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Spotlight: Goodwill Southern California Uses Text Marketing For Immediate Reach

Goodwill Southern California (GSC) is a nonprofit organization that serves people with vocational challenges and places them into sustainable employment through programs offered throughout Los Goodwill Text CTAAngeles (south of Rosecrans), San Bernardino and Riverside counties. Proceeds generated from 81 stores and 46 attended donation centers help support Goodwill Southern California’s mission.

Text Marketing Helps Reach Customers Immediately

Using Text To Drive Store Sales and Donations

GSC decided to try increasing public awareness of upcoming GoodWill SoCal sales and events using text message marketing from TextMarks. In order to reach customers by text, they promoted the call-to-action “Text GOODWILLSOCAL to 41411” on printed posters in all their retail locations, on Point-of-Sale signage, and on the home page of their website. Sending about 4 texts per month, the Goodwill SoCal team has scheduled its text marketing messages to encourage donations, drive traffic to stores, announce sales and new store openings.

“We’ve been growing steadily since we started the program and we found that people are responding to our text messages,” said Wedmore. In just 6 months, Goodwill Southern California has added over 2,000 subscribers to its text messaging program.

text marketing call to action for goodwill

Interested in learning more about text marketing or other ways nonprofits are using SMS? Contact us at 800-696-1393 or email [email protected]

The post Spotlight: Goodwill Southern California Uses Text Marketing For Immediate Reach appeared first on TextMarks.



This post first appeared on TextMarks – The Authority On SMS Text Communications, please read the originial post: here

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Spotlight: Goodwill Southern California Uses Text Marketing For Immediate Reach

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