Halitron, Inc. (OTC: HAON), an equity holding company, seeks and acquires distressed companies for the purpose of adding to its existing operations. Halitron rolls these companies into efficient businesses that can either benefit from existing holdings or bring additional services to the collective, making it even stronger. The company’s foundation rests on two strategic business units: the sales and marketing division and the manufacturing division. According to Halitron CEO Bernard Findley, “Overtime, this structure will benefit the group, including Halitron shareholders, and should create shareholder wealth through increased sales and net income.”
The company’s sales and marketing branch focuses on holdings that run marketing services with brand potential opportunities. In January 2015, Halitron acquired Newtown Digital Group (NDG) Holdings, Inc., which brought onboard digital marketing tactics and services that could benefit future acquisitions. Early 2016, the company saw the acquisitions of Pieces In Places, a seller of vinyl file folders; Archival Museum Supplies, a vendor of archival storage products; and Archival Photo Pages, a seller of scrapbook supplies. Together, these businesses offered client lists featuring more than 300,000 potential customers to Halitron.
The second division includes interests in the manufacturing industry. In February 2016, Halitron acquired PRD Holdings, Inc., which has many factory investments in Mexico. These factories deal mostly with the print and plastics industry. PRD Holdings could add 35 percent gross margins by manufacturing the paper or plastic products of Pieces In Places, Archival Museum Supplies, and Archival Photo Pages. Therefore, the relationship between both of these divisions is vital to success.
Furthermore, the post-acquisition strategy formulated by Halitron involves delivering new products to current customers while creating inventive marketing solutions to attract new ones with help from NDG Holdings.
With 20 years of experience in building and rolling-up businesses, it’s no wonder that Halitron CEO Bernard Findley can execute this smart business strategy. He sees the strengths in each fledgling company and leverages them to be more effective. The company expects to acquire more manufacturing businesses not only to add synergy to existing verticals, but also to add more flexibility to compete within the market while increasing profits to shareholders.
For more information, visit www.halitroninc.com
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