2017-01-27 21:45
Pinterest created something to do with the 8 million football party ideas and 58 million football ideas users have saved prior to Super Bowl LI Feb. 5.
The social network developed the Pinte… Read More
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2017-01-27 20:35
Brands looking for the most effective ways to market via LinkedIn can now follow the example of a company that knows a little something about LinkedIn: LinkedIn.
The professional network tea… Read More
2017-01-27 17:30
Regardless of the size of your brand or your business, there are many methods to capture social media views. There is a lot of advice out there for marketers, much of which relates to shifti… Read More
2017-01-27 16:45
In a surprising move that reflects modern viewing habits, the National Basketball Association recently announced that it is considering shortening the length of games due to the diminis… Read More
2017-01-27 15:40
With one game left in the National Football League season—or two, if you’re one of the die-hards who actually watches the Pro Bowl–Instagram detailed the league’… Read More
2017-01-27 14:00
How do brands decide when to ban someone from their social media accounts? What are the criteria? There’s a need for brands to have social media guidelines in place to discourage haras… Read More
2017-01-26 22:30
Pinterest was the first of the major social network to release its Transparency Report for the second half of 2016, but its task is relatively easy compared to those of Facebook and Twi… Read More
2017-01-26 22:00
In the old days of search marketing, it was about tricking the dumb robots–buy links, cloak, spin content, or whatever trick you could pull.
And then came the old days of Facebook mark… Read More
2017-01-26 20:30
Facebook issued an update to its Privacy Basics portal in advance of Data Privacy Day Jan. 28.
The social network introduced Privacy Basics in November 2014, saying at the time tha… Read More
2017-01-26 20:00
Facebook announced another change to its News Feed algorithm, this time giving more weight to what percentage of a video is watched by users.
Product manager Abhishek Bapna and research scie… Read More
2017-01-26 19:30
Facebook announced support for physical security keys with certain web browsers and mobile devices.
Security engineer Brad Hill said in a Facebook Security note that the option is… Read More
2017-01-26 18:45
Some Android users are starting to see the Slideshow feature Facebook introduced for its flagship iOS application last June (pictured to the right).
Slideshow was actually born as part… Read More
2017-01-26 18:20
Twitter introduced a new Explore tab Thursday, where users will be able to find trending topics, Moments, search and live videos.
The social network confirmed last October that it was t… Read More
2017-01-26 17:00
Twitter released new stickers and a hashtag-triggered emoji to celebrate the Lunar New Year. With this update, users can share the Year of the Rooster emoji by tweeting one of the supported… Read More
2017-01-26 16:30
Facebook has a new lead for all of its virtual reality efforts: vice president of virtual reality Hugo Barra.
Barra had been vp of international with Chinese electronics company Xiaomi… Read More
2017-01-26 16:00
Have you noticed improvements in speed when accessing Facebook via Google Chrome or Firefox? If you have, here’s why:
Infrastructure engineer Ben Maurer and software engineer Nath… Read More
2017-01-26 15:00
How do “superfans” of television show behave on Twitter, and what should marketers do to tap them? Twitter teamed up with Vizeum and Dentsu Aegis Network to find out.
S… Read More
2017-01-26 14:00
It’s a truism in technology that often if you want a gut check on the viability of an emerging technology, you should look to China.
Chinese consumers have led the world in using messa… Read More
2017-01-25 22:15
Visual content has become the core of the social media marketing package. However, any marketer starting out or trying to modify their previous strategy may have trouble adjusting to the new… Read More
2017-01-25 21:50
Those ads have to go somewhere, and now, for a small test group of users in Australia and Thailand, “somewhere” is the home screen on Facebook Messenger.
Product manager Eddie Zh… Read More
2017-01-25 20:30
Let the Snapchat flattery continue, as Facebook began testing its imitation of Stories with select iOS and Android users in Ireland.
Alex Heath of Business Insider report… Read More
2017-01-25 19:20
Facebook said 60 million users generated 208 million likes, posts, comments and shares related to the inauguration of President Donald Trump last Friday.
The social network added that t… Read More
2017-01-25 18:35
Facebook issued yet another update to its Trending feature, with three major changes rolling out to users in the U.S. starting Wednesday.
Vice president of product management Will Cathc… Read More
2017-01-25 17:35
The Pokemon Company International launched Pokemon Duel on iOS and Android. The strategy game allows users to compete in Pokemon Figure Game matches with other players.
In each match, p… Read More
2017-01-25 16:45
Is there a Snapbot in the middle of Madison Avenue? Not quite, but Snap Inc. is apparently spending a lot of time with ad agencies there.
Suzanne Vranica, Maureen Farrell and Steve… Read More
2017-01-25 16:05
The most recent update to WhatsApp’s iOS application brings with it the ability to queue messages for sending while offline.
Version 2.17.1 of WhatsApp for iOS also includes… Read More
2017-01-25 14:00
Walt Disney World has always been a popular destination for kids, families and even adults who still feel a special connection with the “magic” that the destination seems to… Read More
2017-01-24 22:00
Snapchat beefed up its ad-targeting capabilities by reaching a partnership with Nielsen’s mobile Digital Ad Ratings unit.
Christopher Heine of SocialTimes parent Adweek … Read More
2017-01-24 20:40
Twitter said Tuesday that its livestream of the inauguration of President Donald Trump with PBS NewsHour drew 6.824 million unique viewers.
The social network added that the six-ho… Read More
2017-01-24 19:55
LinkedIn senior vice president of Infrastructure Kevin Scott was promoted to chief technology officer at parent company Microsoft.
Microsoft announced its acquisition of the professiona… Read More
2017-01-24 18:40
Instagram announced live video for Instagram Stories last November and began rolling the feature out in the U.S. the following month. Now, it is available globally.
The Facebook-ow… Read More
2017-01-24 18:20
Stickers and filters are coming to Tumblr, starting Tuesday.
The blogging network announced that more than 100 stickers, as well as color filters, began rolling out at 11 a.m. ET t… Read More
2017-01-24 17:05
Google launched an update for Google Voice on iOS, Android and the web. The update changed the application’s interface and also introduced new features.
With this update, the… Read More
2017-01-24 15:00
Following in the footsteps of many other businesses, the Trump administration is turning to Facebook Messenger for customer service. However, there’s a slight problem.
Janko Roettgers… Read More
2017-01-24 14:00
Social media seems like an easy and appealing career, right? You usually work from home, and all you have to do is be yourself.
Not so fast, buckaroo. Before you go charging off on your ques… Read More
Nielsen Social Content Ratings, Week Of Jan. 16: NFL Conference Championships Rule Facebook, Twitter
2017-01-23 22:35
The National Football League’s two conference championship games Sunday dominated the Nielsen Social Content Ratings for the week of Jan. 16.
The Atlanta Falcons’ … Read More
2017-01-23 21:35
Instagram has come a long way since it launched in 2010 and was acquired by Facebook in 2012.
WebsiteBuilder shared the infographic below, containing 139 facts about the photo… Read More
2017-01-23 19:15
The new layout and search bar that Snapchat introduced for Android earlier this month has now been extended to iOS, as well.
The new search bar offers easier access to friends, groups… Read More
2017-01-23 18:45
Snapchat is making its move to help curb fake news and clickbait.
Katie Benner of The New York Times reported that Snapchat updates its guidelines for publishers in its Discover&nb&hell…Read More
2017-01-23 17:20
Twitter will be spending a lot of time on red carpets in 2017, following an agreement with Dick Clark Productions.
The social network will host exclusive livestreams from:
The 52nd Academy o… Read More
2017-01-23 16:55
Vine may be gone, but Vines live on.
Twitter announced last October that it would discontinue looping-video application Vine, adding in December that Vine would be replaced by a pared-down a… Read More
2017-01-23 16:25
Twitter CEO Jack Dorsey explained a glitch that led some users to automatically follow the @POTUS account that was taken over by President Donald Trump Friday.
Dorsey said in… Read More
2017-01-23 15:45
Twitter saw almost as many tweets about the women’s protest marches in Washington, D.C., and throughout the country Saturday as it did about Friday’s inauguration of President Do… Read More
2017-01-23 14:00
Over the past few months, several reports have described major inaccuracies in age and gender targeting.
Pinsight Media reported that not only is 60 percent of age data on mobile exchan… Read More
2017-01-20 21:35
Google announced Friday that it is developing a cloud-based measurement solution for YouTube with an emphasis on more detailed cross-device analytics.
Director of YouTube product manage… Read More
2017-01-20 20:55
Fans of 13 top European soccer clubs received a surprise from Snapchat Friday.
The messaging application released selfie lenses for those teams, which will be available in those clubs’… Read More
2017-01-20 19:15
Twitter is testing a new feature that highlights tweets from one specific account in users’ timelines.
The social network confirmed to Sarah Perez of TechCrunch that select i… Read More
2017-01-20 19:00
On social media, there are core metrics marketers are well aware of, from simple clicks to more complex conversion data. However, raw data isn’t enough to power social campaigns anymor… Read More
2017-01-20 16:50
Will Facebook start letting users know when they read or share stories that turn out to be fake news?
Vice president of News Feed Adam Mosseri spoke on a panel at the University of Cali… Read More
2017-01-20 16:35
Chillingo announced the launch of WarFriends on mobile. Developed by About Fun, the multiplayer shooter allows users to compete against other players in one-on-one matches or play coope… Read More
2017-01-20 15:05
Twitter rolled out a hashtag-triggered emoji for Friday’s inauguration of President-elect Donald Trump.
The special emoji will be added to tweets with the hashtags #inauguration a… Read More
2017-01-20 14:00
Facebook recently threw yet another curveball at marketers, but this time, it’s a challenge worthy of embracing.
Aiming to improve News Feed, Facebook’s recent algorithm update h… Read More
2017-01-19 20:00
Mobile conversions outpaced desktop conversions on Black Friday and throughout the holiday shopping season, according to Facebook data, and Facebook IQ set out to find out why.
The… Read More
2017-01-19 19:15
Odense, Denmark, will be the site of Facebook’s eighth data center and its third one in Europe.
Co-founder and CEO Mark Zuckerberg made the announcement in a Facebook post&nb&hell…Read More
2017-01-19 18:35
Twitter’s update on its diversity efforts followed the same theme as counterparts Facebook and Pinterest: modest progress, along with the acknowledgement that more work needs to b… Read More
2017-01-19 17:05
Nintendo announced Fire Emblem Heroes for iOS and Android. The strategy role-playing game will challenge players to save the Kingdom of Askr from the Emblian Empire by summoning heroes… Read More
2017-01-19 16:10
Facebook wants to make sure page administrators don’t let the content on their pages become stale.
Reader Chris Ruberg, digital marketing specialist at OneCommand, shared the scre… Read More
2017-01-19 15:45
“Conversations and content” were the key elements of LinkedIn’s overhaul of its desktop experience.
Director of engineering Chris Pruett introduced the redesign in a blog p… Read More
2017-01-19 14:00
The world is transitioning at hyperspeed into a mobile-dominated era by digitally native millennials who hold the largest share of consumer voice and the largest buying power of any gen… Read More
2017-01-18 23:05
Snapchat is encouraging its advertisers to bundle their video ads.
Sources told Lauren Johnson of SocialTimes parent Adweek that the messaging application is pitching the new ad pa… Read More
2017-01-18 22:40
YouTube released its YouTube AdBlitz 10-Year Anniversary Report, which analyzed the performance of Super Bowl ads on the video-sharing platform over the past nine years.
The r… Read More
2017-01-18 22:20
There are no universal solutions for marketing. Each business, regardless of its scale, needs to find a solution that best fits its needs and strategy. However, keeping watch on other enterp… Read More
2017-01-18 21:55
Jonathan Wegener, who left the CEO post at social photo application Timehop last week, hopped over to a product position at Snapchat.
Snap Inc. and Wegener confirmed the move to Pe… Read More
2017-01-18 20:15
Google announced Wednesday that it acquired several technology assets from Twitter, most notably its Fabric mobile application development platform.
Other assets going from Twitter to G… Read More
2017-01-18 19:00
Facebook has received a lot of the blame, or credit, for the results of the 2016 U.S. presidential election, but how many voters actually relied on the social network as a news source?
Pew R… Read More
2017-01-18 18:10
Twitter appears to be waving bye-bye to its buy button.
E-commerce platform Shopify was one of several sites to launch the feature in October 2015, and Ingrid Lunden of TechCrunch… Read More
2017-01-18 17:30
Facebook appears to have replaced the messaging interface for desktop with its Messenger interface.
The social network rolled out a web version of Messenger in April 2015, via Mess… Read More
2017-01-18 16:10
The in-application messaging features YouTube has been testing at least since last May launched Wednesday, but only in Canada.
Google product manager Shimrit Ben Yair spoke with Josh Mc… Read More
2017-01-18 15:35
The Australian Open is under way, and Twitter is serving up special hashtag-triggered emoji and stickers for the Grand Slam tennis tournament.
The hashtag #AusOpen will add a speci… Read More
2017-01-17 22:45
Pinterest announced the addition of ad groups to its campaign structure.
Dan Marantz, who works on product management for the social network, introduced the change in a blog post:
Starting t… Read More
2017-01-17 22:05
The Green Bay Packers’ last-second National Football League playoff victory over the host Dallas Cowboys dominated the Nielsen Social Content Ratings for the week o… Read More
2017-01-17 21:30
Parse co-founder Kevin Lacker issued a reminder that the cloud application platform is shuttering Jan. 30.
Facebook announced last January that it was pulling the plug on Pars… Read More
2017-01-17 19:15
Remember Google+? Yes, it still exists, and it announced three major updates Tuesday.
Product manager Danielle Buckley said in a blog post that Google+ is hiding lower-quality comments… Read More
2017-01-17 18:30
The “first worldwide Startup Garage” at Station F in Paris will devote several spaces to launch partner Facebook.
Station F announced in a blog post that Facebook will… Read More
2017-01-17 17:45
Flurry Analytics released a new report, which analyzed the time users spent in mobile applications in 2016.
The data showed that overall app usage in 2016 grew by 11 percent when c… Read More
2017-01-17 17:10
Twitter is encouraging users who updated their profile pictures to share those updates in an effort to boost visual content and engagement.
The social network confirmed to Sarah Perez o… Read More
2017-01-17 16:45
Facebook is extending its efforts to combat fake news to Germany.
The social network announced in December that it was turning to third-party fact-checking organizations to help co… Read More
2017-01-17 16:10
Snapchat parent Snap Inc. reached into the Hollywood ranks to name a full-time chairman.
Kim Masters of The Hollywood Reporter reported that Sony Entertainment CEO Michae… Read More
2017-01-17 15:35
When it comes to paying publishers for live video content, Facebook gaveth, but Facebook reportedly taketh away.
Kurt Wagner of Recode reported that several publishers told him the… Read More
2017-01-16 20:00
Getting funding for your startup could pose one of the most difficult hurdles of your entrepreneurial career.
While many startups usually receive poor attention from investors for reasons su… Read More
2017-01-16 15:00
After a decade of attempting to connect with customers and prove return on investment, brands are still struggling to achieve success with social media marketing and engagement.
What does su… Read More
2017-01-13 20:40
Facebook appears to have quietly removed the “Edited” label on posts that were edited.
The social network began testing the ability for users to edit posts in June 2013, official… Read More
2017-01-13 20:00
Several media outlets will livestream the inauguration of President-elect Donald Trump next Friday, with some offering 360-degree video and 4K quality.
Brandon Feldman, who works o… Read More
2017-01-13 19:30
In its early days, Snapchat seemed to falter, with an unsuccessful attempt at original content creation and security problems. However, by 2015, the messaging application was dubbed the… Read More
2017-01-13 18:25
President Barack Obama and first lady Michelle Obama are offering guided tours of The White House in their last days as residents.
The Obamas teamed up with Felix & Paul S… Read More
2017-01-13 17:30
Google launched Toontastic 3D on iOS and Android. The application allows children to create their own stories to share with others.
With Toontastic 3D, users can create short stori… Read More
2017-01-13 16:55
E! News is doubling down on The Rundown, announcing that the Snapchat Discover-exclusive series it debuted last September will go biweekly starting next month.
E! News told Sahil Patel… Read More
2017-01-13 15:45
Despite Snapchat’s surging popularity, the one black mark against it has been how difficult the messaging application is to navigate, and its new search bar is a big step toward remedy… Read More
2017-01-13 14:00
This is the first installment in a five-part series of articles focusing on best practices to up your content marketing game on the “big four” platforms: Twitter, Facebook, Linke… Read More
2017-01-12 23:05
When it comes to generating Related Pins, board co-occurrence is out and deep learning is in.
Kevin Ma, a software engineer on Pinterest’s Discovery team, detailed the change in a… Read More
2017-01-12 20:20
Why just chat when you can Super Chat?
YouTube Thursday announced the launch of Super Chat, a way for users to purchase highlighted mentions during livestreams in the hopes of attracting the… Read More
2017-01-12 19:50
Growth across social networks was a defining feature throughout 2016. While the increase in mobile and media consumption made headlines, the underlying growth–spending on social a… Read More
2017-01-12 18:30
Facebook announced a milestone for its Facebook Audience Network: More than 1 billion people see its ads each month.
The social network said in a Facebook for Business post that adverti… Read More
2017-01-12 17:00
Netmarble launched Star Wars: Force Arena on iOS and Android. The game allows users to collect more than 80 characters from the Star Wars universe and take them into battles a… Read More
2017-01-12 16:15
69 percent of U.S. adults are now social media users, according to the latest data from Pew Research Center.
Pew found that 86 percent of those aged 18 through 29 are social media users… Read More
2017-01-12 15:45
President-elect Donald Trump’s favorite social media platform will livestream his inauguration, in partnership with PBS NewsHour.
The livestream will begin at 11 a.m. ET Friday, J… Read More
2017-01-12 14:00
Direct messages have a reputation of being spammy. Plenty of bad automated responses circulate around social media, and they’re frequently irrelevant to recipients, often only ask… Read More
2017-01-11 21:10
YouTube added an “On the Rise” section to its Trending tab for U.S. users.
Product marketing manager Jon Youshaei said in a blog post that it will highlight four d… Read More
2017-01-11 20:50
Facebook vice president of messaging products David Marcus announced in a response to a tweet that a bug causing the Android application to drain devices’ batteries has been… Read More
2017-01-11 20:35
WhatsApp quietly introduced two new features: the ability to search for GIF files and to share more images.
Manish Singh of Mashable reported on the new features, saying that… Read More
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