You acquired a lot of new customers over the Black Friday Weekend.  While online shoppers came out in record numbers this year, the one thing that we can count on is those Black Friday shoppers are not done spending yet.  In fact, it’s projected that as much as $117 billion will be spent in total this holiday season.

So what are some ways to stand out from the crowd and engage new and repeat customers?  Holiday Gift Guides are a perfect way to engage users and add value during the gift giving season!

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