2021-03-22 17:18
On average, a woman uses 350 packs of plastic sanitary pads in her lifetime. This can create up to 300 pounds of waste in discarded products, packaging and applicators. While there are women… Read More
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Imagemme's blog contains articles about all aspects of branding: from Digital Marketing to Graphic Design and Product Development.
2021-02-09 20:33
Jax Beer was started by William Ostner (and his good friend Jacon Bongner), a German Immigrant that saw an opportunity to elaborate German style pilsner beer in the US. He opened the factory… Read More
2020-12-21 19:49
Time brings about a lot of change. This change can be based on shifts in trends or social awareness on a variety of issues. At Imagemme, we have noticed and appreciate the rise of sustainabl… Read More
2020-12-08 15:00
With the launch of the Xbox Series X and SX microsoft ushers in an upgrade to their current gen system the Xbox one X and Xbox one S. We quite liked the mi… Read More
2020-12-08 15:00
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ac placerat vestibulum lectus mauris. Sagittis nisl rhoncus ma… Read More
2020-11-30 17:49
Although It may be at a snail’s pace, we’re making our way through this pandemic. Here in NYC, you hardly ever see a person without a mask and now more than ever in the cit… Read More
2020-11-11 16:05
Initially, with the launch of the Xbox Series X we weren’t really wowed; but overtime we really grew to appreciate the minimal look of the new console. However, we thought that w… Read More
2020-10-19 16:42
Coco López is a world renowned brand that almost everyone has seen on the shelves of their local supermarket. The packaging has changed very little since its launch over half a… Read More
2020-10-06 17:24
How well is your packaging able to differentiate itself from brand competitors? Oftentimes, brands opt to go for complicated, expensive solutions to enhance their brands equity amo… Read More
2020-09-30 20:51
1.Kellogg’s Brand Identity Redesign ConceptDesigner Mun Joo Kim’s rebrand concept for Kelloggs is among our favorite package designs we’ve seen this month. The design appro… Read More
2020-09-22 19:13
Stundenglass is an innovative rotating glass hookah created by Tracey Huston. The device uses Kinetic rotating movements to help propel smoke from its mouthpiece eliminating the need to make… Read More
2020-09-01 18:47
Tired of dealing with fans that didn’t fit our windows properly and left gaping holes for bugs to fly in; we began looking into new ways to beat the summer heat…
We came up w… Read More
2020-08-25 19:12
1. Gentleman
The Gentleman brand is a modern farm with the prestigious acknowledgement of having some of the freshest produce in the country. It was only fitting that Studio Metis give th… Read More
2020-07-28 15:18
After a long day of work there’s no better way to let off steam than a hip roll or headlock! One of our designers is trained in the art of jiu jitsu and loves it dearly. Even as busine… Read More
2020-07-28 15:13
This month we’ve scoured the web searching for the top four innovative packaging designs in the market. In the age of sustainability, one trend remains apparent: less is more. These da… Read More
2020-07-16 21:31
This #WorldEmojiDay Imagemme has thought up an Emoji that any designer would love to have…we introduce the #Pantone Emoji! Read More
2020-07-09 21:16
As we’ve watched the coronavirus pandemic develop we began to wonder about the state of germ resistant packaging. What materials were used to make it, who was making it and where… Read More
2020-07-06 15:41
“Until what seemed like 10 minutes ago, the expression “going viral” had an entirely different meaning..”. Light hearted, yet still a strong opening statement from Al… Read More
2020-06-30 14:21
This month Imagemme has decided to start a series that highlights and celebrates the top four packaging designs we see during the month. We would like to use our platform to extend recogniti… Read More
2020-06-22 19:58
The integration of aesthetics and functional capability are what propel design forward. Beyond a fresh new look, society craves advancement in the form of function that simplifies daily… Read More
2020-06-19 16:42
Imagemme is proud to be observing #Juneteenth! The holiday is new to many people and this may be some’s first time observing. so we’ve included some information about the da… Read More
2020-06-16 13:09
Grammy award winner and Kanye West collaborator Mike Dean came to us with the idea to market specialized headphones that leveraged planar magnetic sound technology.
After thoroughly comb… Read More
2020-06-16 11:27
Having been recognized by the Dieline for our own package design, we often look to the blog for inspiration and just a general sense of what’s going on in the industry. They recently s… Read More
2020-05-29 18:28
Having made a name for themselves in the oversaturated cannabis market by selling lifestyleproducts surrounding the culture, Higher Standards approached us to design, develop, andsour… Read More
2020-04-28 19:30
More creatives have been thinking of ways to help improve sanitary conditions as we face the coronavirus pandemic. Last week our team tried their hand at coming up with ways for fa… Read More
2020-04-27 13:10
The coronavirus has us all rethinking our cleaning habits. As we watched the story of coronavirus unfold, we kept seeing different alerts about the importance of cleanliness. Among the notif… Read More
2020-04-23 15:46
The app Private kit gives its users the ability to see when they’ve last come in contact with someone who has the Coronavirus. Through sharing encrypted data between phones, people who… Read More
2020-04-19 19:06
Today we would like to take the time to look back on some of our best work in the cannabis space, providing creative for some of the top brands in the cannabis industry.
Innovative V… Read More
2020-04-16 20:21
Imagemme believes in team work and synchronicity. It’s no surprise that we had similar feelings when it came to our feelings surrounding having to work from home during… Read More
2020-04-08 21:51
As we watch the Corona pandemic unfold, everyone is wondering how we could have prepared better. We feel it’s just as important to look at how we should move forward as a society… Read More
2020-04-08 13:12
This World Health Day, Imagemme would like to take the time to thank all the brave healthcare workers battling Covid-19. Each day as we work from home, courageous doctors and nurses get… Read More
2020-03-20 16:47
We recently noticed steps taken by Google to have a small portion of their landing page below the search bar devoted to spreading awareness about the virus. “DO THE FIVE. Help Stop Cor… Read More
2019-04-16 09:00
For companies residing in cities, the idea of relating to a customer at personality level may seem overdone at this point—but it still has power. The worlds of design, marketing, and… Read More
2019-03-22 13:26
We’ve compiled a short list of various packaging inspiration sources that can help boost creativity when your surroundings aren’t enough. Even if you live in a city as animated… Read More
2019-03-07 12:17
In this day and age people have close to zero patience when it comes to waiting for information. Luckily enough, we can find out just about anything with a click or two. When it comes to so… Read More
2019-02-19 15:16
Sarah Biggers, a makeup stylist in Hollywood with strong Georgia roots, had the know-how and the verve to launch a beauty brand, but she also had a unique vision: a full makeup li… Read More
2019-01-22 15:08
The copy is Jan, Scottie Pippen, New Jersey. The design is Marsha, Michael Jordan, New York. In a visual world, this is natural. Nevertheless, brand voice remains a powerful asset. By ignor… Read More
2018-12-14 18:07
In the world of agency pricing, commas and zeros get thrown around like terrible ideas for brand names at 10 PM, when all logic is finally forsaken.
Indeed some agencies do better work than… Read More
2018-11-28 14:32
Your startup is your baby, we know, but what happens when you, the parent, smothers it, tells it how to look and think and speak? What if you homeschooled your baby until 22? It happens. It… Read More
2018-10-24 13:33
The key word in Strategic Differentiation is strategic. If built upon sound strategy, differentiation will Stand Out. That’s good. If not, it’ll Stick Out. That’s bad… Read More
2018-10-10 13:38
Since 1944, Franklin Electric has been a leading manufacturer and provider of industrial and at-home water pumps. The product technology category innovated over those years, however, the pa… Read More
2018-09-24 15:04
Many start-ups want to be all things to all people. They’re so enthusiastic about their product/service that it’s difficult to imagine, given the proper marketing budget, a singl… Read More
2018-09-24 15:04
Many start-ups want to be all things to all people. They’re so enthusiastic about their product/service that it’s difficult to imagine, given the proper marketing budget, a singl… Read More
2017-06-02 21:29
McDonald’s and Skittles are the latest to pull high profile ads after swift and decisive consumer objections. Skittle’s sin was venial, ratcheting up the gross factor one notch… Read More
2017-05-18 13:34
#DeleteUber, Pepsi, LL Bean, #grabyourwallet; brand casualties from political insensitivity, whether in the form of apathy or opportunism, have racked up quickly, and the US culture war is… Read More
2017-04-26 18:23
dsdsd Read More
2017-02-28 18:34
Nike, T-Mobile, and Apple are some of if not the biggest players in their respective industries. So how did they get there, and how do they stay there? Find out here:
http://thinkcreativeusa… Read More
2017-02-28 18:25
As it becomes less and less necessary to shop in stores, it becomes increasingly important for those visits to provide valuable experiences. Read about how brands are making the mo… Read More
2017-02-27 16:44
The beauty industry has a new prize to aim for…
The Beauty Innovation & Design Awards (BeautyID Awards) will reward excellence and innovation in packaging, materials, and for… Read More
2017-02-27 16:39
How do you improve the appearance and shelf-life of food? Innovative packaging design. Check out the article here:
http://thinkcreativeusa.com/en/innovations-in-food-packaging-aim-to-improve… Read More
2017-02-23 21:11
Author: Derrick Lin / Source: Packaging of the World – Creative Package Design Gallery
Creative Agency: mousegraphics
Project Type: Concept
Location: Athens, Greece
Packaging… Read More
2017-01-30 21:21
Check out Tostitos’s remarkable and potentially life-saving packaging design.
http://www.asicentral.com/news/web-exclusive/january-2017/when-packaging-becomes-the-product/
Packaging… Read More
2017-01-26 14:29
Check out the story behind Tiesto’s logo evolution.
Tiësto Rebrand Claims “Out With The Old” & New Logo
Tiesto Logo Design Read More
2017-01-06 16:38
Check out the buff new look of Evogen Nutrition:
http://www.prweb.com/releases/2017/01/prweb13962279.htm Read More
2016-12-14 16:58
Check out the top trends in healthcare packaging design:
http://www.packagingdigest.com/standards/pmp-top-7-trends-in-healthcare-packaging-161209 Read More
2016-12-12 19:19
Scent is the longest-lasting sense, so why doesn’t it play a real role in branding? In fact, it has been tried before. Check out the story here:
http://www.forbes.com/sites/patrickha… Read More
2016-12-08 16:50
Rumor has is that Samsung’s S8 will feature Harman speaker’s and branding. Check out the full article here:
Latest Galaxy S8 rumors point to stereo speakers, Harman branding… Read More
2016-12-07 16:25
Captain Morgan’s new packaging design is the bomb. Literally. Check it out along with other new designs on Packaging Digest.
http://www.packagingdigest.com/packaging-design/7-lucky-ne… Read More
2016-12-05 18:34
When we think of branding, we think of logso, typography, color palette, and the rest of the core visual assets. What we don’t think of is sound. Nevertheless, a niche community specia… Read More
2016-12-02 19:28
Great packaging design for food doesn’t just attract consumers, it actually makes food taste better, according to one award-winning designer. Check out the article here.
http://qz.com… Read More
2016-11-30 15:50
WeTransfer’s new logo looks a bit like a tooth, but it’s interesting and fresh, and deezen.com nicely broke down the rebranding effort. Check out the article here.
WeTransfer f… Read More
2016-08-23 19:06
From the juicy scandal surrounding KFC’s rotating cast Colonel Sander’s impersonators, to Old Spice’s announcement that Von Miller, the two-way chicken farmer / NFL linebac… Read More
2016-05-09 20:43
NBA fans can whine like their favorite marquee player trolling a referee, but nothing will stop the league from stuffing its sweatpants with cash from corporate sponsors beginning in 20… Read More
2016-04-28 20:19
Not long ago we posted a blog about Casper’s eye-catching NYC Subway advertising campaign that features witty, wistful illustrations. It seems that they’ve started a trend, and S… Read More
2016-02-03 21:38
This past Monday, Oreo opened the door to the “Oreo Wonder Vault”, a clearly expensive pop-up guerrilla marketing campaign which, based on online feedback, seems to have been wor… Read More
2016-02-03 00:31
This past Monday, Oreo opened the door to the “Oreo Wonder Vault”, a clearly expensive pop-up guerrilla marketing campaign which, based on online feedback, seems to have been wor… Read More
2015-10-23 21:47
In conjunction with Back to the Future Day – the date featured in the series’ second movie, 10/15/2015 – Nike unveiled a technological promise made by that very film… Read More
2015-08-20 18:21
In 2015, no brand’s stock has risen higher than Donald Trump’s. More than a month after his candidacy announcement, which was originally dismissed, more or less, as a marketing s… Read More
2015-07-28 15:23
With campaign season firmly underway, much attention is being paid to the branding efforts of 2016’s presidential hopefuls. Some of this attention has been focused on candidates’… Read More
2015-04-01 19:38
In the spirit of April Fool’s Day, check out this collection of clever and funny packaging design.
Clever Packaging Design
Clever Packaging Design
&n&hell…Read More
2015-03-02 18:44
Thanks to a clever branding campaign – which cohesively included product development, unconventional distribution, and print advertising – Casper Mattress is the first of its pro… Read More
2015-02-25 22:25
Major NYC real estate developments have become brands, using beautifully-architected web design to help build awareness long before the buildings are completed.
In most cases t… Read More
2014-12-22 18:27
In their new high-budget branding campaign, Glade is attempting to redefine what it is they sell: feelings.
No, they haven’t branched off into pharmaceuticals; rather they&rsquo&hell…Read More
2014-11-10 20:57
When it comes to packaging design, website design, advertising – all forms and forums of marketing – far greater emphasis is placed on the visual rather than the wr… Read More
2014-10-02 14:54
Despite Apple’s recent Bendgate scandal, the brand isn’t being impeached anytime soon. They’ll lose a few votes for the moment, but in the end they’ll m… Read More
2014-09-11 14:07
From giant popsicles to Post-It Note suits, please enjoy the following examples of great guerilla marketing.
Nikon
Sharpie
&nbs&hell…Read More
2006-06-07 11:16
For his Masters Thesis Project, Pratt Institute graduate student Aaron Mickelson designed a number of inspired solutions to remedy the vast amount of waste (over 70 milli… Read More
2006-06-07 11:16
This year’s winners (so far) in the NCAA basketball tournament are also winners on the design front, as many of them feature recently re-designed logos that far surpass, in one way or… Read More
2006-06-07 11:16
The shock of the recent commercial for MarijuanaDoctors.com – the first medical marijuana ad to be aired on major network television – has many people taking a deep breath… Read More
2006-06-07 11:16
The internet’s abuzz with witticisms and wry critique of Olive Garden’s recent rebranding efforts, including a logo redesign and menu face-lift. We’re here to… Read More
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