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Adstage, Digital Marketing Blog
The AdStage Platform is a self-serve cross-network online advertising platform with full management and analytics for campaigns across search, social, and mobile ad networks like Google AdWords, Facebook, LinkedIn, and Twitter Ads. It’s an all-in-one marketing platform, complete with a suite of first- and third-party apps built on the AdStage API for advertisers of all sizes. AdStage has received $8.78 million in funding from Digital Garage, Verizon Ventures, Freestyle Capital, and others. Learn more at - See more at:
2018-04-10 16:16
Welcome to episode #80 of The PPC Show, where we interview the best and brightest in paid marketing. This week we’re joined by Heather Cooan, Founder and Principal Growth Strategist at… Read More
2018-04-03 10:30
In investor meetings ahead of Spotify’s IPO, the company’s CEO, Daniel Ek, described Spotify’s mission as the “hard work of helping one million artists live off… Read More
2018-03-20 16:00
Welcome to episode #78 of The PPC Show, where we interview the best and brightest in paid marketing. This week we’re joined by John Belcher, Teacher at AdSkills. Some advertisers getti… Read More
2018-03-14 11:30
It’s 3:15pm and you’re just wrapping up your budget optimization plan for the week. You get a ping from sales informing you of a brand new client – time to break out your t… Read More
2018-03-13 11:30
Ah, the eternal question: Is your social media marketing effective? We’ve come a long way with social media measurement in recent years, but we’ve still got a long way to go. Eve… Read More
2018-03-05 12:00
In the days of Mad Men and lunchtime martinis, marketing was driven as much by feel as by measurement and data. The reach of a magazine or billboard ad could be approximately based on the au… Read More
2018-02-19 13:00
Despite glum predictions, US retailers saw steady growth in 2017 and finished with a record-breaking $598 billion holiday season, proving once and for all that retail is not dead. Even e-com… Read More
2018-02-15 11:45
For Q4 2017, we’ve analyzed over 355 million Twitter ad impressions across 100+ unique accounts in USD currency to uncover the average CPM, CPC, and CTR of Twitter ad costs. Compared t… Read More
2018-02-14 11:26
For Q4 2017, we’ve analyzed over 240 million Google AdWords search ad impressions across 750+ unique accounts in USD currency to uncover the average CPM, CPC, and CTR. Compared to Q3&r&hell…Read More
2018-01-30 11:30
If you’re running a business in 2018, you certainly know that your success largely depends on your ability to acquire high-value customers at a low cost. If your ability to monetize ne… Read More
2018-01-22 12:00
“Should I pay for social media?” It’s a question we hear a lot. And while there was a time when social media could successfully be done for free, that time is probably over… Read More
2018-01-16 16:46
Welcome to the #69 episode of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we’re kicking off 2018 with our guest Matt… Read More
2018-01-15 12:00
Dayparting is a must for anyone running online ads, and optimizing it is an effective way to both decrease your spend and increase ROI. Below is a list of five steps that can help you optimi… Read More
2018-01-08 12:00
Audiences were all the rage for advertisers and marketers in 2017. No longer just a tool for social media or display network marketing, audience targets became a major focus in paid search a… Read More
2017-12-06 12:30
I go to a fair amount of product meetups here in the San Francisco tech scene. While awkwardly mingling over a bucket of Lagunitas, I often hear the same standard questions: “Wher… Read More
2017-11-28 12:00
For the second time this year, advertisers are (at least temporarily) abandoning YouTube because the video platform compromised brand safety by displaying advertiser messages on videos… Read More
2017-11-24 12:00
Every week, I receive emails, Intercom messages, and DMs on my personal Twitter asking to submit an article to our blog at AdStage. Many come from good writers with interesting ideas. Most d… Read More
2017-11-20 12:30
Outsourcing and automating are two of the easiest ways for companies to cut costs and save time these days. Commonwealth Bank of Australia started minimizing their cyber security teams … Read More

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