2019-08-06 17:45
JTZ Enterprise, LLCentered into a definitive agreement to acquire Higher Turnover, LLCJTZ Enterprise, LLC, a leading Website and Internet Marketing Solutions Provider for businesses of all… Read More
Blog Directory > Marketing Blogs > Online Marketing Blogs > Online Auto Dealer online-marketing Blog >
Online Auto Dealer Blog
higherturnover.com/blog
Tags:
dealer
personal
phone
enterprise llc
average visit duration
salesperson
auto industry
personal websites
salespeople
industry
Providing internet marketing strategies for car salesmen and automotive dealers
2017-10-12 14:38
I ran across a Ford dealer's website today and upon checking out their inventory, this is what I found for each vehicle on their inventory list page:I get it that dealers want customers to f… Read More
2017-09-05 16:08
Personal websites for individual car salespeople isn't a new concept. Higher Turnover Websites has specialized in automotive websites since 2005, and has really perfected the tools to help c… Read More
2017-04-14 17:09
Many clients have never had a need to learn website statistics such as those provided by Google Analytics, and they can be confusing at first (or second, or third) glance. This post (sorry i… Read More
2016-07-26 00:38
What would happen to the car sales industry if it changed it's focus to begin marketing with the sales representatives, rather than the dealership? According to Auto Alliance, in 2015 there… Read More
2016-03-19 18:53
I wrote about this topic years ago with an actual client example (original post here). In that analysis, I had one client who was over the top when it came to design requests. If it could be… Read More
2016-03-19 18:53
Yup, the title of this post is intentionally sarcastic in nature. The fact is, a high percentage of car shoppers believe the auto industry is overloaded with dishonest dealers, sketchy sales… Read More
2016-03-19 18:53
Well we knew it was coming at some point, and it seems like today is the day. Craigslist will begin charging for ads in the "Cars and Trucks - By Dealer" section of their site on December 3r… Read More
2016-03-19 18:53
No way anyone will ever guess my password. I mean, how would some hacker on the other side of the world know the name of my dog? Shoot, they're making me use numbers in my password too? Fine… Read More
2016-02-23 21:54
It's no secret that mobile device manufacturers are in a highly competitive market. So many options, and most people only pick one device every couple of years. I don't pay that much attenti… Read More
2016-01-06 15:01
It's the new year, and many people use this time of year to set personal goals including the classic "I'm going to join a gym and lose that weight I've been meaning to lose." Last year one o… Read More
2015-11-09 17:01
We speak with thousands of car salesmen each month. Naturally, our prospects and clients come from all walks of life and enjoy various levels of success. We provide the same tools to each cl… Read More
2015-11-06 18:30
As time goes on, more and more car salesmen are utilizing social media to generate extra leads which they ordinarily wouldn't get from the dealer's marketing efforts. When used properly, it… Read More
2015-10-28 15:10
We’ve been hearing it for years: online marketing continues to gain market share over traditional advertising media. For some people, this means shifting marketing activities from more… Read More
2015-02-06 19:17
As anyone else in the technology sector of the automotive industry can attest, every vendor has their own system and wants things their way. Just look at inventory data feeds for example. Ou… Read More
2015-01-15 19:51
The news about F & R Auto Sales in Westport, Massachusetts is still pretty fresh, but I suspect the backlash over their highly-publicized treatment of a local pizza delivery driver Jarri… Read More
2015-01-15 19:05
The news about F & R Auto Sales in Westport, Massachusetts is still pretty fresh, but I suspect the backlash over their highly-publicized treatment of a local pizza delivery driver Jarri… Read More
2015-01-06 18:58
We receive this question almost daily. People build a nice new website and know it's important to be ranked high in the search engines, but how can someone tell how long it's actually going… Read More
2014-11-11 19:39
Whenever I buy or sell a vehicle, I like to consider things that a dealer would normally face when marketing their vehicles. One such topic (which I've actually touched on in previous posts)… Read More
2013-04-08 23:44
About once a week we'll get a call or email from a client who has been solicited by some "company" to use their dealership SEO services. Sometimes the solicitations even come from our less-t… Read More
2013-03-26 21:39
If you've been using an auto-poster to list your vehicles on Craigslist, you're not the only one. Many dealers use such tools, because the amount of time required to post so many vehicles ma… Read More
2013-03-05 16:37
A simple email I received prompted me to write this post today. The email was from a "website development and marketing company" based in the Western U.S. The message was short and sweet: th… Read More
2013-01-04 20:57
I'm guilty of it from time to time, and I'd bet money that you are too...mentally "checking out" on Friday afternoons. Sure, it would be great to be at happy hour, or with your family, or wh… Read More
2012-12-27 16:33
Google confirmed recently that they pushed the 23rd update to their Panda algorithm since the first release in February, 2011. For readers who aren't familiar with what this means, this is t… Read More
2012-11-26 18:43
Every few weeks we get a call or email from a client wondering what the "bill" from DNS Services or the Domain Registry of America is for. The truth is, it's not a bill, but rather a shady t… Read More
2012-11-03 20:18
After a lengthy process of restructuring our company website, I was thinking about how much a car dealer normally has to go through to switch website providers, and unfortunately the answer… Read More
2012-02-17 22:59
A new article was published today about the use of Facebook by retailers to promote their products. The original article is here and it got me thinking.Car dealers are becoming more and more… Read More
2011-12-07 16:37
I'm a big picture guy by nature. I could be doing the most mundane task and I'm usually thinking of how it relates to other industries, or what the implications are from different angles. Th… Read More
2011-03-25 17:12
As someone in the business of developing websites for car dealers, I frequently see an advertisement for a dealership and check out the website listed in their ad. If I happen to be watching… Read More
2010-10-20 19:37
I ran across this video recently which I thought was worth sharing. I've seen a lot of gimmicks used by car dealers to draw a crowd, but never anything like this. There are some good lessons… Read More
2010-09-10 12:32
More and more dealers are turning to social media to generate exposure for their dealerships. This has been a growing trend for years, but I would compare it to the late 90's with dealership… Read More
2010-08-24 15:21
I've spent a couple of Sundays on car lots recently. None of the dealers were open while I was there; I was just checking out cars without being hassled by salesmen. To my surprise, there we… Read More
Subscribe to Online Auto Dealer
Get updates delivered right to your inbox!