SEO - Search Engine Optimization
You created your website and you might be thinking to yourself "That's it I'm done, I have built my site now I don't need to do anything else with it." That is very wrong you need to do a lot more with your site to make sure that Google and all of the other search engines have indexed your site and then you need to boost the rank of your web page by sharing it in as many places as possible without getting spammy. Here are the steps you need to take to ensure you get a higher rank.
Steps to start building up to SEO
- Submit your site to Google and Bing. You do this by going to what they call Webmaster Tools. You will need to add code to your site in order for this to work. You can Google the exact how-to but you just need to create a Webmaster account for both Google and Bing.
- Create an Analytics Account on both Google and Bing. This wy you can track your traffic. This doesn't do anything for SEO but you should be paying attention to where you traffic is coming from, and how much traffic you're getting. This is much easier to set up than the Webmaster Tools so don't be afraid to do this.
- Getting into the details of Google Analytics is a whole other animal that as of right now is not something I am that good at.
There are a lot more advanced tricks that you can do but this is the easy stuff and a great foundation to start building up your SEO. You also need to make sure your site can be SEO friendly. Sometimes you may need to input certain code directly into your site. If you cannot do this you should stop paying for that site and move to a better platform.
My new video out. Midweek Marketing: SEO
I made this week's video in my car. I don't think it was too noisy but please let me know.
More SEO Tips and Tricks
I found this cool infographic from Search Engine Land and there is a very helpful video on SEO as well that goes under a few more layers that are quick and easy to understand.
That's all I have for SEO right now. As I learn more I will be sure to share it with you all. If you have any questions please comment below. If you liked what I had to say please like it and then share it on your favorite Social Media platform.
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Thank you for reading and I will see you all again soon.