Google denied manipulating ad auctions at SMX Advanced 2015 – eight years before admitting it actually does. During the conference’s keynote speech, Google Ad executive Jerry… Read More

Unlocking the power of prompts is key to supercharging your SEO content strategy, according to Shelly Fagin, director SEO, growth marketing at Credit Karma. Well-crafted prompts have yiel… Read More

Google probably won’t ever tell us how its algorithms work – but that doesn’t mean it won’t drop a few hints. Google’s Search Quality Rater guidelines menti… Read More

A steady decline in organic click-through rate has posed a real challenge for SEOs over the last few years. With organic ranking becoming increasingly competitive, the best way SEOs can c… Read More

MIlton D'Silva explains how Industrial organisations require cybersecurity to maintain cyber and operational resilience.Representative image of a hacker. Image source: freepik Mention cybers… Read More

L’intelligenza artificiale non è ancora arrivata al nostro lavoro, ma il settore sta cambiando. Ecco cosa significa l’intelligenza artificiale generativa per il futur… Read More

Many search marketers now leverage AI tools to support their SEO efforts, according to International SEO Consultant, Aleyda Solis. However, while Google has confirmed that AI-generated co… Read More

Are you a new search marketer looking to learn about the history of search? Do you want to stay updated on the latest search marketing news? If so, there’s only one person you ne… Read More

The country’s biggest and most innovative technology and safety expositions are finally back at the SMX Convention Center Manila. Today, the 5th edition of WOCEE and WOSAS officially l… Read More

Wazzup Pilipinas!?The highly anticipated World Of Consumer Electronics Expo is not only set to dazzle tech enthusiasts and lifestyle aficionados with the latest advancements in consumer elec… Read More

Google Ads continues to be one of the most important platforms for businesses of all sizes and scales. But with constant updates, increasing automation and the loss of many “traditiona… Read More

Writing compelling, must-click ads was, until recently, one of the last aspects of PPC that couldn’t be automated. But with the introduction of ChatGPT and the rise of other large lang… Read More

Microsoft is introducing AI-generated headlines and descriptions for ad campaigns. This new service has been launched alongside the company’s new auto-generated assets feature and I… Read More

If you looked over the agenda at SMX Advanced, held June 13-14, you probably spotted this trend: “AI” appears in the titles of 11 sessions, including “How generative AI… Read More

Marketers have been pulling their hair out trying to get to grips with Google Analytics 4 – fortunately, we’ve got some good news. There are a bunch of incredible courses and… Read More

Microsoft is reviewing different ways to implement conversational AI within the Microsoft advertising platform, Kya Sainsbury-Carter, corporate vice president of Microsoft advertising… Read More

Google has updated its breadcrumbs rich results report within Google Search Console to potentially show more warnings and notices around structured data issues with your breadcrumb mar… Read More

Bing Chat now supports voice chat from the desktop version of the interface. That means you can click on the microphone icon in the input box and speak your question to Bing Chat. What… Read More

 Where Should I Learn SEO or Digital Marketing? A Guide to Choosing the Right PlaceIntroductionIf you're looking to improve your online presence, learning SEO or digital marketing is a… Read More

Earlier this month, Microsoft announced several new features for Bing Chat, to celebrate the launch of Bing Chat and co-pilot 100 days ago. Some of those features we have seen go live… Read More

What are some of this year's key events, conferences and trade shows — whether in-person, virtual, or hybrid — where B2B marketers can learn the latest from leading marketing… Read More

How to Learn Search Engine Optimization?… Read More

Google Search Console will now show publishers who are part of the Reader Revenue Manager information around their “subscribed content.” Google launched a new rich results… Read More

Google Analytics 4 now supports creating and/or modifying events using regular expressions, regex. This can help you migrate destinations and event goals from Universal Analytics to Go… Read More

Microsoft has fixed a data loss issue within the Bing Webmaster Tools API that resulted in a week of missing data. That data has now been backfilled and restored and can now be accesse… Read More

Google publishes video of search quality meeting In 2012, Google shared a video from one of its search quality meetings – something that few outsiders had ever seen. Google annot… Read More