SkinQ, India’s first Made Safe Certified brand for people with skin of colour, has named Meera Iyer as the new CEO and Co-founder. With her extensive experience in FMCG and consumer… Read More
ABP News, India’s leading 24×7 Hindi news channel, has appointed veteran journalist Sandeep Chaudhary as Anchor and Consulting Editor. Chaudhary brings over 24 years of experie… Read More
Laqshya Media Group has unveiled an innovative multilingual outdoor campaign for Santoor soap featuring Varun Dhawan and Mahesh Babu. The campaign aims to maximize sales by targeting speci… Read More
Pro Panja League, in collaboration with Sony Sports Network, has introduced the #LagaPanja campaign to promote arm-wrestling in India. The campaign aims to evoke passion and patriotism whi… Read More
Ayekart, a FinTech platform for the food and agri value chain, has announced the appointment of Kunjal Thackar as its CFO and Co-founder, aiming to bolster its leadership team and lead fin… Read More
Castrol India has partnered with Mahindra Insurance Brokers to allow Castrol Auto Service workshops to distribute eligible insurance policies from leading motor insurance providers through… Read More
On Friday night, Siddharth Rao, a co-founder and former CEO of WebChutney, passed suddenly. According to a formal statement made public by Punt Partners, “He suffered a fatal cardiac a… Read More
TriNet (NYSE: TNET), a leading provider of comprehensive human resources solutions for small and medium-size businesses (SMBs), today announced the unveiling of… Read More
Tom Brady, the winningest player in Super Bowl history, is one of the most vocal crypto bulls, and his new crypto commercial has the crypto community buzzing. In the commercial, he argues f… Read More
Cannes Lions: Tinder, Sinyi Realty choose recreation large PrixDove Men+Care and Coca-Cola among gold Lions winners.
72andSunny won the big Prix in enjoyment within Cannes Lions festival for… Read More
Kika Douglas has been promoted to executive creative director of Isobar and Dentsu McGarryBowen Amsterdam and will join the management team of Dentsu McGarryBowen. The move will bolster Dent… Read More
Credit card brand American Express wants to showcase to U.K. customers the benefits of living life using its Gold card while also promoting its partnership with delivery service Deliveroo. C… Read More
Dentsu’s Q1 results, released late last week, and recent skirmishes in pitches offer the first clues as to whether the Japanese ad giant’s restructuring efforts are working… Read More
United Airlines is conducting a closed global review of its creative business. Dentsumcgarrybowen, formerly Mcgarrybowen, is the incumbent. The agency has been invited to participate. The mo… Read More
World Mental Health Day is recognised on 10 October each year as a reminder of the importance of keeping our emotional health in check, as we would our physical health. The World Health… Read More
Unsurprisingly, the 2020 Super Bowl inspired some of the best creative in TV advertising. And many of those ads included a key piece: voice over.
I thought to myself&hel… Read More
Welcome to The Drum's Creative Works, in partnership with Adobe Stock, dedicated to showing the best creative work from around the globe. We give our readers the chance to decide which… Read More
My clients often ask me what I consider the biggest challenge facing today’s marketer. My answer almost always surprises them. It’s not that they’re too slow (although they… Read More