Gathering customer feedback is an essential part of any successful business. But, getting this feedback quickly and accurately can be a challenge. That's why SMS-iT Polls is here to help. Our robust and user-friendly platform allows you to take the pulse of your customers and quickly identify areas for improvement and opportunities for growth. Make informed decisions that will drive revenue and increase your bottom line - let us help you succeed!

In this blog, we will cover how to use the SMS-iT Polls to streamline your marketing efforts and take your business to the next level. 

HOW DO SMS-IT POLLS WORK?

SMS or text message polls are surveys that are sent out to a large audience via SMS (text message). This type of poll allows you to ask respondents a variety of questions such as multiple choice, open-ended, and Likert scale.

Setting up an Sms Poll with SMS-iT is straightforward and simple:

• Create a list of contacts who will receive the poll: To begin, you'll need to assemble a list of contacts who will receive the poll. You can import an existing listing or build a new one within the SMS-iT platform. Once you have your list of contacts ready, you can move on to the next step of setting up your SMS poll.

• Create the SMS poll: To create the SMS poll, you'll need to craft the questionnaire and set up the responses. Consider what information you want to gather and how you will structure the questions and responses. You may also want to decide whether or not you want to collect demographic data from your respondents. Once you have these details sorted out, you can proceed to the next step of sending out your SMS poll.

• Sync the poll with SMS-iT and send it out: After you have created your SMS poll, it's time to sync it with SMS-iT and send it out to your contacts. This process is easy – simply connect the poll with SMS-iT and choose whether you want to send it to all your contacts immediately or schedule it to go out at a specific time. Once the poll is sent, you can wait for the responses to come in.

• View and analyze responses: As responses to your SMS poll start to come in, you'll want to keep track of them and analyze the results. SMS-iT makes this easy by allowing you to view responses in real-time as they come in. You can also export the data to a CSV or Excel file for more in-depth analysis. By analyzing the responses to your poll, you can gather valuable insights and use them to make informed decisions that can drive revenue for your business.

It's important to keep in mind that there may be legal and regulatory considerations to take into account when using SMS for marketing or communication purposes. In the United States, the Federal Communications Commission (FCC) has established rules governing the use of SMS for commercial purposes. Make sure to familiarize yourself with these rules and obtain any necessary permissions or licenses before using SMS for these purposes. Failing to do so could result in legal consequences for your business. By following the rules and obtaining the necessary permissions, you can use SMS effectively and ethically to communicate with your customers and promote your business.

Here's a video tutorial on implementing your Polls inside the SMS-iT platform: CLICK HERE TO WATCH THE POLLS VIDEO TUTORIAL.

HOW EFFECTIVE ARE POLLS AS A MARKETING TOOL?

Polls are an increasingly popular marketing tool due to their effectiveness. With Sms Polls, you can quickly and easily send automated messages to customers in response to their inquiries. Benefits of using SMS polls include: 

1. Easy to Set Up and Use: One of the biggest advantages of SMS polls is their ease of use – they require minimal setup and can be implemented quickly and easily inside your SMS-iT platform. This simplicity and convenience make SMS polls an attractive option for businesses of all sizes looking to gather real-time feedback and insights.

2. Cost-Effective: Many SMS poll platforms only charge for the messages that are sent out, making it an affordable option for businesses of all sizes. By using SMS polls, you can gather valuable insights and feedback from customers, employees, or event attendees without incurring significant costs. It makes SMS polls an attractive option for businesses looking to gather real-time feedback and insights cost-effectively.

3. Easy to Analyze: With their ability to easily export data to a CSV or Excel file, SMS polls make it simple to view and analyze the results. It can be particularly useful for businesses looking to identify trends, patterns, or areas for improvement based on the feedback they have gathered. By exporting the data to a CSV or Excel file, you can quickly and easily analyze the results of your SMS poll to inform your decision-making and drive revenue for your business. 

4. Real-Time Feedback: With their ability to provide real-time feedback, SMS polls allow businesses to quickly gather insights and make informed decisions. As soon as you send out your poll, you'll start to receive responses from your contacts. It is in contrast to other survey methods that may take longer to gather and analyze results. By providing real-time feedback, SMS polls allow businesses to stay on top of customer satisfaction, employee engagement, or event attendance – and make any necessary changes promptly.

SMS polls are an effective and efficient way for businesses to gather real-time feedback and insights from customers, employees, or event attendees. With their speed, ease of use, cost-effectiveness, and versatility, SMS polls offer a range of benefits that can help businesses make informed decisions and drive revenue. Whether you are looking to gather customer feedback, conduct market research, or promote an event, SMS polls can be a valuable tool for your business. Consider implementing SMS polls to take advantage of the many benefits they offer.

HOW TO LEVERAGE POLLS TO GENERATE REVENUE

Harnessing the power of SMS polls may be the answer to taking your business to the next level. With the right strategies in place, you can use SMS polls to increase customer loyalty, improve customer service, and identify new business opportunities - all while boosting revenue. Let us explore how you can leverage these tools to generate revenue.

There are a few different ways that SMS polls can help a business generate income:

1. Gather customer feedback: By launching an SMS poll to gather customer feedback, you can quickly gauge customer sentiment and identify areas for improvement. For example, a restaurant owner can use an SMS poll to ask customers to rate their overall satisfaction with their visit, the food quality, the service they received, and any other comments or suggestions. Gathering this feedback can help create a better customer experience, leading to increased customer satisfaction, loyalty, and revenue for the business.

2. Conduct market research: SMS polls can be an effective tool for gathering valuable insights about consumer preferences and trends. They allow your business to survey a representative sample of your target market and gain insights that can inform decision-making on products, services, and marketing strategies. For instance, a clothing store could launch an SMS poll to gauge consumer interest in sustainable clothing, willingness to pay a premium, and preferred brands or styles. It will help them make informed decisions about introducing a new sustainable clothing line. Furthermore, this data can enable businesses to drive revenue.

3. Promote events: SMS polls are a powerful tool for promoting events and gathering insights on attendance and satisfaction. They will help you identify areas for improvement and drive revenue for your business. For example, if you are hosting a music festival, you can use SMS polls to ask attendees questions about their satisfaction with the event, their preferred genres of music, and other feedback they have. This way, you can modify the event based on their insights and promote it more successfully. You can also use SMS polls to track people's attendance, helping you better plan for future events.

4. Increase customer engagement: SMS polls are a great way to increase customer engagement and build stronger relationships. By using polls to gather feedback, you can identify areas for improvement, increase customer loyalty, and ultimately increase customer retention and revenue. Take for example, a coffee shop owner could launch an SMS poll to ask customers questions about their satisfaction with products and services, preferred coffee flavors, and any other suggestions they may have. It can build stronger relationships, identify areas of improvement and increase customer loyalty.

5. Sell products or services: SMS polls can be a powerful tool for selling products or services and gathering consumer interest and demand. By using SMS polls to promote products or services and gather data from potential customers, you can identify areas for improvement and make informed decisions about what products or services to offer, thereby driving revenue. As an example, a home goods store owner could use an SMS poll to ask questions about consumers' interest in purchasing kitchen appliances, their preferred brands, and their budget range. This data can help make decisions about which appliances to offer and at what prices, thereby helping to increase sales.

6. Upsell or cross-sell: SMS polls can be a powerful tool for driving additional revenue by upselling and cross-selling products or services. By asking customers questions about their preferences and needs, you can identify potential opportunities to increase sales. For example, a shoe store might ask customers questions about their shoe preferences, budget range, and any other feedback they'd like to provide, as well as an open-ended question about purchasing additional products or services like a shoe cleaning kit. It can help identify opportunities to increase revenue and provide customers with a better shopping experience.

7. Create personalized experiences: SMS polls can be a great way to create a personalized experience for customers and drive revenue for your business. Using these polls, you can collect data to tailor offers and discounts to meet your customers' needs. If you own a coffee shop, for example, you could send out an SMS poll with questions about customers' coffee preferences, their preferred locations for pickup or delivery, and any other feedback they'd like to provide. With this information, you can create truly personalized experiences that will help you boost revenue and grow your business.

8. Increase customer retention: SMS polls can be a great tool to help businesses increase customer loyalty and retention and drive revenue. By using polls to gauge customer satisfaction, you can gain valuable insights to identify areas for improvement, create loyalty programs, and ultimately keep customers returning. For example, a hair salon owner can use an SMS poll to ask customers about their satisfaction with services, preferred stylists, and any other feedback they'd like to provide, thereby providing a way to increase customer loyalty and retention. Thus, SMS polls can effectively help businesses achieve their goals.

9. Improve customer service: SMS polls are a great tool to help businesses increase customer satisfaction and revenue. By asking customers about their experiences, you can identify areas for improvement and make changes to your services and products, resulting in increased customer satisfaction and revenue. An online retailer, for example, can use an SMS poll to ask customers about their experiences with their website, preferred delivery options, and any other feedback they'd like to provide. In doing so, they can gain valuable insights and make changes to improve customer service and drive revenue.

10. Identify new business opportunities: SMS polls can be a great way to identify new business opportunities and drive revenue. Use them to gather insights into customer preferences and needs to make informed decisions and better identify potential areas for growth. For example, if you own a restaurant, you could launch an SMS poll asking customers what type of drinks and food items they like added to the menu, their preferred dishes, and any other feedback they'd like to provide. Ultimately, these insights can help you make decisions that will drive revenue for your business and open up new opportunities.

Overall, SMS polls can be a useful tool for businesses looking to gather valuable information, engage with customers, and drive revenue.

POLLS BEST PRACTICES

When using SMS polls, there are some best practices to keep in mind to ensure your customers have the best experience possible. Here are a few tips to help you get the most out of your polls: 

1. Keep your polls concise: Make sure your polls are short and precise, so your customers can complete them quickly and easily. Keep your questions clear and concise, and avoid any unnecessary details that may distract from the purpose of the poll. It will help ensure that your customers can quickly and accurately answer the questions you are asking and provide you with the feedback you need.

2. Offer multiple-choice responses: Making decisions can be difficult for customers, which is why offering multiple-choice responses can be a great way to get accurate and reliable feedback. Not only does this provide customers with a more straightforward way to express their opinion, but it can also help you make better-informed decisions.

3. Limit the number of questions: Keep your poll brief and to the point. Try to limit the number of questions you ask to no more than 5-10, to ensure customers don't feel overwhelmed. Doing so will also help you get better-quality answers and make analyzing the results easier.

4. Make sure your polls are mobile-friendly: Nowadays, more text messages are opened on mobile devices than ever before. That's why it's essential to make sure your polls are mobile-friendly. With the right design and coding, you can ensure that your polls are viewable and easy to use on any device. Start by optimizing your poll design for smaller screens, then test on different devices to make sure your polls look great on every device.

5. Use incentives: Give customers an extra incentive to participate in your SMS polls by offering discounts or prizes! With incentives in place, you can increase engagement and gain valuable insights from your customers. Make sure to highlight the rewards or discounts that customers can receive when they participate in your polls, so they know that their responses are valued.

6. Follow up with customers: Thanking customers for their feedback is an important part of showing that you value their opinion. After you've gathered responses from your SMS poll, make sure to follow up with customers to thank them for their input and let them know how you're using it to make positive changes to your business. It will help strengthen your relationship with them and increase customer loyalty.

Following these best practices will help guarantee that your customers get the most out of their experience with your polls.

SMS polls are a powerful marketing tool that can help businesses generate more income in several ways. By using SMS polls to gather valuable customer feedback, you can identify areas for improvement, optimize their products and services, and increase customer satisfaction and loyalty. In addition, SMS polls can be used to drive sales by offering special deals or discounts to poll participants or by using poll results to personalize marketing efforts and target specific customer segments. Overall, SMS polls offer a convenient, effective, and cost-effective way for businesses to gather valuable insights and drive growth. So, if you're looking to take your marketing efforts to the next level, consider incorporating the SMS-iT Polls into your strategy and see the difference it can make for your business.

IMPORTANT NOTICE:

As we prepare to launch the commercial version of SMS-iT 2.0, we would like to remind everyone that there will be an associated price change. Avoid this price change, grab your subscription now before we launch the commercial version of SMS-iT 2.0 coming shortly.

Starter: $299/mo. - Ideal for businesses with 1-50 users, this plan offers a decentralized connection, access to 100+ new features and all features from V1, 51+ smart tools, and more than 1,000 integrations.

Business: $699/mo. - Suitable for businesses with 1-100 users, this plan includes a decentralized connection, workflow automation, access to 100+ new features and all features from V1, 51+ smart tools, and more than 1,000 integrations.

Enterprise: $999/mo. - Perfect for businesses with unlimited users, this plan includes a decentralized connection, workflow automation, access to 100+ new features and all features from V1, 51+ smart tools, and more than 1,000 integrations.

With the launch of SMS-iT 2.0, we are confident that you will all enjoy the powerful features and enhanced user experience.

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