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LEGO Group Sets New Standards in Sustainable Packaging

One our biggest environmental issue is that Packaging for products almost always goes straight to the landfill.  The Lego Group seeks to change this by transitioning to sustainable packaging. The LEGO Group Aims for 100% Sustainable Packaging by 2025 The Lego Group’s ambitions include replacing single-use disposable plastics and finding recycled or sustainably sourced bio-based materials for all plastic-based packaging. In 2015 the LEGO Group announced its ambition to use 100% sustainable materials in both its bricks and packaging by 2030. Today the LEGO Group announced that they are aiming for 100% sustainable packaging by 2025. Currently, the majority of LEGO® packaging, by weight, is cardboard or paper-based which is recyclable, sustainably sourced and certified by the Forest Stewardship Council. Tim Brooks, Vice President Environmental Responsibility at the LEGO Group said: “To support our company mission, we have a Planet Promise and we have pledged to play our part in protecting the planet for future generations. Using sustainable packaging is an important part of fulfilling that promise. By bringing forward our ambition or sustainable packaging, we are also acknowledging the need to find better packaging solutions sooner. We’ve made good progress in the past three years, and there is still work to do.”   LEGO bricks are designed to be reused and handed down through generations, but not everyone keeps their LEGO boxes and another packaging. As some of the LEGO packagings contains single-use disposable plastics, which today are not sustainable, and in some cases cannot be recycled by consumers, the LEGO Group is actively taking measures to improve its packaging sustainability. Tim Brooks added: “By 2025, our aim is that no LEGO packaging parts have to end up in a landfill. Packaging will be made from renewable or recycled materials and will be easy for consumers to recycle.” The LEGO...

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This post first appeared on OMTimes Magazine - Co-Creating A More Conscious Li, please read the originial post: here

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LEGO Group Sets New Standards in Sustainable Packaging

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