Pepsi’s market share gradually grew over Coke’s in the ’70s and ’80s. In commercials, people always chose Pepsi, but real-life consumers also preferred… Read More

Ever wondered why some brands, upon hearing their names, instantly transport you to a world of certain emotions, memories, or even cravings (here’s looking at you, Coca-Cola)? That&rsq… Read More

Pépico! Picture this… You’re tired of the same old soda routine, the classic cola just isn’t cutting it anymore. That’s when Pépico steps in—Mexi… Read More

AI is just about everywhere lately, but nobody expected it to be used as a salvo in the ongoing cola wars. Coca-Cola, however, has other plans, as it just launched a new flavor co-created by… Read More

Ah, sweet soda, the liquor of the child. A dedication to unadulterated, pure sugar, throwing nutrition to the wind. Perhaps one of the great culinary achievements of our age, on… Read More

23. You Austin, NV wife search truly Had Me – The newest KinksI am ready to wager plenty of individuals were developed to help you that it song. It’s a bassline, but it is the fr… Read More

The world of digital marketing is rife with inspiring success stories and cautionary tales of failure. From New Coke’s rebranding debacle to Apple’s roller-coaster marketing jour… Read More

Fast food rivalries have contributed significantly to fast food culture. These brand battles keep consumers engaged, curious, and always on the lookout for the next big thing. Brands compete… Read More

Biggie‘s property is doing massive issues with Pepsi Max as they’ve partnered for a global marketing campaign in celebration of Hip Hop’s fiftieth anniversary. Based on… Read More

Wawa, a beloved convenience store chain known for its commitment to quality and convenience, has garnered a reputation beyond its signature hoagies and fresh food offerings. A standout featu… Read More

Are you ready for some marketing fails that are so cringeworthy they’ll make you want to hide under a rock? We’ve compiled a list of the most hilarious and embarrassing marketing… Read More

A good cook knows that recipes can be often treated as guidelines. However, many a bad cook has a similar line of thinking, just with a vastly different outcome. Now, knowing you are a bad c… Read More

Last week, it was reported that the World Health Organization’s cancer research agency, the International Agency for Research on Cancer, plans to declare the artificial sweetener asp… Read More

$1.50 Costco Hot Dog - Everything to Know + Calories There is nothing more iconic at Costco than… Read More

Does Mountain Dew Make Your Pee-Pee Smaller? The negative effects of Mtn Dew and other yellow sodas frequently worry consumers. While there is no direct correlation between Mountain D… Read More

Nimbu paani, which translates to “lemon water,” has long been considered the classic beverage for households throughout India. The straightforward lime juice prepared in homes… Read More

Aspartame, a widely used artificial sweetener found in various food and beverage products, is about to face a significant challenge. The World Health Organization's (WHO) cancer research arm… Read More

All of your favorite brands have registered trademarks. A trademark can be a word, a design, a phrase, or a symbol attached to goods or services. Some famous trademarks include the Nike… Read More

In a nutshell: Coca-Cola has partnered with Riot Games on the latest soda flavor from its Creations brand. Formally known as Coca-Cola Ultimate Zero Sugar, the limited edition beverage is la… Read More

Are you undervaluing your lost leaders?Customer loyalty is essential to long-term growth for all types of eCommerce businesses. Finding ways t… Read More

Evolution of Branding: Lessons Learned From Successful Rebrands Think about one brand you know well. Likely, you know their name, logo, and colour scheme. These components contribute to a… Read More

What do we mean by a soft drink?  A soft drink is sweet, carbonated water with an artificial flavour added to it. It also conta… Read More

Danish company LMS365, an online learning management system (LMS) built for use inside Microsoft products, has raised $20 million in its first institutional round of funding. Used by co… Read More