We’re all designers. Whether we do a layout, a product design or write code to design a product technically doesn’t matter here. What does matter though, is that we always take the context of a project into consideration. Because as someone shaping a project so that it is appealing to the clients and works in the best way possible for the target audience, we have a pretty big responsibility.
Imagine architects building a wall out of recycled material that also looks nice — sounds pretty great, right? But seen in the Context that this will be a wall that divides people and encourages racism and even more inequality in our society, our first impression of the undertaking suddenly shifts into the opposite direction. We have to make new decisions every time we start a new project, and seeing things in context is crucial to live up to our responsibility — both in our work and our lives.
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