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People have always been at the heart of Popcorn, and when the country first went into lockdown in March, people power became more important than ever before; from front-line staff through to… Read More

Against the backdrop of complete lockdown in the UK, as the nation were increasingly seeking creative ways to enjoy food, drink and socialising at home, our Find Your Flavour campaign for bo… Read More

Whilst some planned campaigns were unable to go ahead following the announcement of lockdown, we’ve gone the extra mile to support our clients’ businesses through the changing la… Read More

Briefed by Panasonic to bring the European markets together for a first look at brand new launches, we curated and hosted an exclusive multi-location event to showcase the latest innovations… Read More

Reflective of our Powered by People approach, we are delighted to announce Access Sport as our pro bono charity partner.At Popcorn we believe in powerful campaigns, powered by people –… Read More

Hitting the ground running with new client Giggling Squid, the team kicked off the year with media coverage that delivered on the restaurant chain’s key messaging and USPs.Putting the… Read More

Our Apple & Onion Season 2 launch campaign drove audience awareness, strategically tapping into audience-appropriate channels to ultimately create mass ‘FOMO’ and channel tun… Read More

After 2019’s 100% pitch success rate which saw our client roster grow with the likes of THORPE PARK, Cartoon Network, SHS Drinks and Giggling Squid, we’re delighted to kick off 2… Read More

2019 marks seven years since the Popcorn kernels first started popping; our founder Louise’s vision for an agency that would deliver truly creative campaigns grounded with commercialit… Read More

We’re delighted to announce the latest addition to the Popcorn client roster as we are appointed by Giggling Squid as its retained consumer PR agency following a competitive four-agenc… Read More

Making Shloer seasonally relevant outside the traditional Christmas period, our Play Your Way campaign ensured the brand was seen in all the right places. Playful, inclusive, positive and em… Read More

As our first ever client, a Popcorn Christmas is never complete without walking in a Walkers (Shortbread) wonderland. And with over seven years working with the family-owned brand, we contin… Read More

Popcorn client Boursin launched its ‘We Summer, Oui Boursin’ campaign earlier this year, designed to get food enthusiasts to consider Boursin outside of the traditional Christmas… Read More

As we continue a year of growth and new client wins, we’re apple-solutely over the toon to announce the latest addition to the business. To launch season two of its most popular show o… Read More

Following on from the success of Popcorn client OGX’s Pride activations earlier this year, the Popstars have been continuing to drive awareness around OGX’s partnership with the… Read More

As the night like no other returns, the Popstars have been busy at the coverage cauldron, concocting the ultimate launch for the UK’s premier Halloween event, THORPE PARK FRIGHT NIGHTS… Read More

To celebrate the launch of an exciting new range for client Maui Moisture, and the brand’s first step into the body care arena, we recently launched the new Maui Moisture Body Care ran… Read More

To celebrate the launch of an exciting new range for client Maui Moisture, and the brand’s first step into the body care arena, we recently launched the new Maui Moisture Body Care ran… Read More

Launching the new Panasonic Nanoe + Double Mineral Hairdryer to press and influencers, the Popstars hosted an exclusive ‘Love is in the Hair’ beauty event last week at premium bl… Read More

At Popcorn we know how to get the party started, so it was all jazz hands on deck when it came to delivering the ultimate Pre-Parade Pride Party for client OGX. Celebrating Pride and OGX&rsq&hell…Read More

Coordinating innovative events and press trips for each of our industry-leading brands is all in a day’s work at Popcorn, and last week we were thrilled to provide lifestyle influencer… Read More

Ahead of the UK’s Pride celebrations, this week the Popstars invited some of the UK’s most influential glam-stagrammer influencers to join Popcorn client OGX for a day of photo s… Read More

As we continue to expand our team within our integrated communications model, we’re delighted to announce the appointment of our new Social Media Manager, Cristina Gallego Alcaraz. Joi… Read More

Always on hand to maximise coverage opportunities for our clients, we recently launched Jessops new Smartphone Workshop, an exciting short course offering consumers the chance to make the mo… Read More

At Popcorn we pride ourselves on nurturing and developing our team, promoting an office culture that empowers our team members to realise their own potential. Believing in powering our peopl… Read More

Last week saw us celebrate the launch of Shloer Spritzed in London’s bustling Covent Garden, hosting top-tier national and consumer media alongside high-reaching influencers at Skinnyd… Read More

We bounced into the bank holiday with client THORPE PARK, launching their newest inflatable attraction, BounceZilla. Amplifying the Resort’s 40th birthday, we hosted an exclusive VIP e… Read More

It’s no secret that we Popstars love a tipple, so we’re raising an excited toast to our latest win! Following a competitive three-way pitch, Popcorn has been appointed by one of… Read More

Building on the pre-existing campaign platform of ‘Snack Like You’ for Popcorn client The Laughing Cow, the team worked to deliver an integrated PR and content management campaig… Read More

Kick-starting our integrated activity with new client Maui Moisture, last week saw the team head to London to host top tier influencers and media at an immersive flower-filled Lei Day worksh… Read More

Continuing their 20-year strong partnership, This Red Nose Day saw Popcorn client, Mini Babybel, daring Brits with light-hearted challenges to raise money for Comic Relief. Supporting the in… Read More

Hosting key consumer, tech and national media, the Popcorn team headed to THORPE PARK Resort last week for the exclusive VIP preview launch event for GameFX. The first gaming event to be hos… Read More

Following a competitive three-way pitch, Popcorn PR is saying aloha to Hawaiian island inspired hair care client, Maui Moisture. We’re delighted to welcome another Vogue International… Read More

With the mission of appealing to frustrated foodies and positioning the Panasonic Breadmaker and Combination Microwave Oven as solutions to experience fresh food from scratch, it was a fast… Read More

At Popcorn we truly believe that we come together with our clients to create one extended team; whether it’s hot-desking, meetings or collaborative workshops, it’s always a pleas… Read More

This week marks seven years since Popcorn PR first opened its doors. Industry trailblazers and calculated risk takers from the off, Popcorn began when founder Louise Lloyd – pregnant w… Read More

We’ve been popping with excitement to announce our latest win. A destination that’s been on our wish list for many years, THORPE PARK Resort has appointed Popcorn PR as its retai… Read More

We’re delighted to announce the appointment of new Associate Director Laura Morris at Popcorn PR. With over 10 years of big agency experience, Laura brings a wealth of industry experie… Read More

At Popcorn we pride ourselves on our agile ‘always on’ fix, flex, fly approach; using fixed events we can amplify with certainty, flexible events we can prepare in advance for an… Read More

This week saw the launch of Jessops’ new Flagship store opening on London’s Oxford Street and the Popcorn team were fully focused on a flash media campaign maximising time with J… Read More

Popcorn client Boursin launched Boursin Velvety earlier this year, offering an irresistible new spreadable cheese with the tantalising unique taste of Boursin Garlic & Herbs. Supporting… Read More

After hosting an array of standout influencer events this year, it was time for the final celebration of 2018 as the team headed into London to host the ultimate Instagrammable Christmas par… Read More

With the Panasonic ER-GB86 Ultimate Beard Trimmer and Rose Gold Hair Straighteners both nominated in their respective categories, we celebrated with Panasonic and five fabulous influencers l… Read More

Building on our existing relationship with BBC Radio 1’s Greg James – and his love of all things cheese – the Popcorn team were quick to jump on a reactive opportunity for… Read More

As an agency we thrive on working collaboratively with our clients, ensuring that in addition to the ‘day job’ we explore and explode all added value opportunities including shar… Read More

As we continue to grow our team in response to new client wins and organic client development, we are delighted to welcome Sophie Collier to the business, who joins the team as Senior Accoun… Read More

As an agency we always make sure to regularly take time out to collaboratively share industry news and trends, discuss brands, people and campaigns that have caught our eye. Our monthly Pops… Read More

We welcomed Popcorn client Panasonic to our offices last week for a digital-focussed brainstorming and sharing session. Hosted by social media consultant and digital media trainer Paul Sutto… Read More

Treating the taste buds of some of our favourite media foodies, the Popstars headed into London last week to announce the launch of new Boursin Velvety. Visiting the likes of Good Housekeepi… Read More

We’re thrilled to welcome Katherine Chambers back to our team, who returns to us as Content Manager. As a trained journalist with over three years’ PR experience, Katherine bring… Read More

We were flying high last week, welcoming key beauty editors on board OGX Hairlines as we flew into London’s publishing houses to treat them to a post-summer hair refresher. With boardi… Read More

Inspiring the nation to get inventive with their snacking combinations, Popcorn PR launched a fully integrated PR and Social campaign to celebrate The Laughing Cow’s new ‘Snack L… Read More

We know it’s cheesy, but we’ve had grate fun this Summer with Mini BabyBel and some of the UK’s most loved parenting vloggers. To keep those delicious round cheeses on the… Read More

As we continue to bask in the seasonal sunshine, we headed to SCOOP: The Wonderful World of Ice Cream at the British Museum of Food, with some of the UK’s top influencers to catch up o… Read More

Last week, we turned up the heat with an exclusive ‘Bubbles & Blow Dry’ press event to celebrate the launch of Panasonic’s new Rose Gold Duo hair styling range at Londo… Read More

To help the nation get rid of unnecessary guilt and encourage people to enjoy the good things in life, we launched the ‘Zero F*cks’ campaign for Slim Wine, the world’s firs… Read More

It’s been a coverage kick-off as the Popstars unveiled former Manchester United and England star Rio Ferdinand as Panasonic UK’s ambassador across it’s Male Grooming range… Read More

To celebrate the launch of the new OGX Haircare colour range, we channelled our inner DJ to show top influencers and beauty bloggers how to rock their colour at the exclusive Tape Members Cl… Read More

We’re thrilled to welcome the latest addition to our team, Laura Starck, who joins us as Senior Account Executive. Straight from the saddle (quite literally) Laura joins us following h… Read More

Style took centre stage this weekend as Popcorn joined OGX Haircare at the GLAMOUR Beauty Festival, hosted at London’s Saatchi Gallery. Welcoming hundreds of beauty fans through the do… Read More

As Panasonic enters a landmark year, celebrating its 100th Birthday, the milestone was marked with its annual European convention and Popcorn was tasked with leading and developing a stand o… Read More

It’s no secret that Panasonic Grooming’s range of versatile gadgets are designed to shape up the modern man’s signature style so what better way to showcase them to the med… Read More

In honour of Random Acts of Kindness Day, we created our very own Random SNACKS of Kindness Day for Bel UK, surprising and delighting some lucky cheese lovers, driving authentic advocacy, co… Read More

Harnessing the power of real-time proactivity at its best, we’ve always got our fingers on the PR and influencer pulse, particularly when it comes to listening to what the great Britis… Read More

Following our headline hitting Snaccident campaign for The Laughing Cow last year, which put mindful snacking firmly on the media’s agenda with a  fully integrated campaign &ndash&hell…Read More

With festive fatigue a rife at this time of year, tired skin can make you feel less than your best, but Popcorn was on hand for some serious skin therapy for the team at Glamour magazine as… Read More

Nestled inside London’s exclusive members only club, 67 Pall Mall, Popcorn hosted some of the UK’s most read publications and influencers as they were invited to be the first to… Read More

We’ve been  appointed by SlimLine Wines, the world’s first zero sugar, zero carb portfolio of wines. Yes, you did read right!… The trailblazing brand which is launchi… Read More

Last week Popcorn and Panasonic inspired Londoners to dust off their peaky caps and hoist up their braces by order of the ‘Peaky Barbers’… Inspired by the highly anticipat… Read More

We’ve been rolling out our red (and white) carpet to welcome our latest Popstar, Victoria Coppin, who joins us as Digital & Social Director. Bringing over 10 years of Digital and S… Read More

Inspiring families to cook fresh meals at home using the Panasonic small kitchen appliance range, Popcorn hosted an exclusive one-off family weekend away, with a difference, for some of the… Read More

This week we’ve been on a mission, with The Laughing Cow, to encourage the nation to be more mindful when it comes to snacking. After quizzing 2,000 men and women about their calorie c… Read More

Fresh from our last Facebook Live from the Panasonic UK Kitchen (which you can read all about HERE), it was aprons at the ready again as we headed straight back into the kitchen to whip up s… Read More

While it may be a little too soon to hit play on the annual festive playlist, it is a key time to inspire the UK’s media and influencers ahead of the editorial Christmas gift guides. C… Read More

As the nation got ready to head back to school earlier this month, our Fresh Family campaign with Panasonic hit the national headlines with commissioned research revealing only 1 in 5 childr… Read More

Tasked with curating fun, fame and feel good content to drive reappraisal of Mini Babybel amongst young adults, positioning it as a relevant and fashionable snack, Popcorn recruited three le… Read More

Kick-starting the launch activation for Panasonic’s new i-Shaper Trimmer and following research unveiling almost two thirds of British men chop and change their facial hair once a mont… Read More

We moustache you a question, have you ever been to an art gallery dedicated to facial hair? Celebrating the good, the bad and the hairy… Popcorn paid homage to the nation’s best… Read More

Festive cheer was well and truly in full swing last week as we hosted our fifth annual cracker of a Christmas in July press showcase. Channeling Christmas Spirit a plenty, we decked the hall… Read More

In Kitchin’s kitchen that is. It’s Michelin-starred exclusivity only for us, thank you very much. Last week, whilst temperatures soared, our Account Director, Hannah, was battlin… Read More

We were honoured to attend the annual Corporate Engagement Awards last night at London’s The Grange, St Pauls, in light of our recent #PlantASmile campaign with Moonpig and mental heal… Read More

Last week, we ventured 42 metres up to London’s iconic Tower Bridge Walkway to host 40 influential media and influencers, including MasterChef 2017 winner Saliha Mahmood-Ahmed and Team… Read More

We hit the road to Birmingham’s NEC for This Morning Live, to unveil the Panasonic Beauty Studio; an immersive hair and beauty space offering show-goers the opportunity to experience a… Read More

Working in an office environment, we know only too well that you are only ever moments away from sweet temptations which makes the new ‘Light Bites’ range from LighterLife Fast t… Read More

We don’t know about you, but we’re getting tired of these rainy days. Where’s the sunshine?! Knowing our favourite journalists were just as eager for sunny summer days as u… Read More

We always relish the opportunity to hear and learn more about the ever-changing and evolving PR and communications landscape, so when our very own Head of Digital Paul Sutton announced his … Read More

It’s not every day you find yourself asking 2,000 Brits about their behaviour between the sheets, but that’s exactly what the Popstars found themselves quizzing the nation on for… Read More

To celebrate Boursin’s new sponsorship of the 9pm film on Film4, Popcorn PR delivered the ultimate indulgent night in to the UK’s media ensuring they were equipped with everythin… Read More

Ahead of the long Easter weekend, the Popstars seized the opportunity to work with Panasonic UK’s actively engaged Facebook community and top family food blogger to create some seasona… Read More

London Fashion Week is one of the biggest dates in media, blogger and fashionista diaries, but this year one particular AW17 showcase had a big circle around it in the Popcorn PR and Panason… Read More