Building a Brand Strategy: Essentials for Long-term Success Building a brand strategy is essential for long-term success. The brand strategy encompasses a range of activities to create a… Read More

Minneapolis has a diverse economy and a high business survival rate. Most businesses continue to thrive after five years of operations. How do you maximize this potential while overcoming… Read More

Definition of Brand Ambassadors Imagine spotting your favorite athlete in a trendy ad, showcasing a brand that captivates your interest. That’s the power of athletes as brand ambass… Read More

India is a rapidly growing economy with a large population, making it a prime market for various industries. That includes the toy industry, which has seen significant growth in recent years… Read More

What Is The Role Of Brand Manager – Essentially, taking on the role of a brand manager means striving to create an immediate image. As the ‘caretaker of the brand’, brand m… Read More

Yankees star Aaron Judge landed a new endorsement deal with Waiakea, a company specializing in Hawaiian volcanic water. The sponsor is preparing to introduce a special series of water bottle… Read More

(This is updated version of our most popular blogs: 52 RFP Questions (2013), 51 RFP Questions (2016), 60 RFP Questions (2020)) Every few years we update our recommended list of contact cente… Read More

Armed with some data from our friends at CrunchBase, I broke down the largest US startup funding rounds from Q3 2023. I have included some additional information such as industry, company de… Read More

Presented by Horizon Blue Cross Blue Shield of New Jersey: Matt Friedman's must-read briefing on the Garden State's important news of the day Oct 17, 2… Read More

Armed with some data from our friends at CrunchBase, I broke down the largest global startup funding rounds for September 2023. I have included some additional information such as industry… Read More

Human Resources (HR) is a multifaceted field that involves a broad spectrum of activities, ranging from talent acquisition to employee development, all in alignment with an organization&rsqu… Read More