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Top SEO Terms

Meta Description

A short snippet or summary that summarizes the content of a web page and is shown in Search engine results.

Meta Keywords

A list of keywords or tags that tell search engines what the page is about. They’re a list of tags in the form of words or key phrases. They've been said to be a waste of time as Google doesn't consider them, but other search engines still do.


In SEO, age refers to domain age. The older a domain, the more trustworthy it is to Google. This is only one of the many factors looked at by Google though.


In terms of SEO, it refers to Google’s ranking algorithm i.e. process in determining which sites will rank at what position as a result when a query is searched.

Alt Tag 

Alt tag is a common shorthand term that refers to alt attribute. See alt attribute above.


Backlinks are incoming links to your site from external sites pointing to your site.


Sites that have been de-indexed by search engines due to spammy practices and no longer appear in search results.

Absolute Link 

An absolute link is a link that contains the full URL of the page including the domain and the file name for the page after the slash if it is to a deeper page.


Web pages bookmarked on social bookmarking sites, which search engines see as quality content and a backlink.


Links that show the user the path they've taken to reach a specific page on your site, their current location, how one page relates to another and the path back to the home page.


Google cache refers to snapshots or copies of web pages taken by Google while indexing sites to serve as backups in cases where the page is temporarily unavailable in the future.


Browsing of your site by search engine robots to index pages.

Dead Link 

A link that no longer exists due to removal.

Deep Link 

An internal link that is reached by navigating far from the home page.


A site containing lists of businesses.


A name for a website that makes it easy to access by acting like an address that can be entered into the browser to access a site.

Google Analytics 

An analytics software by Google that provides a large amount of data related to your site such as visitors, page views, location of users, devices users used to access your site and much more.


The search terms users insert in search engines to find what they’re looking for.

This post first appeared on Click SEO Info - Improve Your Website Visibility & Increasing Page Rank, please read the originial post: here

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Top SEO Terms


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