The Telegraph's branded content division, Spark, has become the UK's biggest commercial content company. But as the publisher hunts the next phase of growth, it's turning towards plafroms li… Read More

Influencer marketing and sponsored content are not new concepts. Celebrity product endorsements date back to at least the 1760s, and “advertorials” created by newspapers, magazi… Read More

As we learned at Google LA last year, mobile search surpassed desktop search in October of 2014. In fact, it’s indicated that over 50% of all searches on Google originate from… Read More