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Amazon fires 'opening salvo' in grocery battle as it cuts Whole Foods prices


Supermarket chains have long kept prices of select staples low to draw people into their stores, banking that the discounts would pay off as increased foot traffic sends other items flying off shelves.


Amazon, which says it aims to match in its online store the lowest price offered by competitors, has long put a priority on gaining new customers over immediate profits.


The company has spent more than a decade experimenting with the delivery of Food items ordered online — with AmazonFresh and, more recently, drive-through pickup locations — with little to show for it.


Just 25 percent of U.S. adults have ever shopped for foodstuffs on Amazon, according to a survey by investment bank UBS, the smallest percentage for any major category of consumer goods sold by the online retail giant.


Kroger, the owner of QFC and Fred Meyer, stressed in an emailed statement Monday its “unending commitment to lower prices.” Shares of the giant grocery chain have slumped 28 percent since Amazon announced it would buy Whole Foods.




READ MORE (The Seattle Times)


  • How Amazon's Whole Foods compares to Walmart after today's price cutsTechCrunch
  • On Day One of Amazon ownership, Whole Foods pitches lower pricesThe Boston Globe
  • Now at Whole Foods: cheaper milk, 'farm fresh' Amazon EchoHouston Chronicle
  • Chicagoans stock up at Whole Foods after Amazon cuts pricesChicago Sun-Times
  • Whole Foods cutting some prices after Amazon takeoverCBC.ca
  • So just which prices did Amazon cut at Whole Foods?The Mercury News
  • Whole Foods cuts prices after Amazon deal; some items sell out in downtown ...Minneapolis Star Tribune
  • Amazon Lowers Prices at Whole Foods But That May Not Be EnoughYahoo News
  • Whole Foods just got a whole lot cheaperEast Idaho News


This post first appeared on The 5th News, please read the originial post: here

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Amazon fires 'opening salvo' in grocery battle as it cuts Whole Foods prices

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