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Why CEO Approval Ratings Matter for Risk Assessments

Our new digital reputation scan provides a fast and easy way to get a Risk assessment for your (or any) business. We look at the same stuff that other external risk assessment tools do– SSL configurations, breach history, SPF records and other domain authenticity markers, blacklists and malware activity. We're happy to offer this service for free, because that information is public and we believe that it's what's inside that really matters. Most of the elements we include in our external assessment are not controversial, but one resulted in arguments lasting several days: the CEO approval rating.

In selecting which checks would go into our risk assessment, we here at UpGuard looked at similar site assessment tools and selected only the checks that we thought were relevant to our goal: risk assessment, which overlaps with, but isn't identical to, website best practices. Plus, there are already fine tools for performing those best practices functions, so why duplicate them? We also intentionally omitted checks we thought would not be significant for calculating the risk of data breach and the damage it would cause.



This post first appeared on UpGuard, please read the originial post: here

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Why CEO Approval Ratings Matter for Risk Assessments

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