We are all aware of the fact that unless we generate Traffic to our legitimate online businesses we are not going to be making too many sales of the affiliate income opportunities we have on offer. There are those people who will tell you that all traffic is good, and while this is true to a point, just driving untargeted traffic to your website is not really the whole truth.
There is a huge difference between 'targeted' and 'untargeted' traffic, and the key to success and making lots of affiliate product sales is to understand the relationship of both kinds and how it affects your affiliate profits. This is important if you want to get the best results for your efforts.
Here are some of the differences between Targeted and Untargeted Traffic:
1. Targeted Traffic (Hot Traffic)
Targeted Traffic is usually defined as such; if they have pre-qualified themselves in some way. For example; if they have come either through a search engine or an email newsletter or even through a sales page or banner ad.
This type of traffic is generally made up of people who are interested in the niche products and information that you are promoting, and have taken some sort of action to prove it.
2. Untargeted Traffic (Cold Traffic)
When a website viewer is seen as 'untargeted', they may have seen your website or your ad under other circumstances that would not be considered as "pre-qualified". These are usually people who have come to your online businesses websites via a pay to click type of site, where a member will just click on your ad in order to earn extra money or credits. So, chances are that they have no interest in what you are selling or in the information that may be available on your website.
So now that you can see the difference between targeted and untargeted traffic you should be able to understand why generating targeted traffic is so important.
Can you imagine if you had a website that was aimed at selling golf equipment and the visitors to your site had absolutely no interest in the game at all? What are the chances that any of them would stay there for more than a minute or that they might become customers?
It would surely be far better to have 100 visitors who were searching on Google for a website selling golf equipment than to have a 1000 who's only interest was the fact that they were getting paid to visit your website.
This is why Google traffic is rated so highly. The reason being that anyone who visits your website is doing some research on Google and looking for the information and type of products that you are promoting. Higher quality traffic will mean better sales for your affiliate products.
What is great about targeted traffic is that it will not only improve your conversions but will also continue to generate even more traffic to you online legitimate businesses in the future. Provided your website contains good content and useful information, the possibility of your visitors sharing this with others on social networks such as Twitter and Facebook is pretty strong, and this can lead to more direct traffic and backlinks to your website and will not involve any extra work on your part.
Untargeted traffic will not give you this added benefit for the simple reason that they have nothing invested in your content and information, and as they really are not interested in your niche or anything that you have to say, they will not be bothered to share your website with anyone else.
As you can see there is a vast difference between targeted and untargeted traffic, and hopefully now that you understand what it is you will realize why targeted traffic is preferable.
The advantages you will gain from driving targeted traffic to your legitimate online businesses can give you great gains in profitability, which I guarantee you will NOT get from untargeted traffic.
4 Surefire Ways To Boost Your Affiliate IncomeUnfortunately, it takes more than just joining affiliate programs and plastering your affiliate links on your website or blog to be successful. It's going to take dedication, hard work and time to boost your affiliate income, but you can do it.
Here are some surefire ways to boost your affiliate income:
1. Build An Email List
Keep in touch with your visitors so that you don't lose them when they leave your website or blog. To do this, ask them to subscribe to your free newsletter or ezine. Then each month or week start that newsletter or ezine off with a relevant article. After the article, list any special offers for a couple products or services you earn a commission from.
2. Offer Free Incentives
Some incentives you could offer may include eBooks, reports, access to a members only site, private consultation via phone, email or chat, one-on-one mentoring, or some other product or service. No matter what incentive you offer, make sure it is relevant to the product or service you'll be promoting.
3. Make It Original
Instead of using the same content provided by the merchants to all their affiliates, write your own. Your visitors will trust you more when you offer them relevant content that's unique. Furthermore, earning their trust could lead to a sale, which, of course, would boost your affiliate income.
Are you wondering what content you could offer? Consumers love step-by-step tutorials, personal stories on how the product or service helped you, articles that include ways to use the product(s) or service(s), articles that list the benefits of the product or service and/or reviews of the product or service.
In order to write this content, you'll need to be familiar with the products and services you're promoting. You can always ask the merchant for a free copy or free trial access. Since you're an affiliate, they'll probably be more than happy to help you out. But if they can't help you, buy the product.
Again, it's all about trust here. You want your potential customers to trust you, so you wouldn't want to recommend something you haven't bought yourself.
4. Select Better Opportunities
Finally, while it is good to choose from a variety of offers, the ones you should give more priority to are the offers that pay monthly commissions (recurring).
How I Know These Methods Will Boost Your Affiliate IncomeI've been providing internet marketing services for over 10 years, and many of my clients are affiliate marketers. Because I have contributed to some of their content over time, many give me access to their affiliate links, so I can include them in the content. By having access, their commissions are usually the first thing I see when I log in, and many of them make over $500 a month.
There are also other affiliate marketers out there whom I don't work for, and based upon my research, I discovered that they make money using the same methods as my clients.
While there are many things you can do to boost your affiliate income, this article includes some of the more effective ways used by affiliate marketers.
If you do something not mentioned above that has boosted your affiliate income, please share it with us by leaving a comment!
To your success,