The 2016 Summer Olympic Games spurred 285 million unique video viewers on Facebook, with 59 percent of those under the age of 35.
The social network’s Facebook Live prospered from the events in Rio de Janeiro, as well, with 139 million views throughout the games.
The top five Facebook Live videos from Rio 2016 (embedded below) were:
- Michael Phelps announced his retirement.
- Phelps before the Parade of Nations at the Opening Ceremony.
- Team Great Britain.
- Puerto Rico news page.
- BBC Sport.
Posted by Michael Phelps on Saturday, August 13, 2016
Posted by Michael Phelps on Friday, August 5, 2016
Good morning from Rio 2016!
We are here with Jessica Ennis-Hill & Gethin Jones!
Send in your questions!
Posted by Team GB on Sunday, August 14, 2016
[EN VIVO] Desde New York, Plena Libre le dedica una plena a Monica Puig por su sensacional desempeño en las Olimpiadas y su histórica medalla en #Río2016.
Posted by El Nuevo Dia on Friday, August 12, 2016
Silver medals, dinosaurs… It's all going on with GB trampoline star, Bryony Page!
Posted by BBC Sport on Saturday, August 13, 2016