In 1999, a poorly attended motorcycle poker run for a child in need sparked an idea that would grow into something much larger. Jimmy Rhoades and his wife were at the event when they realized they could do more to help. With a network of friends and a desire to make a difference, they began spreading the word about Charity Events throughout the tri-state area.
Related Articles
“We’re not rich, but we’ve got a network of friends,” Rhoades said. “If we start networking these charitable events to people, then attendance should grow, right? That’s literally how we started.”
Rhoades and his wife initially traveled to Biker Bars and car shows, collecting information about upcoming charity events. They would make copies of flyers and distribute them, building a grassroots network that quickly expanded. As technology evolved, so did their efforts, moving from physical flyers to MySpace, Facebook, and other Social Media platforms.
READ REST OF ARTICLE