Posted on Oct 24 A 2023 report by McKinsey & Company found that companies that are data-driven are more likely to outperform their peers by up to 5%. In 2021, a study by… Read More

SoundgazerAI Seriesexercise prompts for bridging one practice to the otherhttps://medium.com/media/0a6af04b70b26b53a38e7351fe057274/hrefApplying technical and practical knowledge from d… Read More

Introduction: Navigating the Digital Landscape In the vast realm of the internet, businesses thrive on visibility. To achieve this, digital marketing has become indispensable. Leveraging var… Read More

Google RankBrain, an AI-based component of Google’s core algorithm, has redefined the landscape of search engine optimisation. Its primary task is to interpret users’ search quer… Read More

Introduction Throughout my extensive journey as a marketer, the debate between in-house content creation and outsourcing has consistently surfaced. Both avenues have their unique merits, un… Read More