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Market Research Process In 4 Steps
2022-10-04 09:23
Market research supports your marketing efforts and overall business development. You can craft more engaging and converting marketing material and optimize ad spend when you have a proper m… Read More
Future Of PR: 5 Predictions For 2023
2022-09-22 13:39
Public relations or PR is all about shaping and managing how people see, feel and perceive your brand. A strong PR team works to cement a positive image while minimizing the effects of negat… Read More
2022-09-06 07:34
There are several benefits of doing a brand analysis. For starters – it can help you identify weak spots in your brand strategy. It can increase the efficiency of your branding and… Read More
2022-09-05 13:28
E2E Automated Sign up Test Some people overlook the importance of testing the sign up flow. They might think that’s the first thing that they have developed, tested it over and over… Read More
2022-08-04 13:00
If you’ve been planning to implement a new SEO campaign or improve an existing campaign, you’ll know that targeting and ranking for the right keywords is key to bringing traffic… Read More
2022-07-21 08:00
We’ve all been in that situation where you get a text message or a comment on your social media post, and where you weren’t not sure if the person commenting was joking or not. E… Read More
2022-07-21 00:53
We’ve all been there before. We find a company we like, scroll through their career page, find nothing we like, catch a glimpse of the ‘Submit an open application’ button… Read More
2022-07-12 11:00
Public relations is the management of your company’s image in public and to your customers. It focuses on the way you establish brand awareness and how you connect to your target m… Read More
2022-07-11 10:08
Customer Success Management teams are usually the point of connection between the “outside world” and the company in which they operate. One of the biggest challenges of every pr… Read More
2022-06-27 08:04
I am writing this blog (personal testimony) as a student of Sociology who works in an IT company. Let’s see how that (miracle) happened and what it is like to work as a student at Medi… Read More
2022-06-27 06:07
Paško Pajdek, our first developer, the “Omiš Pirate”, as we like to call him, and one of the first employees of Mediatoolkit in general, has been in Mediatoolkit fo… Read More
Media Monitoring For Cryptocurrencies
2022-04-04 08:30
Cryptocurrencies seemed like a fad when they were launched in 2009. Only a handful of people were aware of what they are, how they work, and their potential to change the world of transactio… Read More
What Are The Most Popular NFTs Right Now?
2022-03-23 14:16
Imagine spending $91.8 million on a jpg picture. Seems unreal? What you just imagined happens daily in the world of NFTS – digital assets that exist on a blockchain. And blockchain is… Read More
How To Get Ready For A New Product Launch
2022-03-17 10:47
According to Harvard Business School professor Clayton Christensen, thirty thousand new products are launched every year. In the same year, roughly about 28,500 of them, or 95%, fail. The… Read More
2022-02-15 14:36
We’re continuing with our series of blogs about everything related to testing. In this blog, we’re focusing on real examples. While the examples in this post are written using… Read More
What Is Brand Equity And Why It Matters
2022-01-03 13:11
The goal of every brand is to create a positive customer experience, so more people keep coming back to them.  This is why Apple remains one of the best brands despite having compara… Read More
2021-12-03 13:26
After two years of waiting, the new season of the popular HBO show Succession is finally here.  The plot of the show is based around the rich and ruthless Roy family who owns one of… Read More
How To Stop Fake News
2021-09-29 16:20
What is fake news? The term fake news refers to false and/or misleading information about our world in general. From politicians and celebrities to companies or historical events –… Read More

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