These days, almost every small business has an online platform of its own. And setting up an online business platform is incomplete without using social media for marketing tactics. A decade… Read More
Did you know that four out of five business-to-business (B2B) marketers are using mobile marketing? It’s true! Mobile video has become an essential part of any successful marketing str… Read More
As a company’s business develops and enlarges, it can reach a point where the executive board has to choose whether or not to enter new markets. Once a company is well established in i… Read More
In an era where customers are constantly bombarded with thousands of marketing messages on multiple channels, brands are constantly searching for new ways to stand out.
As a result, business… Read More
A lot of companies tend to treat the entire market as one homogenous group and just create marketing strategies to cater to “millennials”. This is a huge mistake as each market s… Read More