Victoria Beckham, has officially launched ‘The Makeup Collection by Victoria Beckham’ in collaboration with cosmetics giant Estée Lauder. Much to the delight of her millions of followers, this is the first time that she has developed a full makeup line under her brand name. The exclusive 15-piece collection was launched online and also in store at Selfridges on September 13.
The former pop star turned style icon says: “I am thrilled to be launching this limited-edition makeup collection with Estée Lauder. The whole process has been both inspiring and eye-opening. From going back and revisiting the Estée Lauder archives through to working on the product with the Estée team.”
Furthermore she goes on to say: “This feels like the perfect make-up partnership for me and my brand. I had long admired Estée Lauder, the woman, and the powerful brand that she created. I am excited to offer both of our customers this make-up range and play a small part in her vision for women.”
Adding: “I want to make women feel empowered, to feel sexy and confident. This makeup collection does that. I’m a girl’s girl; I love to make women feel like the best version of themselves.”
Where To Buy The Collection
This exclusive limited edition comprises four signature looks. Victoria confirms have been uniquely inspired by her four favourite cities: London, New York, Los Angeles and Paris. The makeup is available now to purchase online at EsteeLauder.com and Selfridges or instore at Selfridges. A stunning range together with prices range from £22.00 to £68.00, makes this a luxury, yet affordable range.
Jane Hertzmark Hudis, who is the group president of The Estée Lauder Companies, says: “We are excited to join forces and bring Victoria’s take on beauty to her many fans around the world. Victoria is an entrepreneur in the true spirit of our founder, Estée Lauder.”
In addition she states, “She has a real understanding of what women want, and a commitment to making women look and feel they’re most beautiful. Victoria has a passion for beauty and we are delighted to welcome her into our brand.”
Victoria’s clothing brand launched in 2008 and is now stocked in over 500 countries worldwide. She told The Business of Fashion Magazine: ‘For a long time there, I was a bit of a laughing stock. And while everybody was busy laughing, what was I doing? I was laying the foundation to what I have in place now.’
In 1953, Estée Lauder, together with her husband Joseph Lauter, launched her Fragrance House of the same name. Lauder then went on to be the only woman listed in the Times most influential business genius’s list of the 20th Century.
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