Coachella Music Festival and pomotors Goldenvoice is suing Urban Outiftters Inc., LA Weekly reported today. According to the report, the festival told a federal court that Free People, one of Urban Outfitters Inc.’s companies, has been selling items wrongfully using the Coachella name.
Coachella claims that Urban is “trading on the goodwill and fame” of the Coachella brand. The products named in the suit include the “Coachella Boot,” the “Coachella Mini Dress,” the “Coachella Pocket Tank,” and the “Coachella Valley Tunic.”
In addition to using the name of the festival for various items of apparel, Coachella claims that Urban has used “Coachella” as a metatag on its website so as to “misdirect consumers” who are searching for the festival online.
Coachella claims it sent a cease-and-desist letter to Urban Outfitters last year that was ignored. The lawsuit demands that the clothing company be prevented by the court from using the name going forward, as well as damages that include all the profits made by Urban Outfitters from clothing with the “Coachella” name.
Coachella currently has a licensing deal with H&M, an example the festival uses to assert that it is “extremely selective” with allowing use of the name.
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The post Coachella Is Suing Urban Outfitters For Trademark Infringement appeared first on PRO MOTION Music News.
