Avengers are anything but awesome. They are indestructible, super fast, intelligent, analytical and quick learners. They overcome the challenges with the unhinged determination and focus on the target which could seem impossible but not impossible. Digital Marketing is something that sounds very similar. Individually each digital marketing technology is equipped with certain weapons that are meant to target the right people and achieve results. While Avengers avert crime from the super villains and help the humanity thrive, the digital marketing also attacks the super villains that do not allow the business ideas to thrive. The similarities are so strikingly similar that our team could not wait to write about it.
Black Widow is SEO and SEM
Black Widow is an undercover sleeper agent. She is placed in several target locations and organisations, to act when required but not for immediate mission. The Black widow is appointed on missions that need focus and perseverance in achieving long-term results which is very much like the SEO specialists. SEO specialists understand the search patterns of the targeted users and use the same as bait to get their attention on the search engines. Remember the first scene of Russian intelligence investigating The Black Widow? The same “Keywords” are used to create the Search Engine marketing campaigns. Here the SEO specialists need to bid in client’s favor. Also, do we have to mention what an awesome negotiator The Black Widow is?
Hulk is content writer
Hulk, if not the most, is one of the most powerful Avengers. The Hulk is the worst nightmare of his enemies. However, he needs to be emotionally stable and use his powers for the good. Similarly, content plays a very important role in your digital marketing strategy. The Content which you produce is likely to create an impact which will help people remember your brand for many years to come. A compelling content should be sincere, powerful yet simple, just like Hulk. All Digital Marketing campaigns work around content just like the Avengers plan their strategies around the Hulk. Also, you do not get to question the motives of comparing the content writers with Hulk because you don’t want to see the guy writing this blog get angry.
Analytics – The Iron man
The Iron man is always analytical and he processes tons of data which he uses to create a fool-proof weapon. The business analysts are important contributors of the Digital marketing strategies. They accumulate the data, processes it, help in revising the strategies to achieve the improved results. The analysts do almost half of the same work of the Iron-man. They work overtime in accumulating data of the competitors; while understanding the market scenarios. The data helps the Digital marketers create the campaigns that achieve improved results. However, the genius billionaire, playboy, philanthropist is still a favorite (a never ending) pursuit of every digital marketing analyst.
Email marketing – The Hawk Eye
The Hawk-eye is the underdog of the team Avengers. When he sets the target, he seldom misses. He aims, he shoots, and the rest is history. Email marketing is very similar to the Hawk Eye in ‘The Avengers’. If you are aiming right, Email marketing will fetch you the results. The important part is having the right data. The accurate valuable data is like Mr. Hawk eye’s weapon. Once you have the data, all you have to do is relax your shoulders, concentrate and then press the “Send” button and wait for your phone to ring.
Social Media Marketing – The Thor
Thor is a superhero with god like personality and a strange costume. He has the perfect face, amazing hair along with the mighty power. A Thor’s selfie is likely to take the entire social media by storm. Apart from the great appearance, Thor also has a unique language which puts him in a different league. Like Thor, the Social Media Marketers work on creating unique content and share unique information online to reach out to the potential client’s customers. Effective Social Media Marketing includes communicating, being creative with your outlook, being light-hearted, analyzing your position, re-evaluating and dressing up like your mother or maybe not.
Digital strategists – Captain America
Digital strategists hash out plans and strategies to launch the campaigns that effectively reach the target audiences. The digital marketing strategists are quick to understand how to mix up the digital marketing tools and when to change the strategies like Captain America. The captain is a fierce fighter, strong willed, with never say die attitude and importantly a guy with great people’s skill. Captain America helps Hulk control his emotions. He knows the strengths and weaknesses and understands how to use his team to get the desired results. All great superheroes need a leader; like all great Digital Marketing team needs a good strategist.