First of all, from Backwater Paddle Company…Happy Holidays! Tis the season for happiness and joy!
Hold on!! It’s Christmas time!! I hate always having to be “politically correct.”
Seriously, to the Backwater Paddle Company family, fans, friends, customers, dealers…the real people…Merry Christmas, Happy Hanukah, Feliz Navidad, Buon Natale, Joyeux Noel, Frohe Weihnachten and メリークリスマス!!
Unfortunately we will not have our Assassin Kayak Paddles available for the upcoming holiday season. We are looking toward Spring 2016 for the initial debut.
The Assassin Kayak Paddle Crowd funding project is progressing forward…but sooooooo slow!! I feel like we are moving at a snails pace…and that poor fellow is crawling uphill! This project continually tests my patience and time schedule.
We are still working on the video. We have seen the first rough edit last week. In my opinion, we still have much work to do with the video…but it is a rough edit. And from the feedback, it is moving in the right direction. It may be another week or two before we accept the final product video. It has to be a “killer video” to garner investor attention. We won’t settle for anything less!
So having said that…this would bring the Assassin Kayak Paddle crowd funding debut right in the middle of prime holiday advertising and marketing season. Competing with all the mass hysteria for attention this late in the game would not be beneficial, probably suicidal! We do not want to loose the focus of our revolutionary paddle design to the maelstrom of seasonal purchasing (in)decisions.
Having spoke with all the investors, it has been decided to debut the Assassin Kayak Paddle project until after the New Years, when all the holiday purchasing pressure is off. That way, our focus, and our customers focus, will be for the upcoming spring time paddling season.
Our project will debut on Indiegogo (www.indiegogo.com) Indiegogo is a crowd sourcing funding project. We will offer up “perks” to the potential investors, to entice them and their money to come aboard.
Below is our “perk sheet” for the potential investors.
• $20 BPC T-shirt and BPC decal (MSRP $ 25.00)
• $25 Assault Hand Paddle plus BPC decal (MSRP $ 35.00)
• $50 (2) Assault Hand Paddles with BPC decals (MSRP $ 70.00)
• $100 Assassin Kayak Paddle with BPC decals (MSRP $145.00)
• $125 Assassin Kayak Paddle and Assault Hand Paddle with BPC decals (MSRP $ 180.00)
• $200 (2) Assassin Kayak Paddles with BPC decals (MSRP $290.00)
• $250 (2) Assassin Kayak Paddles, (2) Assault Hand Paddles, with BPC decals (MSRP $ 350.00)
We are trying to raise $100,000 for the project. These funds raised will go toward mold tooling, shaft procurement, first run production and marketing.
Basically, if you do the math, we only need 1000 investors at $100 each to make our goal. I think our investors will we have some pretty sweet perks to select from.
We will keep you posted to the exact release date for the Assassin Kayak Paddle.
Again, thanks for your continued support and dedication!
Paddle on my friends!
This post first appeared on Backwater Paddle Company Blog | Revolutionizing Paddle Sportsmen's Stealth And Mobility!, please read the originial post: here