2023-12-12 02:29
The Significance of CRM in Business Growth
In the current era where business operations are driven by data, the need to measure the impact of Customer Relationship Management (CRM) on… Read More
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Inbound Marketing | Inbound Marketing Services | Inbound Marketing Coaching Blog
crocodilemarketing.com.au/blog
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Crocodile Marketing provides inbound marketing strategies, training, and lead generations solutions to help you stay updated with marketing techniques and strategies in order to attract new customers and boost your productivity. We take the stress out of marketing technology so that you can direct focus on your customers.
2023-12-07 02:05
The Importance of Data in Today's Marketing Landscape
In the current era of marketing, data plays a pivotal role. The ability to collect, analyse, and act on this data is crucial for… Read More
2023-12-06 01:24
As a Sales Manager, are you juggling multiple tasks, managing your team, and striving to close deals in a competitive landscape? If so, having the right tools to streamline operations… Read More
2023-12-05 01:10
In the competitive world of business, lead nurturing is an essential aspect of the sales and marketing process. By providing potential customers with valuable content and engag… Read More
2023-12-03 22:15
In the fast-paced and competitive world of marketing, Australian businesses are constantly seeking efficient methods to simplify procedures, enhance productivity, and secure better res… Read More
2023-12-01 00:04
Greetings! Today, we're diving into a strategic approach to handling inbound sales leads more effectively. We'll be focusing on seven key words that can bolster your sales approach and… Read More
2023-11-29 21:15
In today's data-driven marketing landscape, measuring and optimising marketing ROI is essential for ensuring that marketing efforts are contributing to business objectives. By tracki… Read More
2023-11-29 06:20
In today's data-driven marketing landscape, measuring the return on investment (ROI) of your marketing campaigns is no longer optional; it's essential. By tracking and analysing key me… Read More
2023-11-28 00:08
Unleashing Marketing Efficiency in the Australian Landscape
In the dynamic world of marketing, where businesses compete for attention and loyalty, efficiency and effectiveness are par… Read More
2023-11-26 23:08
Understanding CRM and Its Importance
Navigating the intricate world of "CRM software for small businesses" can often mirror the complexity of human relationships. This article is your… Read More
2023-11-26 21:15
Understanding ROI on marketing investment is a crucial aspect of any successful business. It allows companies to measure the effectiveness of their Marketing Automation strategies and… Read More
2023-11-23 23:46
Navigating the Ever-Changing B2B Landscape
The business-to-business (B2B) marketing and sales landscape is in a constant state of flux, driven by technological advancements, shifting… Read More
2023-11-20 23:27
In the ever-evolving realm of business, lead generation remains the cornerstone of success. Attracting and nurturing high-quality leads is essential for propelling sales, expanding cus… Read More
2023-11-19 22:08
If your business is not already utilising a CRM (Customer Relationship Management) system, it might be the right time to consider adopting one. This tool has the potential to significa… Read More
2023-11-01 20:44
Today’s rapidly growing marketing technology landscape demands businesses to regularly assess and optimize their martech stacks. A comprehensive martech audit is the key to unloc… Read More
2023-01-16 00:14
Welcome, sales managers! As a seasoned professional, you know that closing deals is the lifeblood of any business. But, have you ever felt like you're just spinning your wheels, trying… Read More
2023-01-13 07:17
Welcome to our ultimate guide for sales lead generation tools, designed specifically for sales managers like you. If you're like most sales professionals, you've likely struggled with… Read More
2023-01-10 22:03
Are you tired of feeling like you're constantly playing catch-up with your leads? Do you wish there was a way to nurture and convert more of your leads into paying customers, without h… Read More
2023-01-10 02:22
Are you struggling to find enough time to nurture all of your leads? Are you looking for ways to improve your sales and lead generation efforts? If so, you're not alone. Many marketers… Read More
2023-01-09 00:20
Are you tired of spending your days on repetitive tasks and struggling to keep up with the demands of your sales job? If so, it might be time to consider sales automation Read More
2022-12-20 23:33
Do you feel like you're constantly sending the same emails to the same people, with little time left for anything else? It's time to take a closer look at email workflow automation Read More
2022-12-19 23:04
Are you tired of wasting time on repetitive, tedious marketing tasks? Do you want to free up more time to focus on strategic, high-impact work? If so, marketing automation is the solut… Read More
2022-12-18 22:53
As a busy marketing manager, you know how overwhelming it can be to juggle all the tasks and responsibilities that come with the job. From strategizing and creating content, to analysi… Read More
2022-12-16 23:21
If you're a marketing manager looking to score big with your customers, you need to think of marketing and sales as a game of cricket. Just like a bowler needs to know the batsman's st… Read More
2022-12-15 22:15
Are you a marketer or sales manager looking to stay ahead of the growing competition in today’s digital world? Or a business owner striving to maintain your success and customer… Read More
2022-12-14 23:28
If you're in sales, then you know that using the right tools can make a big difference in your success. And when it comes to sales tools, there's one name that always comes up: HubSpot… Read More
2022-12-14 00:18
Are you looking for a way to improve your customer service and sales? If so, then you should consider adding live chat to your WordPress website. Live chat is a great way to provide in… Read More
2022-12-11 22:58
As a business owner or marketing manager, it's essential to understand your customers' buying journey. By mapping out the steps they take, from becoming aware of a problem or need, to… Read More
2022-12-09 00:26
If you want to increase sales and revenue for your business, then you need to start using HubSpot Sales Reporting. In this blog post, we'll show you how to create and use these powerfu… Read More
2022-12-07 23:21
Are you unsure about what the difference is between a HubSpot lead's lifecycle stage and lead status? If so, you're not alone - many people are confused by these terms. However, it's i… Read More
2022-12-06 23:30
If you're not tracking your website's analytics, you're missing out on valuable data that could help improve your business. Marketers, sales managers, business owners, and sales reps c… Read More
2022-12-05 22:29
If you manage a sales team, pipeline tracking is essential to keep tabs on progress and performance. But there's more to it than just setting up a spreadsheet and logging data. H… Read More
2022-08-17 02:57
If you are a business owner, then you know that managing your sales and marketing can be difficult. There are so many different tools and software options available, so it can be hard… Read More
2022-06-18 23:06
In this lesson, you will learn about different bidding strategies, keyword strategies, campaigns vs ad groups, responsive ads, and ad extensions. Finally, you will have the opportunity… Read More
2022-06-18 08:06
In this Google Ads lesson, you will learn about how to use Google Ads, what weekly tasks you should do, and we will explain Google Ads Auctions, Improve Ad Rank and Quality Score, Week… Read More
2022-06-15 22:58
Our personalities are what make us likable or annoying, inspiring or dull, magnetic or off-putting. The same goes for a brand Read More
2022-06-15 22:58
Great storytelling is a great differentiator Read More
2022-06-15 22:58
If you’ve reached us, you probably already know how integral the process of blogging is to the success of your marketing efforts Read More
2022-06-15 22:58
So, do you want to learn more about inbound marketing, or are you looking for a way to improve on your current strategy? You’ve come to the right place Read More
2022-06-15 22:58
Inbound marketing, the strategy/buzzword/elusive magical beast of the marketing world, is well known, yet not well understood. Coined in 2005 by Brian Halligan of HubSpot (a company no… Read More
2022-06-15 22:57
Consumers tend to treat businesses the way they treat other people — holding them to certain standards and building relationships with ones they have faith in Read More
2022-06-15 22:57
We’ve talked earlier about Customer Profiles and Buyer Personas, in regards to what they can do for your Business Read More
2022-06-06 21:09
Customer engagement and conversions go hand-in-hand, but building a loyal customer base doesn't happen overnight Read More
2022-05-26 17:47
Being able to effectively capitalize on moments quickly will truly let you stand out in your field Read More
2022-05-18 06:10
Are you a business owner who is looking for ways to improve your marketing efforts? If so, you may want to consider using HubSpot. So what is HubSpot? HubSpot is a software program tha… Read More
2022-05-11 21:45
In the digital age, where everything is at our fingertips response speed reigns supreme Read More
2022-05-03 20:45
Dozing off on Instagram, Facebook or whatever your favorite Social Media may be is becoming second nature for everyone nowadays Read More
2022-04-25 21:30
Think about all the times you've signed up for things in your life. Did you once download Evernote? Dropbox? Spotify? Maybe you've even taken a class on General Assembly Read More
2022-04-12 21:30
Your SEO has worked, someone on what we know as the Awareness Stage of their Buyer’s Journey has found your website Read More
2022-03-22 18:18
It is unfortunately common in today’s world to feel like we’re isolated Read More
2022-03-22 18:13
Sometimes I wonder, could I take an aspect out of my life, strip it of all its components, put them back together, and still say it’s the same? Read More
2022-03-10 15:32
Have you ever hopped on Google for a quick search, and the first four results were pointing at the same company? Read More
2022-03-01 21:30
Social Media is everywhere, and has been for longer than we think! Read More
2021-12-17 21:00
The job of a salesperson has become harder with the advent of the Internet Age, especially for those unwilling to change.
Any company with an online presence will make it very easy… Read More
2021-12-17 08:45
Introduction
In this upcoming article, we’re going to look at the ways in which a business may burn valuable potential leads or be inefficient in their selection process, thu… Read More
2021-12-15 06:30
It’s an exciting prospect to work in sales because the industry of sales itself is always evolving and we have a clear goal in mind: to make more sales and improve the convers… Read More
2021-12-13 21:45
Timing is everything. If you contact a prospect right after they buy an expensive competitive product, they're not going to bite Read More
2021-12-10 06:00
What is Lead Generation and why is it Important?
Lead generations is one of the most important points when it comes to marketing your business, as it affects both who you will be i… Read More
2021-12-09 03:58
Your sales outreach campaign is going to be a fundamental aspect of your Sales Training, and while we want some of it to be automated we want to make sure that the email templates y… Read More
2021-12-06 06:15
There is a common theme among many sci-fi movies, armies of machines created by a few enlightened individuals that are able to progress humanity at an unbelievable pace and crush al… Read More
2021-12-03 21:45
Customer relationship management (CRM) is a technology for managing all your company's relationships and interactions with customers and potential customers. The goal is simple… Read More
2021-12-01 22:15
This has happened to most of us: you're talking to a random stranger, but they keep looking at their watch. They're clearly not listening, and when the conversation is finished, you… Read More
2021-11-30 06:45
If you spend time optimizing your blog or website's content, headers, subheaders, and meta descriptions for search engines, a random search for any given terms relevant to your subj… Read More
2021-11-29 06:45
Introduction
In earlier articles we saw the importance of Lead Generation, and the flowchart-like nature of the lead development process.
There are many tools that can help us get… Read More
2021-11-26 04:44
While at the round-table business event, a senior partner of an accounting firm asked me a common question - whether Google Ads can generate a lot of quality accounting leads for hi… Read More
2021-11-25 06:30
If you're here, you may already have an idea of how powerful SEO keyword research can be. You may already know that keyword research is the foundation of winning SEO Read More
2021-11-23 03:29
Inbound links back to your website play an important role in achieving your inbound marketing goals. They also require strategy and diligent work to come by. Long lasting relationsh… Read More
2021-11-19 22:15
Local search is powerful for small businesses: 46% of all Google searches are looking for local information, which means if your business isn't optimized for local search, you could… Read More
2021-07-26 22:15
I was answering a question on Quora about the HubSpot SEO when I saw a number of questions wanting to help to generate leads for business coaching firms and I thought, can you gener… Read More
2021-07-21 15:15
Here, we will teach you what to include in a Thank-You Page, what to put in the header and footer sections, and what the text message should be along with some examples that you can… Read More
2021-07-20 00:30
An effective landing page does not only display the offer, the benefits, and the CTA. It also includes the seemingly unimportant form in order to get that coveted conversion. It has… Read More
2021-07-16 22:45
I recently had my roof repaired and painted by a local roofing company. The contractor asked me whether Google Ads can generate affordable roofing leads for his company?
The reason… Read More
2021-06-14 00:13
For a customer to make a purchase, they first have to trust your product or service. But what if you are trying to gain their trust using your landing page? How are you going to use… Read More
2021-06-11 14:30
Landing Pages won’t be totally effective without the features and compelling benefits of the offer. Simply writing about your offer without explaining to prospects what’… Read More
2021-06-10 02:15
If you’ve been learning about Digital Marketing to gain new skills or improve your brand’s marketing strategy, you surely encountered the term Call-To-Action (CTA), espe… Read More
2021-06-10 02:15
If you’ve been learning about Digital Marketing to gain new skills or improve your brand’s marketing strategy, you surely encountered the term Call-To-Action (CTA), espe… Read More
2021-06-08 04:09
The headline is the first thing your visitors will see on your landing page. You just make the right impression, you entice them to stay. You fail to capture their attention, you dr… Read More
2021-04-02 21:30
Have you experienced visiting a website for the first time and you liked their background image, so you decided to scroll down to look for more? Or have you experienced receiv… Read More
2021-03-30 00:45
“New learning can open the door, but you must enter it yourself.”
The quote above sort of opens up the understanding that when it comes to learning marketing strat… Read More
2021-03-22 22:15
Life has different colours, shades, or palettes for everyone just like a box of crayons of different colours evoking different emotions and communicating different feelings for each… Read More
2020-12-09 00:01
“Have no fear of perfection -- you’ll never reach it. Just get it done.” - Unknown
In business, while we can use a number of techniques to improve our overal… Read More
2020-12-04 21:15
“Good teaching is one-fourth preparation and three-fourths theater.”
While preparation is important in teaching, how you present it to the audience is more importa… Read More
2020-11-16 00:22
“Your limitation - it's only your imagination.”
The quote above is telling us that when it comes to writer’s block, we really forget what happens and why it… Read More
2020-11-05 23:11
Nothing better to start off today than with a quote,
“A professional marketer is an amateur who just doesn’t quit.” - unknown
The quote above sort of t… Read More
2020-10-29 23:47
The quote above is sort of fascinating, just simply on the basis that when it comes to creating ads you really have to first be able to visualize it and understand it from your ow… Read More
2020-07-21 22:45
If you want to grow your marketing or sales, where do you start?
It’s overwhelming for me even to think about, but it seems keeping my own and my staff skills current is one… Read More
2020-04-19 01:45
As strange as it may sound, the truth is not all organisations can and should try inbound marketing. This is why an organisation must do sufficient background check before deciding… Read More
2020-03-26 02:11
Buyer personas are a crucial component of successful inbound marketing, particularly for sales and marketing during the coronavirus challenges. There have many changes and events af… Read More
2020-03-24 06:24
Social distancing, while good for public health, is bad for small businesses. Foot traffic has dropped steeply since the coronavirus outbreak as more and more customers stay home an… Read More
2020-02-19 05:02
Hey Read More
2020-02-12 01:45
Hey Read More
2020-02-05 01:30
Hey Read More
2020-01-30 06:19
Hey
As Australia Day comes to an end and all the children are now back at school, we say goodbye to January and hello, February. This week’s Inbound Loop is: we see Linkedin… Read More
2020-01-23 03:15
This week's marketing talk is about the future of online privacy and how it will change online advertising over the next 18 months. Plus, an inbound update, HubSpot and the new T… Read More
2020-01-15 03:00
Going through the latest articles on the web this week, it seems everyone has returned from Christmas holidays and are back at work.
Here are 7 of the best ones I found Read More
2019-12-11 23:15
While you may be away from the action of the major cities, know that your regional area is playing an integral role in Queensland’s startup ecosystem. In fact, across 15 regio… Read More
2019-12-10 01:15
Are you a Sunshine Coast entrepreneur wanting to better engage with the startup world? You'll be glad to know that there is ample opportunity to do so with close to 20 coworking spa… Read More
2019-12-05 21:45
Are you new to Brisbane's startup ecosystem? If so, you'll be glad to know that there close to 100 coworking spaces, incubators, accelerator programs, VCs and angel investor firms t… Read More
2019-12-05 05:57
Are you a Gold Coast entrepreneur hungry for the latest on offer in startup world? Well, you've come to the right place. The Gold Coast is currently home to various emerging startup… Read More
2019-10-15 05:19
Video creation is a viable means of creating and communicating a clear message to your target audience. Video creation has two significant costs – patching the raw image and e… Read More
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