2014-04-04 10:13
Given the nature of my business, I have the opportunity to look at a lot of company websites and to listen to a lot of sales people. This is either when discussing marketing activity or when… Read More
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New Business Leads Blog
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A blog is for those interested in information regarding lead generation and customer service. Topics range from marketing and telemarketing tips to customer service and online marketing.
2013-12-17 15:49
I attended a talk at the Herts IOD on Nov 22. The talk was on the prospects for the UK economy given by Joe Nellis, Professor of International Management Economics & Director of Policy… Read More
2013-12-17 15:38
10 Essential Activities to Produce Great Content The rules of the game have changed. In the past the only way that a person or business could find stuff out was through information bein… Read More
2013-12-17 15:38
Cold calling is still one of the key tools in the armoury when it comes to outbound marketing. It typically works well where an organisation can clearly identify its target market and where… Read More
2013-12-10 11:10
I attended a networking breakfast this morning with nearly 50 attendees from all manner of businesses. It was enlightening and interesting to listen and see what attendees didn'tdo as much a… Read More
2013-11-20 09:43
Make Sure you Grow your Business not just your Waistline over the Xmas PeriodDo you have a good idea of where your business will be in terms of revenue for 2014? Every business owner needs a… Read More
2013-11-20 09:24
Do you know? Do you know what concerns they have as it relates to their job and business? If you don’t know, you should. Prospects and customers don’t care about the products and… Read More
2013-11-20 09:24
I ran a half day training session yesterday for a group of Business Development Managers and General Managers. The topic was entitled ’10 Top Tips for Telemarketing Success’.&nbs&hell…Read More
2013-11-20 09:24
The key to effective and successful telemarketing lies in the ability of the caller to build rapportquickly, to engage through relevant conversation that meet buyers’ needs not the sel… Read More
2013-10-22 14:37
As Bananarama and Fun Boy Three put it so beautifully in their 1982 hit single ‘It aint what you do, it’s the way that you do it…. That’s what gets results’ &n&hell…Read More
2013-09-24 09:00
Bit of a bold statement but it is a pretty tough market out there and if you haven’t got a healthy sales pipeline, the chances are that your forward sales are likely to look a deathly… Read More
2013-09-17 09:00
What are buyers really interested in?I run a lot of telemarketing training and one of the most common questions that comes up in terms of desired outcomes from the course is 'How do I genera… Read More
2013-09-16 13:52
Prospective customers will only allow cold callers a few seconds to make their sales pitch count. With that knowledge in mind, effective telemarketing call introductions make the difference… Read More
2013-09-16 13:50
It's fair to say that ‘Inbound marketing’ is hot at the moment. Encouraging customers to come to you rather than chasing them is a sound philosophy and potentially lower cost tha… Read More
2013-09-16 13:49
Great telemarketers are worth their weight in gold.Few of us have the stomach to make marketing calls cold. And of those that do, most do it incredibly badly, as no doubt you'll have discove… Read More
2013-09-16 13:48
Every company has peaks and troughs. Last summer we had a purple patch where we gained a lot of new business. The past few months have been comparatively quiet on the new business front. Ine… Read More
2013-08-19 12:24
Research your market – Plan by sector, job role, geography, size of company, industry challenges and so on. Write a good call structure – This should include a great intro, some… Read More
2013-08-19 12:20
If you don’t know where you're going, how will you know when you reach your destination?Does your business have a plan? A plan is the business equivalent of a Sat Nav. It's unlikely yo… Read More
2013-08-09 14:26
As an owner of a small business, I have many different tasks, priorities and challenges. However, in this climate I know that I need to make sure that I bring in new business. But focusing o… Read More
2006-06-07 11:16
Given the nature of my business, I have the opportunity to look at a lot of company websites and to listen to a lot of sales people. This is either when discussing marketing activity or when… Read More
2006-06-07 11:16
Without relevance, who is going to listen to you? Without rapport, how will prospective clients believe you? Without reward, how will you prove to them that there is something worthwhi… Read More
2006-06-07 11:16
We all need to generate new business for our organisations. There are few businesses that can survive without a steady stream of fresh opportunities and lead generation. But all too often, b… Read More
2006-06-07 11:16
Arsene Wenger has a problem. Does he stick or twist? What I mean by that is does he accept that January is a bad time to buy a new striker? Maybe the right footballers aren't available. They… Read More
2006-06-07 11:16
Content marketing has become crucial for lead generation. Having fresh, relevant and engaging content on your website and blog helps your SEO and brings visitors to your website. If the cont… Read More
2006-06-07 11:16
We all need new business and we want it now. In most companies, the pressure is on to bring home the bacon. Sales and Marketing people are judged by the revenue and the profit that they gene… Read More
2006-06-07 11:16
A Buying Signal is the Holy Grail for sales people. It’s when the buyer says ‘Hallelujah, the messiah has indeed arrived. Let me take all of your services at full price for a 12… Read More
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