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Super Cali goes ballistic, Gatorade app is bogus: Even the sound of it is ...

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In what might well be the most California thing ever, America's golden state has settled a lawsuit against sports drink maker Gatorade for sullying the good name of water.

Cali Attorney General Xavier Becerra announced on Thursday his office struck a deal with Gatorade to change the content of a sponsored mobile phone game that told kids to "keep your performance level high by avoiding water."

California accused Gatorade of violating state false advertising and unfair competition laws.

“Today’s settlement should make clear that the California Department of Justice will pursue false advertisers and hold them accountable.”

READ MORE (The Register)

  • Original Trix, made with artificial coloring, is coming
  • Gatorade punished for dissing water in video gameWDIV Detroit
  • Gatorade pays California $300K, settles anti-water complaintColumbus Ledger-Enquirer
  • PRIORITIES! Calif. AG settles with Gatorade after 'anti-water' accusations ...Twitchy
  • Gatorade pays US$300k for misrepresenting water benefits in Bolt gameJamaica Observer
  • Gatorade settles with California over game that discouraged drinking waterSan Francisco Chronicle
  • Gatorade punished for anti-water statementsNewburgh Gazette
  • California Fines Gatorade $300K for 'Anti-Water' Ad
  • Gatorade To Pay California $300K Over Anti-Water Usain Bolt 'Advergame'CBS San Francisco Bay Area

This post first appeared on The 5th News, please read the originial post: here

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Super Cali goes ballistic, Gatorade app is bogus: Even the sound of it is ...


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