In general terms, if you can’t measure a marketing activity then you shouldn’t be doing it. Without the ability to measure success you have no way to know if you’re improvi… Read More
Google continues to double down on Google Business Profile on a consistent basis by adding new features, updating existing features, and growing the ways it attracts interested buyers to hel… Read More
Social media marketing isn’t the new kid on the block anymore. Things that felt fresh and exciting just a few years ago are now old hat and that means we’ve all got to find ways… Read More
You’ve heard the old adage… You have 6 seconds to convince a website visitor that yours is the website they’ve been searching for – before they hit that back button… Read More
When a business is pinching pennies, the marketing budget is often the first thing to go. For many business owners, it’s more important to continue paying employees and to pay utilitie… Read More
Every website wants some love from Google. However there are certain things Google hates. A high rank on Google’s SERP can mean the difference between getting organic traffic every day… Read More
There’s no denying that email marketing is effective, but it only works if you have an email list of qualified and engaged subscribers who are eager to read your content. Sounds… Read More
This home remodeling marketing case study is where we share a real story about a client, the challenges they faced, what we uncovered, the solutions and recommendations we made, and the resu… Read More
Even if you’ve never used one in your marketing before, you’ve seen hashtags on social media. They’re the words after a post, each one starting with the # sign. They help p… Read More
Whether you’re a Star Wars fan or not, you’ve probably heard the term Jedi Mind Trick. Maybe you’ve wished it were a real thing that you could harness – for good, of… Read More
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