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“Master Blaster Sachin Tendulkar launches SMAAASH”

A World Class Gaming and Entertainment center open its first unit in Delhi and & 5th in NCR.

NEW DELHI  30th November 2017: Brand ambassador Sachin Tendulkar launched smaaash – India’s first most popular urban sports park at the ambience malls in Vasant Kunj and Gurugram . After the recent acquisition,SMAAASH has transformed    the earlier bolus into the multi – censorial experience of SMAAASH. There were double celebration at the event , as the master blaster also unveiled the new brand logo of SMAAASH and  the brand ethos of “cant” Stop Playing .”


SMAAASH is an active entertainment space where people play ,party and celebrate . The brand journey has seen a steady growth to becoming one of the most loved entertainment destination for many around the country. SMAAASH offer Larger than life sports experience delivered to a location near you. A world class differentiated F&B to attract families, and continuous product innovation and IP development.


Shri Morakhia, Chief Imagination Officer , SMAAASH Entertainment Pvt. Ltd., was visibly excited at the launch and said “ ALL the Games here are like the three A’s of SMAAASH – Amazing , Aspirational  and Awesome. We also regularly introducing new games concepts. With our presence across 26 centres in 13 cities and Growing.


The newly revived 50000 sq . ft  centres are the next links in the chain of the country’s premier urban sports park. SMAAAS H  @vasant kunj has a laser blast – a trippy laser tag arena for the group games.When every brand was encouraging people to patake in passie entertainment , Mr shripal Mokakhia,Founder &Chief Imaginator Officer,SMAAASH introduced active entertainment through SMAAASH, which was a product of passion made in India suitable for a global play.Unlike its then perceived competitors that were either amusement park or standalone F&B entities or arcade/bowling action place.


SMAAASH pioneered the family entertainment centre segment in India via a creation of its immersive and fun experience with attractions and activities for multiple audience. SMAAASH is successful on the path of accomplishing its mission of owing a billion smiles . SMAAASH currently shares footprint in India and the US at the mall of America, Minneapolis and is coming soon in Saudi Arabia and Dubai.


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“Master Blaster Sachin Tendulkar launches SMAAASH”


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