What is technical SEO ?

Technical SEO refers to the process of Optimizing a website's Technical elements to improve its search engine visibility and rankings. This involves analyzing and optimizing a website's backend structure, such as website speed, crawling, indexing, and website architecture, to ensure that search engines can easily crawl, index, and rank the website's content.

Technical SEO involves various techniques, such as optimizing website load time, ensuring that the website is mobile-friendly, implementing structured data markup, optimizing URLs and meta tags, fixing broken links, improving website security, and more. The goal of technical SEO is to create a website that is easy for search engines to understand and crawl, leading to higher search engine rankings and increased organic traffic.