Customers that step foot inside your store are ready to make a Purchase or, at least, they are considering it. Unlike shoppers who are scrolling on social media or reading your brochure, in-store customers already made an effort to show up so they might as well end up making a purchase. However, this is not always the case.
This post first appeared on Tokinomo Brand Activation Interactive POS/POP Display Advertising, please read the originial post: here
