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Google SEO Updates 2015 for Better Organic Results- 2015 Year’s Overviews

Google 2015 SEO Updates for Better Organic Results

Below Check All Major and Minor SEO Updates in 2015

RankBrain* — October 26, 2015

Google made a major announcement, revealing that machine learning had been a part of the Algorithm for months, contributing to the 3rd most influential ranking factor. *Note: This is an announcement date - we believe the actual launch was closer to spring 2015.

Google Turning Its Lucrative Web Search Over to AI Machines(Bloomberg)

FAQ: All About The New Google RankBrain Algorithm (SEL)

Panda 4.2 (#28) — July 17, 2015

Google announced what was most likely a Panda data refresh, saying that it could take months to fully roll out. The immediate impact was unclear, and there were no clear signs of a major algorithm update.

Google Panda Update: Everything We Know About Panda 4.2 (The SEM Post)
Google Panda 4.2 Is Here (SEL)

The Quality Update — May 3, 2015

After many reports of large-scale ranking changes, originally dubbed "Phantom 2", Google acknowledged a core algorithm change impacting "quality signals". This update seems to have had a broad impact, but Google didn't reveal any specifics about the nature of the signals involved.

The Quality Update: Google Confirms Changing How Quality IsAssessed, Resulting In Rankings Shake-Up (SEL)

Google's 'phantom' algorithm update hits websites (CNBC)

Mobile Update AKA "Mobilegeddon" — April 22, 2015

In a rare move, Google pre-announced an algorithm update, telling us that mobile rankings would differ for mobile-friendly sites starting on April 21st. The impact of this update was, in the short-term, much smaller than expected, and our data showed that algorithm flux peaked on April 22nd.

Finding more mobile-friendly search results (Google)

7 Days After Mobilegeddon: How Far Did the Sky Fall? (Moz)


Unnamed Update — February 4, 2015


Multiple SERP-trackers and many webmasters reported major flux in Google SERPs. Speculation ranged from an e-commerce focused update to a mobile usability update. Google did not officially confirm an update.

Significant Google Search Algorithm Update Yesterday (SER)
Google Brand-eCommerce “Update” causing fluctuations (Searchmetrics)



Reference: https://goo.gl/TU38Xb

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