Look, I know I said yesterday that I probably have never been more excited to open up a media package than when Converse sent a Looney Tunes-themed Acme box with Bugs Bunny. After today’s unboxing however, I think it’s safe to say that I should keep opinions and feelings like that to myself. The bar keeps getting raised and the level of creativity in not only the packages but the various entities coming together is only getting crazier with each passing collab. In my mind, the only thing that could possibly top the past two days is if Nintendo or SEGA all of a sudden teamed up with Nike or adidas. And considering that last week’s adidas EQT event included a giant game of Tetris with adidas branding, anything is possible.
So what’s causing all this? It’s Ric Flair, lowkey Clyde Frazier style rival, also affectionately known as the greatest wrestler of all-time. It’s also the WWE, PUMA, and Foot Locker coming together to celebrate Wrestelmania 33 with a special edition of the PUMA Clyde curated by Hot 97 and ESPN’s Peter Rosenberg featuring artwork by Alexander John. And it’s that box with Rosenberg’s voice basically telling me I’m one of the lucky ones that got the shoes and shirt before the wider release this Saturday at a limited number of Foot Locker locations in the country this weekend, including the the extremely rare Undertaker version that will only be dropping in Orlando on Saturday. Even though it’s highly unlikely because Flair is custom made from head to toe and probably hasn’t worn sneakers in well, maybe ever, a picture of The Nature Boy rocking these deserves a wooooo…..
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