2020-04-27 14:50
As the COVID-19 stay at home orders and restrictions are slowly being lifted, now is the time to prepare for what is ahead. Now, more than ever, your website and online presence need to be r… Read More
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Whether you call it inbound, SEO, digital content marketing, social search… Make the internet work for your business. Not just a Pittsburgh SEO company…
2018-07-20 15:53
If you've tried content marketing, guest blogging, adding a webpage to focus on every SEO keyword you can think of and have seen little or no gain from it... when was the last time your webs… Read More
2018-04-01 16:12
Google added a "Recrawl Now" link to Search Console today. Go ahead, login to Google Search Console and click on it to see if it works for you.
#SEO #Google #april1 Read More
2018-03-21 14:32
404 Errors in Google Search Console (Webmaster Tools) - Should You Worry About Them? Do 404 errors hurt, do you need to fix them, can your rankings drop because of them, how do you handle li… Read More
2018-02-21 14:04
MaxCDN (now owned by StackPath) has been down all morning. If your website uses MaxCDN it is probably broken. Many website add-ons use it too: Disqus, some webfonts and Fontawesome implement… Read More
2018-02-15 16:51
Chrome web browser now includes a default ad blocker for intrusive ads. If your marketing includes annoying popup ads and videos that play automatically, you should stop that. Google's Chrom… Read More
2018-02-01 04:52
Time for a website redesign? What was once a perfectly good website that still looks good may not perform very well as a marketing tool today.It may be time to take a close look at your web… Read More
2018-01-26 13:26
Pittsburgh forges a new future, remaking iconic steel town into a modern innovation factory GeekWire is putting its own HQ2 in Pittsburgh for the month of February 2018 — reporting on… Read More
2018-01-22 14:50
Google announced a "Speed Update" for mobile searches Web page loading speed is already a relatively small ranking factor for searches done from the desktop. Starting in July 2018, Google wi… Read More
2017-12-14 19:41
Small Business Owners: If you think it sucks to have to pay for SEO and Google Ads to be found online now, it just got worse. Now, the big internet providers like Comcast, Verizon, etc can c… Read More
2017-12-08 12:14
How some companies buy their way into Forbes, Fast Company, and Huffpo articles in an attempt to rank higher in Google search… Did you ever see a link to a company's website from Forb… Read More
2017-11-21 20:04
Urgent:The FCC plans to dismantle net neutrality regulations, clearing the way for companies to charge you more for less, and block access to some websites for any reason they choose.
https:… Read More
2017-11-10 13:52
Can SEO help your website rank higher in time for Black Friday? It is that time of year again. Black Friday madness sets in as retailers prepare for the big sales weekend… ...Read mo… Read More
2017-10-18 11:27
Pittsburgh's bid for an Amazon headquarters could now come topped with fries and slaw. "Primanti Bros. announced Tuesday it will offer free sandwiches to every Amazon employee who works out… Read More
2017-10-18 10:36
Pittsburgh Episode of Anthony Bourdain's "Parts Unknown" Airs This Week The theme of the episode, which airs at 9 p.m. Sunday on CNN, is a town in transition. That subject has been a topic… Read More
2017-10-17 15:10
Considering the potential impact of Google's Adwords campaigns exceeding your budget by 100% - It's complicated! Google AdWords campaigns may now spend as much as twice the daily budget tha… Read More
2017-09-26 12:29
Apple's Siri gets smarter by switching to Google from Bing for web searches. You may not know that when you ask Siri a question and "she" searches the web, she's been using Bing. Siri is now… Read More
2017-09-14 12:19
Don’t follow the leader: Avoid these 5 common SEO mistakes Keeping an eye on the competition is good - but don't assume that they are doing everything right. Something I frequently fin… Read More
2017-08-06 20:32
It's true. #SEO takes at least a few months to start showing positive effects. Despite most SEO experts saying it takes at least 3 months, and even Google saying 4-12 months, people still ex… Read More
2017-08-06 20:12
"How long does #SEO take?" is the most asked SEO question, sometimes repeatedly. The answer is still 4-12 months Sometimes you'll start to see progress sooner, but not usually before 2-3 mon… Read More
2017-08-03 19:58
Pittsburgh's Allentown neighborhood is about to get wonderfully weirder… Skull Records and The Weeping Glass opening in Allentown…http://www.nextpittsburgh.com/city-design/new… Read More
2017-07-15 17:13
If your website has original, well written content, and you haven't done any questionable link building - but you lost search engine rankings and organic search traffic at the time of a… Read More
2017-07-15 17:13
If your website has original, well written content, and you haven't done any questionable link building - but you lost search engine rankings and organic search traffic at the time of a… Read More
2017-07-15 17:13
If your website has original, well written content, and you haven't done any questionable link building - but you lost search engine rankings and organic search traffic at the time of a… Read More
2017-07-12 15:56
Optimizing for voice search: conversation, content and context… Voice search is becoming part of consumers’ everyday lives, yet many marketers still don’t have a plan for… Read More
2017-07-10 18:29
Google's new website speed test - Another speed test with unattainable goals… um, yay? It's really the same tests as Google's older PageSpeed Insights. But it does look nice. If you a… Read More
2017-07-05 20:28
The purpose of SEO is not to convince everyone that an ugly duckling is really a beautiful swan, but to help the duckling become that swan. http://ker.fyi/2sr7AH3SEO – St… Read More
2017-07-05 17:23
Why free SEO audit tools are not very useful…https://kercommunications.com/seo-services/seo-audit/#free-seo-toolsSEO Audit Services Read More
2017-07-05 16:21
How to tell if that ‘free SEO audit’ solicitation email is legit You probably already know there is "no free lunch" and that those email scammers never even looked at your site b… Read More
2017-07-03 16:02
We are all about helping you succeed. Like Vidal Sassoon used to say in their commercials, “If you don’t look good, we don’t look good”. When our clients reach or… Read More
2017-07-02 23:12
Don't believe everything you read on the internet just because there is a picture with a quote next to it.http://buff.ly/2uyNCuG Read More
2017-06-27 11:00
Order your SEO Audit by June 30th and we'll fix what we find. With our standard SEO Audit, you get a lengthy report of all of the issues your site has so you can fix your website yourself. T… Read More
2017-06-12 14:02
A quick lesson on why you should Google your own name and business once in a while… For some businesses and people, Google shows a Featured Snippet showing some facts and images. Some… Read More
2017-06-12 12:37
A quick lesson on why you should Google your own name and business once in a while… For some businesses and people, Google shows a Featured Snippet showing some facts and images. Some… Read More
2017-06-09 18:20
Stop Worrying About Google Updates - Start Making Sense!#flashbackfriday from 5 years ago: "It is time to undo those SEO mistakes and bad ideas. For many, un-overoptimizing (huh?!) is going… Read More
2017-06-03 21:46
Pittsburgh, the City Trump Prefers to Paris, Plans to Go Green Pittsburgh mayor, William Peduto, issued a statement decrying Trump’s decision to quit the Paris accord as “disast… Read More
2017-06-03 21:33
SEO or Adwords: a false choice? Business website owners, who often have a limited online marketing budget, have to make tough decisions about where that budget goes. What will give the &ldq&hell…Read More
2017-05-31 14:39
Google wants to give people the best answers. You have the best answers. The best SEO helps you stand out from the crowd.
SEO – Stand Out From The Crowd, Rise to The Top is from Ke… Read More
2017-05-26 14:12
A closer look at Google's warning about syndication & large-scale article campaigns… "Google’s out today with a warning for anyone who is distributing or publishing content… Read More
2017-05-26 12:33
SEO News: Massive Article Marketing Campaigns for Link Building STILL a Bad Idea A reminder from Google about links in large-scale article campaignsGuest blog articles, partner posts and oth… Read More
2017-05-16 15:07
Is your small business not getting enough local love from Google? We can help! All kinds of small businesses serving a local area can benefit from this. Home improvement, accountants, plumbe… Read More
2017-05-08 12:54
User Experience (UX) Not A Ranking Factor? That's Bullshit. "Webmasters who spend their energies upholding the spirit of the basic principles will provide a much better user experience and… Read More
2017-05-08 11:03
Optimizing for RankBrain a waste of time and SEO resources? John Mueller of Google recently posted a PSA on Twitter saying "If optimizing for Rankbrain = make a great site, it seems like the… Read More
2017-05-08 10:38
How does Google decide the ‘authority’ of web pages? "The simple answer is that it has no single “authority” metric. Rather, Google looks at a variety of undisclosed… Read More
2017-05-07 12:52
Pittsburgh named the Best City for starting a business "Pittsburgh is often described as a city in the heart of the so-called "rust belt," but what so many don't know is that Pittsburgh is n… Read More
2017-05-03 15:20
Some Websites Designed and Built by Ker Communications… We design and build websites that take advantage of our SEO expertise, as well as our passion for making responsive websites t… Read More
2017-05-03 15:12
We design and build websites that take advantage of our optimization expertise and our passion for making responsive websites that work well, are fast, are optimized for search, and look… Read More
2017-05-02 17:16
Another Look at #SEO for Topics vs Keywords The idea is that search engines have evolved, and so should the way websites are optimized. This is a good article about semantic search optimizat… Read More
2017-05-01 20:02
Yet Another Reason You Can Stop Focusing on Simple Keyword Based SEO: The Rise of Voice Search Voice search is NOT a fad that is going away. It’s time to start optimizing sites for thi… Read More
2017-04-25 19:49
Google’s ‘Project Owl’ — a three-pronged attack on fake news & problem content Google knows it has a search quality problem. It’s been plagued since Novembe… Read More
2017-04-19 19:04
Google did not ban Infowars - despite #FakeNews headlines that say otherwise… Google has neither censored nor banned the Infowars site, despite what some fake news headlines out ther… Read More
2017-04-19 12:09
Webspam Report 2016 - How Google Fights Webspam “We think everybody deserves high quality, spam-free search results. We hope that this report provides a glimpse of what we do to make… Read More
2017-04-17 13:32
New TV series set to film in Pittsburgh needs extras Casting directors for a new television series that will soon begin production in Pittsburgh are looking for paid extras… ...Read… Read More
2017-04-12 16:05
Built on Steel, Pittsburgh Now Thrives on Culture "The city has transformed itself into a vibrant cultural and artistic hub, though traces of its Rust Belt roots remain."...Read more...&nbs&hell…Read More
2017-04-10 13:35
A beautiful day in Pittsburgh! Who wants to work outside today? Read More
2017-04-07 11:48
Fact Check now available in Google Search and News "For the first time, when you conduct a search on Google that returns an authoritative result containing fact checks for one or more publi… Read More
2017-04-06 17:16
Pittsburgh suburb, South Park Township, is number 10 on the list of safest cities in the U.S.Nick Ker originally shared:South Park Pennsylvania, a suburb of Pittsburgh, is the 10th safest ci… Read More
2017-04-04 00:45
Russian Hackers May Be Hurting Your Website's SEO The number of hackers from Russia and elsewhere trying to get into business websites in the U.S. has exploded - and it can have major impact… Read More
2017-04-03 21:44
The number of hackers from Russia, China, and elsewhere trying to get into nearly all business websites in the U.S. has exploded - and it can have major impact on SEO.
Russian Hackers M… Read More
2017-04-03 14:25
Google’s SEO advice may not always be in your best interest. Google often provides useful information to the SEO community, but ultimately, the company's advice is in their best intere… Read More
2017-03-30 11:56
Crowdfunding campaign seeks to buy search histories of lawmakers who killed internet privacy. Congress voted to allow your browser history to be bought and sold. Adam McElhaney, a privacy a… Read More
2017-03-27 13:21
Google Search Quality Rater Guidelines Updated - How Google Defines Quality If you've heard that Google wants to reward "quality" but don't know what they mean by that, the guide for Google'… Read More
2017-03-24 11:29
Free #SEO tools are like tiny bicycles. Fun, but won't get you very far. Get a real SEO audit…http://ker.fyi/real-seo-audit #SEOtools Read More
2017-03-19 16:23
Google Makes Adwords 'Exact Match' Keyword Targeting Less Exact In the good old days, “exact” meant exact. Then things got fuzzier. Now they’re about to get downright blur… Read More
2017-03-13 15:25
Cheap-o website provider WIX is running an absurd contest where they want SEOs to try to outrank them for "SEO Hero"…
SEO Hero? A different approach to this… is from Ker Co… Read More
2017-03-13 15:25
Cheap-o website provider WIX is running an absurd contest where they want SEOs to try to outrank them for "SEO Hero"…
SEO Hero? A different approach to this nonsense… is fr… Read More
2017-03-09 23:20
Why most #SEO checklists won't help you - and 3 things that really DO work - http://ker.fyi/2eV443Z
Throw Away Your SEO Checklist Read More
2017-03-09 14:24
The technical argument for quality content
What is quality content, and how can it be quantified?
http://searchengineland.com/technical-argument-quality-content-270556
See also: https://ke… Read More
2017-03-09 14:16
Changes Coming to Google Adwords Click-To-Call Ads Google has announced several updates to Call Extensions - the Adwords feature which shows your business phone number rather than (just) a l… Read More
2017-03-06 05:14
This is not one of those automatic and humorously inaccurate "type in your website and we'll tell you some things that don't mean much" free website analysis tools you may have tried&hel… Read More
2017-02-16 13:40
When your SEO consultant says '6 months to a year', do you hear '2 months'? Google says: "in most cases, SEOs need four months to a year to help your business first implement improvements an… Read More
2017-02-14 13:33
Time to Stop Doing On-Page SEO Like It's 2012 (like we told you in 2013) "If you're optimizing a page to rank well for a keyword or set of keywords, you probably use some sort of checklist t… Read More
2017-02-13 18:34
No, you can't sue Google for delisting your site - especially if you break the rules The First Amendment of the US Constitution gives search engines near-total discretion over the content o… Read More
2017-02-03 17:16
If you use Gmail and are still on Windows XP or Windows Vista, it's time to upgrade Gmail no longer supporting Chrome Browser version 53 and below."Gmail users that are still on Windows XP… Read More
2017-02-03 02:51
Desktop’s death has been greatly exaggerated: How it’s holding its own in a mobile world
"Despite the rise of mobile searches, most conversions are still taking plac… Read More
2017-02-03 02:47
Winning SEO Strategy: Giving People (and Google) What They Want There are plenty of articles about SEO saying, “don’t do this…”But what SHOULD you do?What exactly d… Read More
2017-02-02 19:27
There are plenty of articles about SEO saying "don't do this…" But what SHOULD you do? What exactly does “good SEO” mean?
Winning SEO Content Strategy: Give People Wha… Read More
2017-02-02 19:27
There are plenty of articles about SEO saying "don't do this…" But what SHOULD you do? What exactly does “good SEO” mean?
Winning SEO Strategy: Give People What They W… Read More
2017-01-30 19:23
Protect your website from user generated spam with these tips from Google Spammers abuse sites owned by others by posting deceiving content and links, in an attempt to get more traffic to th… Read More
2017-01-29 17:39
Google and other tech firms denounce Trump’s ban on refugees from Muslim countries Google, Facebook, Twitter, Microsoft and others that will be directly harmed by this speak out. If yo… Read More
2017-01-20 17:47
3 reasons why you can ignore your competitors’ traffic metrics Competitive analysis can be helpful, but it is important not to get too focused on your competitors' performance."There i… Read More
2017-01-11 14:01
Are You Being Your Own Worst Enemy? A look at common #SEO mistakes. Big ones. Yes, I know what you are thinking: “I already read a dozen articles today about keywords and how spa… Read More
2017-01-01 19:28
New Year – Is it time to redesign or refresh your website?It’s a new year and everyone is talking about fresh starts and self-improvement. You are going to eat better, exercise m… Read More
2017-01-01 19:20
Thinking of redesigning your website? Here are a few things that may not have been so important when your website was launched, but have become new standards for a successful website tod… Read More
2016-12-29 20:43
How can you tell which SEO companies are good and which are not? Here are a few ways to spot SEO scams that you can do in just a few minutes' time…
Breaking News (not really): SE… Read More
2016-12-29 20:43
How can you tell which SEO companies are good and which are not? Here are a few ways to spot SEO scams that you can do in just a few minutes' time…
Breaking News (not really): SE… Read More
2016-12-21 21:14
7 things business owners fear about SEO, but shouldn’tSEO can seem like a foreign concept to a lot of business owners. For that reason, there are a lot of misconceptions - like it is s… Read More
2016-12-15 11:47
Google ranking factors study says content gaining while links losing in importance, and technical still the foundation. Every year, Searchmetrics publishes a study of the top 20 search resul… Read More
2016-12-09 13:35
More is not better: Yes you need content about topics you want to rank for. No you don't need to blog daily. At times, the SEO industry resembles the fake news industry. People publish somet… Read More
2016-12-09 13:24
Good content is important, but many overdo it with repetitive or otherwise useless content "A widespread misconception perpetuated by the SEO industry persists: you need to continue to feed… Read More
2016-12-06 17:06
Some day, maybe ALL shopping will be online - even when you go to the actual store Amazon launches its Amazon Go grocery, where you just take things from the shelves and walk out… … Read More
2016-12-06 14:27
Help others by helping others to help others... About 5 years ago, Ker Communications helped a handful of young people launch a website with the purpose of helping others in need. Funded on… Read More
2016-12-04 18:37
What Google is doing to fight fake news "Following the US election and Brexit, increased focus is being placed on how social networks and search engines can avoid showing “fake news&r&hell…Read More
2016-11-29 18:26
SEO without traditional search results pages is here with Google Assistant, Home and Amazon Echo
What you need to know:
http://searchengineland.com/seo-without-serps-google-assistant-home-a… Read More
2016-11-29 12:50
Speed matters. Google says so. If you are optimizing a website, OPTIMIZE it! SEO is more than links and keywords.
Another old blog post which is worth revisiting...
https://kercommunication… Read More
2016-11-24 14:06
Happy Thanksgiving!#happythanksgiving Read More
2016-11-17 13:16
Last-minute SEO for the holidays So, you’ve procrastinated until mid-November, and now you’re struggling to figure out how it’s possible to boost your organic search traff… Read More
2016-11-17 13:01
It's not too late to get more online shoppers from Google for the holidays. While it may be too late for a real SEO campaign to be effective in time for Black Friday and Cyber Monday, there… Read More
2016-11-14 14:22
Google Adds 100 Trillion Pages To Its Index - 130+ Trillion Total
That is a LOT of pages and it is easy for the good ones to get lost in the crowd. We can help your site stand out: https://… Read More
2016-11-07 02:38
Google starts experiments with "Mobile First" index Today, most people are searching on Google using a mobile device. Google's search engine algorithms will eventually primarily use the mob… Read More
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