If you want to drive more sales through your website, your top priority should be getting more targeted Traffic
engine traffic is undeniably the most targeted traffic you can get. After all, where else can you find a steady stream of people who are looking for your products and services.
Search Engine Optimization is all about getting your site to the top of Google's rankings. But gaining a high ranking is useless unless you are targeting the right Keywords
. Pick the wrong keywords, and you could:
1: Get very little traffic
2: Get traffic that doesn't convert
3: Spend too much time fighting fierce competition
In this course, I show you how to find keywords that:
1: Are highly valuable - sending laser targeted visitors who convert
2: Are popular, leading to high volume free traffic
3: Are easy to rank
So, the whole point of this course is to teach you how to find the right keywords for your business. Along the way, I'll show you how to tap into hidden markets and niches that your competitors are unaware of. You'll learn to understand the thought process that drives search (and how to use that knowledge to increase your sales). And you'll learn to spot how certain keywords can be much more profitable than others (even if they have a relatively low search volume).The course contains just over 50 lessons, and can be broadly broken down into 4 parts.
The first section deals with niche research. In particular, you will learn what a niche is, and how to identify one. I often see Internet marketers who confuse the concept of a niche with "a collection of keywords", or some other similar concept. In reality, a niche is much more than that - such a limiting concept can prevent an SEO marketer from realizing the full range of opportunities in the marketplace.
Finding niches can be difficult without specialized market knowledge. But I'm going to share a number of resources that allow you to zoom into the most profitable niches even if you're completely new to the subject.
The next section shows you how to identify keywords and search phrases in your niche. Once again, this is an area where a lot of marketers fall down. They tend to rely on the same set of tools, which means they miss the best keywords, and they end up fighting over the same limited set of search terms. And that means they work much harder for a smaller return. Their loss is about to become your gain.
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