Bloomua / Shutterstock.com
In November, Google
began adding links to other social networks, outside of just Google+, within the knowledge graph box – but only for personalities such as famous actors, political figures and bands. But now, Google is showing the Social Profile Links
for brand names such as Pixar, Apple, Starbucks, Google and many more brands.
Here is an example of the social profile links coming up for a search on Pixar:
Here is for a search on Starbucks:
And here is one for a search on Google:
Now, for many Google Knowledge Graph boxes, the social profile links to Facebook, Twitter, Instagram, LinkedIn, YouTube, Google+ and others are showing up for even corporate brands.
Hat tip to our reader, Dan Leveille of Equaldex.com for spotting this.
Postscript: Shortly after posting this story, Zineb Ait Bahajji from Google posted on Google+ that there is new markup available to specify your brand’s social profile.
Attend MarTech: The Marketing Tech Conference and hear first-hand how brands like Coca-cola, Aetna, Dell, EMC and Netflix are harnessing the power of technology to produce exceptional customer experiences that deliver business results. Don’t miss the largest gathering of marketing technologists this year, taking place March 31-April 1 in San Francisco. Lowest conference rates expire this Saturday, January 17th – register today and save $400!