Get Even More Visitors To Your Blog, Upgrade To A Business Listing >>

Blog Directory  >  Marketing Blogs  >  Online Marketing Blogs  >  The Truth about Influencer Marketing – Will It Help Your Business? online-marketing Blog  > 

The Truth About Influencer Marketing – Will It Help Your Business? Blog
There are a lot of social media influencers out there today. We’ve seen our customers ask about influencer marketing to drive sales. But is it really worth it? In this post, we’ll go into detail about what influencers do, where they fit in the marketing funnel and look at how influencer marketing compares to advertising on Facebook and across the web.
2018-03-07 15:45
Businesses are gradually understanding the importance of offering superior customer service. A recent study shows that returning customers account for more than 48% of total eCommerce sales… Read More
2018-02-12 17:22
Sales tax is one of those unfun, but necessary aspects of running a Shopify store. Unless you’re lucky enough to live in one of the five states without a sales tax (Alaska, Delaware, M… Read More
2017-12-14 18:01
Copywriting: It’s not just product descriptions and website headlines. For growing eCommerce stores, there’s a bit more to it. If it was just about writing product descriptions a… Read More
2017-12-13 21:31
If you have an eCommerce store on Shopify and want to achieve success, then you need to turn your attention towards the Shopify App Store. The Shopify App Store is filled with hundreds of be… Read More
2017-12-05 21:45
It’s projected that eCommerce apparel, footwear, and accessories revenue will grow $30 billion over the course of the next 5 years, bringing the total revenue in the United States to o… Read More
2017-09-20 04:27
Boo! With Halloween coming up, it’s time to begin preparing your business for the holiday season. We all know customers are more likely to spend money during seasonal events, so let&rs&hell…Read More
2017-08-29 12:42
We spend a lot of time on our phones and other mobile devices.  Online advertising increased 22% in 2016, and while for the first time mobile ad spending surpassed desktop ad spending… Read More
Weekend Process Automation App
2017-08-05 02:43
"hey man, sorry to bother you, but could you write a script that runs my employee id against the proxy logs API and spits out a csv of my active workstations?" - Actual chat log from Friday… Read More
2017-07-20 18:36
10%.  That is how much a personalized email can improve conversion rates.  And when talking about conversions, 10% is a big deal.  Yet, behavior-based email marketing is one o… Read More
2017-07-19 19:32
Digital marketing is constantly changing.  There always seems to be a new toy engineered to better connect brands with shoppers and customers.  Some of these programs have had long… Read More
2017-07-12 15:00
There is tremendous upside to doing business online.  Brands can connect with shoppers all over the world with a level of ease impossible to achieve by brick and mortar stores.  Ho… Read More
2017-06-29 18:44
NextCloud is seriously my favorite FOSS pick of the year. The team that's been working on it (450+ contributors!) are super solid. Here's a quick look at the app (with a Panic Vault theme):… Read More
2017-06-15 02:52
Consumer expectations are shifting.  In general, customers want more attention and expectations regarding customer service are not an exception to this trend.  In fact, consumers a… Read More
2017-05-26 18:49
For the online marketing professionals, you know who you are, Facebook has always been a gold mine of useful information and segmentation, but a somewhat cumbersome platform to completely ma… Read More
A Summary Of Vendor Calls
2017-05-17 05:17
This is my default response to the "So how do you feel about your current X or Y solution: Little do they know, their product will receive the same response when we're ready to replace it Read More
2017-04-19 17:30
Q2 marks the start of online businesses ramping up their advertising and promotional sales.  In fact, eCommerce grew by a whopping 16% in Q2 of 2016 and we're expecting continued growth… Read More
2017-04-05 17:37
It’s simple: the quality of your store’s customer service can make or break your business.  In fact, 89% of shoppers have stopped buying from online stores after they’… Read More
2017-03-30 18:25
As an online shop, you’re likely doing some form of email marketing.  Not entirely happy with your results and opens?  Fear not, this is a common problem.   If you're co… Read More
2017-03-29 20:53
Bounce rates can be a great indication of the quality of your traffic and the effectiveness of your landing pages and content.  High bounce rates need to be attacked head on as they are… Read More
2017-03-09 17:40
Building a healthy marketing funnel is a defining characteristic of any successful online business.  In this article, we’ll review the basic model and the role it plays in underst… Read More
2017-03-07 21:42
As we approach the last few weeks of Q1 2017, eCommerce shops have worked hard this quarter to generate brand awareness online.  Now that these new customers have been acquired, the job… Read More
2017-03-01 17:36
As advertisers, we are continuously trying to strengthen and optimize not only our strategy, but the effectiveness of our creative units.  A/B testing allows us to examine single variab… Read More
2017-02-15 22:06
SEO might not be at the top of your priority checklist when you’re mapping out 2017.  Although we understand that boosting SEO is an ongoing battle, giving thought to your website… Read More
2017-02-08 19:29
The value of customer retention is priceless as it directly plays to the long-term success of your business.  For an eCommerce shop, there are some easy steps to take to keep your… Read More
2017-02-07 22:20
Experts are predicting that worldwide eCommerce revenue will grow to over $4 trillion by 2020.  We've said it before and we'll say it again, you've picked the right time to be an online… Read More
2017-01-24 19:50
You’ve probably heard it before, but we’ll say it again.  Blog, blog, blog, and blog some more!   Not only will this form of content creation help activate your entire… Read More
2017-01-11 15:00
You’ve mastered the basics of creating impactful display advertisements.  So, what’s next?  Well, as advertisers, we are continuously trying to strengthen and optimize… Read More
2017-01-02 15:00
We saw unprecedented growth from many of our online retailers during 2016 and we can’t wait to see them continue to grow in 2017.  As many eCommerce shops are scaling up in the Ne… Read More
2016-12-31 15:00
Accounting.  The almost always dreaded term for small to medium sized online retailers.  While we know 2016 was a successful year for you, your employees, your products, and y… Read More
2016-12-16 16:00
With two weeks left in 2016, it’s time to prepare your final marketing checklist!   It’s been a huge year of growth on the eCommerce side of things, especially during this h… Read More
2016-12-15 16:00
One of the biggest questions eCommerce stores have is how to successfully retain new customers after they have attracted them through marketing and advertising during the holiday season. &nb&hell…Read More
2016-12-08 15:00
Lucky for eCommerce shops near and far, only 9% of consumers reported finishing their holiday shopping over the Black Friday weekend.  That means, these last few weeks of December are p… Read More
2016-12-07 16:35
As predicted, the 2016 Black Friday Weekend set a new bar for online success industry-wide.  The most important takeaway was that more money was spent in total!  That said, it&rsqu&hell…Read More
2016-11-30 22:10
You acquired a lot of new customers over the Black Friday Weekend.  While online shoppers came out in record numbers this year, the one thing that we can count on is those Black Fr… Read More
2016-11-29 23:31
Congratulations!  You made it through a historic Black Friday Weekend.  (Historic as in a record $3.34 billion spent on Black Friday alone!)  Your hard work over the past mont… Read More
2016-11-01 14:00
The holiday marketing season is in full swing.  With two months left in 2016, let's finish the year on a strong note!  As you can probably imagine, Q4 is the biggest spending time… Read More

Share the post

The Truth about Influencer Marketing – Will It Help Your Business?


Subscribe to The Truth About Influencer Marketing – Will It Help Your Business?

Get updates delivered right to your inbox!

Thank you for your subscription