I’ll bet the first thing you usually want to know about product or service is how much does it cost? Afterall no sense in getting excited about something if there is no way you can Afford it. We always recommend that one of the first items addressed is price. People can focus on the other essential issues if they know that they can afford it. Cost is always tricky because there are so many variables. Let us use the price of a website as an example of how you might handle this question.

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