You’ve been there: Big Bang redesigns are usually a very, very bad idea. Redesigning and rebuilding an existing website from scratch is risky and unpredictable, and in many cases the level of complexity is highly underrated and underestimated. In mid-2016, Smashing Magazine decided to make a big switch from the existing WordPress setup to an entirely new design, entirely new architecture (JAM Stack) and an entirely new, GitHub-based, editorial workflow.
This post first appeared on How Copywriting Can Benefit From User Research —, please read the originial post: here