheets you’ve been caught whispering it in your sleep. Don’t be embarrassed; you’re not alone! There are tons of ad… Read More
Welcome to the #66 episode of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week I’m joined by Mark Irvine, Senior Data Scie… Read More
I go to a fair amount of product meetups here in the San Francisco tech scene. While awkwardly mingling over a bucket of Lagunitas, I often hear the same standard questions: “Wher… Read More
This week on The PPC Show, Paul Wicker and JD Prater break down the top seven headlines in ad tech and digital advertising for the week of Dec 4 – Dec 8th. Tune in as they cover the la… Read More
Properly vetting a new PPC agency is just as crucial as if you were interviewing candidates for a senior-level position. You should be asking a lot of the same questions, requesting similar… Read More
You have finished your campaign. You see all the data you’ve collected during the campaign. To your delight, everything looks great. As you open the csv’s and xslx’s you ha… Read More
Welcome to episode #67 of the PPC Show, where we interview the best and brightest in paid search and paid social advertising. This week I’m joined by Nash Haywood, Senior Paid Media Ma… Read More
Can we agree that we’re spending more time on our phones? We can’t get enough of these pocket-sized computers. The average American spends more than two hours a day on their mobi… Read More
In a perfect marketer’s world, views convert into clicks, and clicks convert into purchases every time a person sees your ads. The truth is, this is rarely the case. In fact, less than… Read More
Welcome to episode #68 of the PPC Show, where we interview the best and brightest in paid search and paid social advertising. This week I’m joined by Brandon Green, Director of Digital… Read More
2017 has been a busy year for Facebook advertisers. From revamping the Ad Manager and adding Lifestyle templates to reducing audience targeting options and creating new guidelines to increas… Read More
This article is a collection of must-read blog posts on LinkedIn Ads we posted on the AdStage blog in 2017, as measured by the number of social shares. You’ll find tips on using Linked… Read More
Audiences were all the rage for advertisers and marketers in 2017. No longer just a tool for social media or display network marketing, audience targets became a major focus in paid search a… Read More
Growing new business is vital for agencies looking to stay competitive and financially stable in 2018. But as the ad budgets get tighter, and the competition tougher, which new channels… Read More
This week on The PPC Show, Paul Wicker and JD Prater break down the top nine headlines in ad tech and digital advertising for the week of Jan 8th – Jan 12th. Tune in as they cover the… Read More
Dayparting is a must for anyone running online ads, and optimizing it is an effective way to both decrease your spend and increase ROI. Below is a list of five steps that can help you optimi… Read More
Welcome to the #69 episode of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we’re kicking off 2018 with our guest Matt… Read More
Every two years, The CMO Survey asks hundreds of senior marketing executives hard-hitting questions about their marketing performance, hiring, and budget allocation to track industry ch… Read More
“Should I pay for social media?” It’s a question we hear a lot. And while there was a time when social media could successfully be done for free, that time is probably over… Read More
Welcome to the #70 episode of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we’re joined by Tim Halloran, Head of Socia… Read More
MVMT grew revenues by 300% with AdStage’s new closed-loop reporting and automation platform for paid marketers. SAN FRANCISCO, CA – January 23, 2018 — AdStage, a provi… Read More
One of my favorite tasks in design, and specifically UX design, is taking seemingly complex ideas and organizing them in such a way as to replace that complexity with an intuitive and effect… Read More
This week on The PPC Show, Paul Wicker and JD Prater break down the top nine headlines in ad tech and digital advertising for the week of Jan 22-26th. Tune in as they cover the latest on Fac… Read More
What makes an effective paid marketer? This question is a focus of our work here at AdStage as we build technology to help PPC marketers be more productive and successful. Looking for answer… Read More
If you’re running a business in 2018, you certainly know that your success largely depends on your ability to acquire high-value customers at a low cost. If your ability to monetize ne… Read More
Welcome to episode #71 of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we’re joined by Frances Donegan-Ryan, Bing… Read More
Google Showcase Ads display results for commercial searches above AdWords ads, creating a unique opportunity to get your product into your customer’s shopping cart. Intrigued? Here&rsq… Read More
This week on The PPC Show, Paul Wicker and JD Prater break down the top nine headlines in ad tech and digital advertising for the week of Jan 29 – Feb 2th. Tune in as they cover the la… Read More
Speaking in public is one of the most rewarding experiences anyone can have. To start, you get the chance of becoming known in your industry, which boosts your perceived authority and influe… Read More
Welcome to episode #72 of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we’re joined by Gianluca Binelli, founder of Bo… Read More
Are you creating more marketing videos this year? Most marketers say, yes, and most prefer YouTube over Facebook (87% vs. 68%). If video marketing is on your to-do list for this year and you… Read More
If you can drive revenue and growth above the cost of advertising, why would you want to cap your marketing budget? The truth is, that’s not how most marketing organizations function… Read More
Welcome to episode #73 of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we’re joined by Jon Quinton, founder of Overdri… Read More
For Q4 2017, we’ve analyzed over 1.7 billion Facebook ad impressions across 1700+ unique accounts in US currency to uncover the average CPM, CPC, and CTR. Compared to Q3’17, we f… Read More
For Q4 2017, we’ve analyzed over 240 million Google AdWords search ad impressions across 750+ unique accounts in USD currency to uncover the average CPM, CPC, and CTR. Compared to Q3&r… Read More